The document discusses the mobile experience and different strategies for mobile marketing. It covers the differences between mobile apps and mobile sites, potential uses for each, and other mobile marketing tactics like email marketing, advertising, and SMS. The document is presented by Wood Street, a web design and development firm that specializes in mobile solutions.

1. Mobile Experience, the New Wild West Today I will discuss… An Overview of the Mobile Experience Mobile Apps vs Mobile Sites Email Marketing on Mobile Mobile Advertising Contact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.

2. The Mobile Experience What makes the mobile experience different? It’s mobile, your target is on the move It’s user driven and growing rapidly It’s apps, sites, email, social media and more It brings your message to places a PC can’t go Contact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.

3. Mobile Apps vs Mobile Sites Mobile Apps Apps work with a device's native applications in complex ways Don’t always require an internet connection to work Generally load faster and are easier to use Stored on the device for easy access Contact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.

4. Mobile Apps vs Mobile Sites Mobile Sites Mobile Sites operate in the mobile browser much like a website Require internet connection Better for accessing content, shopping or other large stores of info No download or native device language coding required Contact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.

5. Mobile Apps vs Mobile Sites Mobile Apps – Possible Uses Location based app – use native tools like GPS in the app Games or contests – use a combination of native tools Event or situational uses - use a combination of native tools Tools – calculators, estimators, etc. Contact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.

6. Mobile Apps Contact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.

7. Mobile Apps vs Mobile Sites Mobile Sites – Possible Uses Refined mobile version of your website Specific targeted landing pages or sites for advertising/promotion In conjunction with Twitter, Mobile Facebook, FourSquare, etc As a destination from Email Marketing Contact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.

8. Mobile Sites Contact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.

9. Email Marketing on Mobile Are you testing for Mobile? Preloader Contact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.

10. Mobile Marketing What else is there? Mobile Advertising – Banners, Text Ads, Sponsored Links, etc SMS Marketing – Text messaging QR Codes, Beth? Contact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.

11. Questions??? Contact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.

13. Web Applications

14. Content Management Systems

15. Search Engine Optimization

16. Interactive Media

17. Graphic Design

18. Mobile Development

19. Hosting and Email ServicesContact Information @jonmikelbailey @woodstreetweb www.woodstreet.com Jon-Mikel Bailey301-668-5006 ext: 8452jbailey@woodst.com Jason Giuliano301-668-5006 ext: 8453jason@woodst.com We are a Maryland based HUBZone certified corporation that specializes inweb site design and development.