Wireframing is a visual guide that represents the skeletal framework of a website using interface elements and navigational systems. It connects conceptual structure to visual design and varies in fidelity resembling the final product. Wireframing is used to make rapid prototypes and measure design concepts, providing a 10,000 foot view of the product flow, parts, and visual design. It is an iterative process that incorporates early user feedback. Common page types include landing, dashboard, gallery, list, and forms pages. Usability standards and templates help streamline the process, with the goal of rapidly iterating so development can begin.

1. Wireframing: Just the Basics
Feel free to holler with ?s!
meaghan.barbin@gmail!
@mbarbin!

2. Wireframing 101: Syllabus
• What is wireframing?!
• Why do it?!
• 5 types of web pages !
• How does it tie into product
development?!
• Toolkit!

3. WHAT IS WIREFRAMING?

4. WHAT IS WIREFRAMING?
“page
schema+c”
“blueprint”
“comprehensive
layout”
A website wireframe is a visual guide
that represents the skeletal framework
of a website!
“paper
prototype”
“whiteboarding”

5. WHAT IS WIREFRAMING?
“[It] depicts the page layout or
arrangement of the website’s content,”!

6. WHAT IS WIREFRAMING?
“… including interface elements”!

7. WHAT IS WIREFRAMING?
“… and navigational systems,”!

8. WHAT IS WIREFRAMING?
“… and how they work together”!
- Wikipedia!

9. WHAT IS WIREFRAMING?
If
all
else
fails:
h<p://www.youtube.com/watch?v=QSxF-­‐pISj1w

10. WHAT IS WIREFRAMING?
Wireframes connect the underlying
conceptual structure, or information
architecture, to the surface, or visual
design of the website and are measured
in terms of “fidelity” or how closely
they resemble the final product !

11. WHY DO WE USE WIREFRAMING?

12. WHY DO WE USE WIREFRAMING?
To make rapid prototypes of pages,
while measuring the practicality of a
design concept!

13. WHY DO WE USE WIREFRAMING?
To get a 10,000 foot view on our
product!
– Flowcharts: How do we want it to
work?!
– Sketches of product: What are all the
parts we need to build?!
– Visual designs: Make it sexy!

14. IT’S AN ITERATIVE PROCESS!!
Get stakeholder’s buy-in and feedback!
– Incorporate early user feedback into
design!
– Prepare user stories before you
wireframe!
• Keep the end user at top-of-mind!
• Helps to make sure the information,
navigation & flows make sense!

15. KNOW THE BASIC PAGES
Landing! Dashboard! Detail!
Gallery / List! Forms!

16. LANDING

17. DASHBOARD

18. GALLERY

19. LIST

20. DETAIL

21. FORMS

22. SOME ELEMENTS OF A WIREFRAME…

23. INTEGRATE USABILITY STANDARDS!
Save yourself the headache /
extra work later !
– People are “used to” the iOS platform,
including the look and feel… !
– Makes the dev legwork easier, but it’s
also help to make the user’s experience
frictionless!
– iOS Usability Standards!

24. WRAPPING IT UP…

25. WIREFRAMING WRAP-UP
Wireframing is a minimalist’s
sport – goal is to rapidly iterate
so you can start building!!
– Does our product have all the necessary
pieces? !
– Do the engineers know what they need to
build? !

26. WIREFRAMING TOOLBOX

27. WIREFRAMING TOOLBOX
Templates are your friend !
– And so is paper – seriously. Sketch it out
first.!
– Ain’t no shame in ppt or google drawing
(makes it easy to share with your peeps)!
– Balsamiq, Keynotopia, GoMockingbird, Prot.io,
Omnigraffle!
– Smashing pumpkin for fancy pants and
freebies!!