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Wrap Test Treat - STD Prevention Campaign

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W rap T est T reat STD Prevention Campaign by Roy Nelson, M.S. Information and Media Specialist
Campaign Purposes: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Campaign Development Strategies ,[object Object],[object Object],[object Object],[object Object]
Formative Research ,[object Object],[object Object],[object Object],[object Object]
Formative Research Methods ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Campaign Development ,[object Object],[object Object],[object Object],[object Object],[object Object]
Focus Group Findings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Focus Group Findings Message Recommendations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Focus Group Findings Condom Use - The Obstacles ,[object Object],[object Object],[object Object],[object Object],[object Object]
Focus Group Findings Placement Recommendations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Dining Schools Work Transportation Friends ENGAGEMENT WAS KEY Community Centers Indoor Posters Street media Transit Posters Street Media Radio Street Media Online Indoor Community Centers Radio Street Media Posters Brochures Teachers Indoor Community Centers Street Media
Sample Campaign Materials ,[object Object]
 
 
 
 
Street Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
Hits on Campaign Web Site
Testimonials ,[object Object],[object Object],[object Object],[object Object]
Campaign Reach Highlights April 2007 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
LESSONS LEARNED ,[object Object],[object Object],[object Object],[object Object]

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Wrap Test Treat - STD Prevention Campaign

  • 1. W rap T est T reat STD Prevention Campaign by Roy Nelson, M.S. Information and Media Specialist
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  • 11. Dining Schools Work Transportation Friends ENGAGEMENT WAS KEY Community Centers Indoor Posters Street media Transit Posters Street Media Radio Street Media Online Indoor Community Centers Radio Street Media Posters Brochures Teachers Indoor Community Centers Street Media
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  • 21. Hits on Campaign Web Site
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