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zcomm social
media
campaign
“@zcommunications”
Implemented, Researched & Designed
by Mary Jane Boscia
The @zcommunications
Campaign
• Since starting my internship at zcomm, I have
created, maintained, and built up their Facebook,
Twitter and Instagram pages.
• I regularly research, design and schedule each
post.
• Posts include original and redistributed content.
• Posts are consistent among all platforms.
• Viewership and connectivity have grown
exponentially, and their social media presence has
drastically grown since developing “@zcomm”
zcomm on Facebook
“zcomm (zcommunications)”
• zcomm created their Facebook page in 2009.
o 217 likes
o 14 posts
o Reaching avg. of 34 people
o Last post = May 12, 2015
• Since June 5, 2015
o 406 posts
o 20 posts
o Reaching avg of 158 people
o Posting at least 2x per week
zcomm on Facebook
Facebook cont.
Facebook cont.
Facebook cont.
Facebook cont.
Facebook cont.
Facebook cont.
Facebook cont.
Facebook cont.
zcomm on Twitter
“@zcommunications”
• zcomm created their Twitter in
o 4,187 tweets
o 1,767 following
o 968 followers
o Last tweet = April 2, 2015
• Since May 27, 2015
o 4,289 tweets
o 1,911 following
o 1,053 followers
o Tweeting at least 8x per week
zcomm on Twitter
Twitter cont.
Twitter cont.
Twitter cont.
Twitter cont.
Twitter cont.
Twitter cont.
zcomm on Instagram
“@zcommunications”
• zcomm did not have an Instagram
• Since June 1, 2015
o 10 posts
o 52 followers
o 49 following
o Avg. of 14 likes
o Posting at least 2x per week
o Several campaigns have been scheduled:
• Contests to win zcomm products
• #Wheresthebuzz
• #FindyourZ
zcomm on Instagram
Instagram cont.
Instagram cont.
Instagram cont.
Instagram cont.
Instagram cont.

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zcomm social media campaign