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BUSINESS PLAN
Content

                EXECUTIVE SUMMARY

                HOW THE IDEA COMES
                FROM

                DEMAND ANALYSIS &
                BENEFITS OF BANKS

                DESCRIPTION OF
                MANAGEMENT TEAM

                SETUP INTEGRATION
                FINANCIAL ANALYSIS

                POTENTIAL EXITS SCENARIOS
BUSINESS PLAN
Executive summary




                                                       Ownership
                                                     1. Our stake on profit = 30%
                    Start-up Plan                    2. VCs and angel’s stake on profit
                                                        =40% of profit
               •    Web=edu is a video-
                    conferencing tutoring hub
                    where students and teacher
                    have interaction through video
                    conference
               •    Investment required= lakhs 7
                    INR
               •    Amount of money invested till
                    now=0                              Locations
                                                        Kolkata:because our whole team
                                                        will be available in kolkata
BUSINESS PLAN
  Team at start up              Vivek khemka,mathematics
                                teacher,experience from TIME

                                                                  Avishek Roy,ex
SOUVIK                          Sutanu kandar,ex physis teacher   goldman sachs
Founder,                        in pathfinder                     IM
Marketing                                                          ADVISOR
                                Anurag kumar,chemistry
                                teacher,experience from TIME




                                                                   Chandi
                                                                   Das,working in
    Income                                                         IBM india
    •This is an example text.                                      TECHNOLOGY
RAHULahead and replace
   • Go
   it with your own text.                                          ADVISOR
Co-founder,
Software
BUSINESS PLAN
    IDEA LOOKS LIKE

                          teacher


                            our
                           server


               student1              student3

                          student2



/
DEMAND ANALYSIS
GROWTH OF EDUCATION INDUSTRIES


                The market size of Indian education industry by total fee
                spent on education
                Market segmentation on the basis of Age group, Gender
                and by type of Education.
                Market size, market segmentation competitive landscape
                and future outlook of the Indian education industry
                Government regulations pertaining to this industry.
                Trends and developments pertaining to this industry.
                Competitive Landscape and Profile of the major players
                including Educomp, Everonn and NIIT
                Cause and Effect Relationship Analysis between industry
                factors and expected Indian education industry prospects
                Future outlook and projections of the total fee spent on
                education of Indian education industry and its segments in the
                India till FY’2017.
                Macroeconomic and industry factors affecting this industry
DEMAND ANALYSIS




       Private sector has a strong hold in education industry starting from pre-schools
       to universities, formal IES accounts for almost US$~ billion, non-formal IES US$~
       billion and together almost US$~ billion in 2009
       In terms of total education market revenue, K-12 contribution is the highest as
       the market size for K-12 school is the biggest in India as compared to other
       professional courses. By 2012 the overall pre-school market is expected to cross
       US$~ billion, the organized segment is expected to grow faster.
       Educomp is the industry leader in K-12 segment, also has an 18-24 month lead
       in multimedia within schools, its K-12 programme.
       The Gross Enrollment Ratio (GER) in higher education in India (percent of
       relevant age group enrolled in higher education) is estimated at 11%. In
       comparison, enrollments levels are 60% in the US and 16% in China.
       The Non-formal education market has reached to the level of US$~ billion and
       expected to grow with a CAGR of 13.23% (US$~ billion) by 2012.
       The worldwide market for online tutoring is estimated to be in the region of
       US$~ billion. India now earns around US$~ million per year from online tutoring.
       The franchise industry is in its early stage of development in India
How do we do it(setup
integration)




                           Step 1          Step 2        Step 3



                        Buy a
                        SOCIALENGI     Add plugin   Add plugin
                        NE cloud       of video     of
                        from           conference   slidesharing
                        https://ww
                        w.socialengi
                        ne.com/
BUSINESS PLAN
Marketing Plan

         Step 1                         Step 2                          Step 3

Advertise to schools                                       Blogging opportunity for
and giving seminar to     Giving free tutoring for first   students anytime and
getting touch of our      5 students
                                                           students will do chats with
system                                                     teacher for further
                                                           discussion



                        Result????
BUSINESS PLAN
  CHART OF COURSES




Class                     Specification        Duration       course     payment
                                                              fee        method

Class                     physis,maths,chemistr 10 month          7000     monthly 700
11(CBSC,WBBOARD,ISC)      y

Class                     physis,maths,chemistr 10 month          7000     monthly 700
12(CBSC,WBBOARD,ISC)      y

Bengal joint entrance exam physis,maths,chemistr 1yr+6month       8000         Initially
                           y

                          physis,maths,chemistr
AIEEE                     y                     1yr+6month      10000          initially
BUSINESS PLAN
Financial analysis:Profit calculation




      cost calculation
      cost for website                        40000
      cost for hosting for 1 year              7200
      cost company registration               10000
      cost for rent office admin for 1 yr     60000
      salary for teachers for 1 yr           540000
      others                                   4200
      total cost                             661400

                                    month1 month2 month3 month4 month4 month5 month7 month8 month9 month10 month11 month12

      no of student                         50     67    112    135     162      243     364.5      546      820    1066     1279     1535

      assumption :: assume fees minimum=6000 for each batch

      fees                              25000    33750 56250   67500   81000   121500   182250   273375 410062.5 533081.3 639697.5   767637

      tax                               -3000    -4050 -6750   -8100   -9720 -14580 -21870       -32805 -49207.5 -63969.8 -76763.7 -92116.4
                                                           -
      net profit                      -639400 -609700 560200 -500800 -429520 -322600 -162220      78350   439205 908316.5 1471250 2146771




                                                   Breakeven time = 8 month
BUSINESS PLAN
Potential exits scenarios




        IPO offering: We seek to go to      Acquisition merger: Here in
        public within 3 years of            india, several tutoring
        operations. The funds used will     companies are starting to build
        both help create liquidity for      strategy for video conference
        investors as well as allow for      education system..So,they will
        additional capital to develop our   be targeting our customers as
        strategy                            well as students
Thanks
Regards

Team :

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Web=edu

  • 1. BUSINESS PLAN Content EXECUTIVE SUMMARY HOW THE IDEA COMES FROM DEMAND ANALYSIS & BENEFITS OF BANKS DESCRIPTION OF MANAGEMENT TEAM SETUP INTEGRATION FINANCIAL ANALYSIS POTENTIAL EXITS SCENARIOS
  • 2. BUSINESS PLAN Executive summary Ownership 1. Our stake on profit = 30% Start-up Plan 2. VCs and angel’s stake on profit =40% of profit • Web=edu is a video- conferencing tutoring hub where students and teacher have interaction through video conference • Investment required= lakhs 7 INR • Amount of money invested till now=0 Locations Kolkata:because our whole team will be available in kolkata
  • 3. BUSINESS PLAN Team at start up Vivek khemka,mathematics teacher,experience from TIME Avishek Roy,ex SOUVIK Sutanu kandar,ex physis teacher goldman sachs Founder, in pathfinder IM Marketing ADVISOR Anurag kumar,chemistry teacher,experience from TIME Chandi Das,working in Income IBM india •This is an example text. TECHNOLOGY RAHULahead and replace • Go it with your own text. ADVISOR Co-founder, Software
  • 4. BUSINESS PLAN IDEA LOOKS LIKE teacher our server student1 student3 student2 /
  • 5. DEMAND ANALYSIS GROWTH OF EDUCATION INDUSTRIES The market size of Indian education industry by total fee spent on education Market segmentation on the basis of Age group, Gender and by type of Education. Market size, market segmentation competitive landscape and future outlook of the Indian education industry Government regulations pertaining to this industry. Trends and developments pertaining to this industry. Competitive Landscape and Profile of the major players including Educomp, Everonn and NIIT Cause and Effect Relationship Analysis between industry factors and expected Indian education industry prospects Future outlook and projections of the total fee spent on education of Indian education industry and its segments in the India till FY’2017. Macroeconomic and industry factors affecting this industry
  • 6. DEMAND ANALYSIS Private sector has a strong hold in education industry starting from pre-schools to universities, formal IES accounts for almost US$~ billion, non-formal IES US$~ billion and together almost US$~ billion in 2009 In terms of total education market revenue, K-12 contribution is the highest as the market size for K-12 school is the biggest in India as compared to other professional courses. By 2012 the overall pre-school market is expected to cross US$~ billion, the organized segment is expected to grow faster. Educomp is the industry leader in K-12 segment, also has an 18-24 month lead in multimedia within schools, its K-12 programme. The Gross Enrollment Ratio (GER) in higher education in India (percent of relevant age group enrolled in higher education) is estimated at 11%. In comparison, enrollments levels are 60% in the US and 16% in China. The Non-formal education market has reached to the level of US$~ billion and expected to grow with a CAGR of 13.23% (US$~ billion) by 2012. The worldwide market for online tutoring is estimated to be in the region of US$~ billion. India now earns around US$~ million per year from online tutoring. The franchise industry is in its early stage of development in India
  • 7. How do we do it(setup integration) Step 1 Step 2 Step 3 Buy a SOCIALENGI Add plugin Add plugin NE cloud of video of from conference slidesharing https://ww w.socialengi ne.com/
  • 8. BUSINESS PLAN Marketing Plan Step 1 Step 2 Step 3 Advertise to schools Blogging opportunity for and giving seminar to Giving free tutoring for first students anytime and getting touch of our 5 students students will do chats with system teacher for further discussion Result????
  • 9. BUSINESS PLAN CHART OF COURSES Class Specification Duration course payment fee method Class physis,maths,chemistr 10 month 7000 monthly 700 11(CBSC,WBBOARD,ISC) y Class physis,maths,chemistr 10 month 7000 monthly 700 12(CBSC,WBBOARD,ISC) y Bengal joint entrance exam physis,maths,chemistr 1yr+6month 8000 Initially y physis,maths,chemistr AIEEE y 1yr+6month 10000 initially
  • 10. BUSINESS PLAN Financial analysis:Profit calculation cost calculation cost for website 40000 cost for hosting for 1 year 7200 cost company registration 10000 cost for rent office admin for 1 yr 60000 salary for teachers for 1 yr 540000 others 4200 total cost 661400 month1 month2 month3 month4 month4 month5 month7 month8 month9 month10 month11 month12 no of student 50 67 112 135 162 243 364.5 546 820 1066 1279 1535 assumption :: assume fees minimum=6000 for each batch fees 25000 33750 56250 67500 81000 121500 182250 273375 410062.5 533081.3 639697.5 767637 tax -3000 -4050 -6750 -8100 -9720 -14580 -21870 -32805 -49207.5 -63969.8 -76763.7 -92116.4 - net profit -639400 -609700 560200 -500800 -429520 -322600 -162220 78350 439205 908316.5 1471250 2146771 Breakeven time = 8 month
  • 11. BUSINESS PLAN Potential exits scenarios IPO offering: We seek to go to Acquisition merger: Here in public within 3 years of india, several tutoring operations. The funds used will companies are starting to build both help create liquidity for strategy for video conference investors as well as allow for education system..So,they will additional capital to develop our be targeting our customers as strategy well as students