Samsung is a South Korean multinational conglomerate company headquartered in Seoul. It entered the electronics industry in the late 1960s and has since become a global leader, particularly in mobile phones and semiconductors. Samsung offers a wide range of consumer electronics products including TVs, home appliances, PCs, printers, and mobile devices. It is also involved in construction, shipbuilding, and other industries. The company focuses on environmental sustainability and corporate social responsibility through initiatives like Samsung Hope for Children, which supports education and healthcare for children worldwide.
Internet firms --- what strategic changes have to be managedJayti Srivastava
Internet firms face strategic challenges as the industry evolves rapidly. These companies must manage strategic changes to address new technologies, shifting customer needs and behaviors, and disruption from competitors. Effective strategic management is required to navigate industry transformation and ensure ongoing business success.
The systems involved in emotional change are the autonomic nervous system, glandular system like the adrenal gland, and limbic system. The autonomic nervous system, especially the sympathetic division, is responsible for most physiological changes during emotional arousal as it prepares the body for emergency action. This includes increased heart rate, rapid breathing, dry mouth, muscle tension, and trembling. The sympathetic system triggers the "fight or flight" response to prepare the body for vigorous activity through various changes, while the parasympathetic system later returns the body to normal. The limbic system, which includes the amygdala, hippocampus, and septum, is involved in emotional awareness, expression, and regulation of reactions.
The document provides an overview of change management basics and tips for managing change during hard economic times. It discusses the EL PASO change management model, different change management strategies, and tips such as avoiding unintended consequences, engaging employees, managing emotions, and focusing on long-term goals rather than short-term fixes. The document emphasizes involvement, communication, and flexibility when leading change initiatives in difficult environments.
Change Management. The Human Factor is more and more the key figure by creating successful change management. But how does it works? Michel van Buren of BLMC gives answers.
The document discusses the DICE framework for assessing change management programs. It identifies four key factors for success: Duration (time between reviews), Integrity (team skills), Commitment (executive support), and Effort (additional workload). Calculating scores in each area allows companies to identify risks and make adjustments to ensure programs succeed. Scores between 7-14 indicate low risk, 14-17 medium risk, and over 17 high risk of failure. Applying the framework sparks strategic debate and helps manage project portfolios.
Primary focus of Business Continuity Plan is to offer exclusive Business Continuity Planning and Disaster Recovery Resources for organizations at reasonable prices. We provide extremely useful and comprehensive templates, samples, checklist, guidelines, and questionnaire which can help planning the BCP/DR as per the most effective and international standards.
Our instructive templates like Business Continuity Plan, Business Impact Analysis, The Enterprise Business Continuity and Disaster Recovery Plan, Facility Risk Assessment, Small Business Continuity & Disaster Recovery Plan, Pandemic Disaster Plan can be of immense help for organizations to formulate strategies in order to survive and increase business in the event of disaster or pandemic.
What is change management?
Activities contributing to effective change management
Soft and hard side of change management
DICE for change management calculation
What is volatile economy – Indian Situation
CASE STUDY – TATA motors
Samsung is a South Korean multinational conglomerate company headquartered in Seoul. It entered the electronics industry in the late 1960s and has since become a global leader, particularly in mobile phones and semiconductors. Samsung offers a wide range of consumer electronics products including TVs, home appliances, PCs, printers, and mobile devices. It is also involved in construction, shipbuilding, and other industries. The company focuses on environmental sustainability and corporate social responsibility through initiatives like Samsung Hope for Children, which supports education and healthcare for children worldwide.
Internet firms --- what strategic changes have to be managedJayti Srivastava
Internet firms face strategic challenges as the industry evolves rapidly. These companies must manage strategic changes to address new technologies, shifting customer needs and behaviors, and disruption from competitors. Effective strategic management is required to navigate industry transformation and ensure ongoing business success.
The systems involved in emotional change are the autonomic nervous system, glandular system like the adrenal gland, and limbic system. The autonomic nervous system, especially the sympathetic division, is responsible for most physiological changes during emotional arousal as it prepares the body for emergency action. This includes increased heart rate, rapid breathing, dry mouth, muscle tension, and trembling. The sympathetic system triggers the "fight or flight" response to prepare the body for vigorous activity through various changes, while the parasympathetic system later returns the body to normal. The limbic system, which includes the amygdala, hippocampus, and septum, is involved in emotional awareness, expression, and regulation of reactions.
The document provides an overview of change management basics and tips for managing change during hard economic times. It discusses the EL PASO change management model, different change management strategies, and tips such as avoiding unintended consequences, engaging employees, managing emotions, and focusing on long-term goals rather than short-term fixes. The document emphasizes involvement, communication, and flexibility when leading change initiatives in difficult environments.
Change Management. The Human Factor is more and more the key figure by creating successful change management. But how does it works? Michel van Buren of BLMC gives answers.
The document discusses the DICE framework for assessing change management programs. It identifies four key factors for success: Duration (time between reviews), Integrity (team skills), Commitment (executive support), and Effort (additional workload). Calculating scores in each area allows companies to identify risks and make adjustments to ensure programs succeed. Scores between 7-14 indicate low risk, 14-17 medium risk, and over 17 high risk of failure. Applying the framework sparks strategic debate and helps manage project portfolios.
Primary focus of Business Continuity Plan is to offer exclusive Business Continuity Planning and Disaster Recovery Resources for organizations at reasonable prices. We provide extremely useful and comprehensive templates, samples, checklist, guidelines, and questionnaire which can help planning the BCP/DR as per the most effective and international standards.
Our instructive templates like Business Continuity Plan, Business Impact Analysis, The Enterprise Business Continuity and Disaster Recovery Plan, Facility Risk Assessment, Small Business Continuity & Disaster Recovery Plan, Pandemic Disaster Plan can be of immense help for organizations to formulate strategies in order to survive and increase business in the event of disaster or pandemic.
What is change management?
Activities contributing to effective change management
Soft and hard side of change management
DICE for change management calculation
What is volatile economy – Indian Situation
CASE STUDY – TATA motors
The document discusses driving customer success through co-creation and open innovation in the era of the Fourth Industrial Revolution. It notes that previous industrial revolutions transformed humanity through technological advances, while the current revolution is fundamentally different through the fusion of physical, digital and biological worlds. It has the potential to raise global income and quality of life. The document calls for redefining growth to build a sustainable model and identifying growth enablers through customer success, learning culture, and leadership.
Social Tribe – Special Edition Pulse Report – COVID-19SocialTribe
We can't imagine a greater challenge than the one we face today, a global pandemic that threatens the health and well being of our families and communities. As a 100% remote agency, we have not skipped a beat with the upheaval COVID-19 is causing around the world, and are doing everything we can to provide our clients and partners with informed, uninterrupted support.
Our perspective is that as populations shift towards indoor activities, there will be a greater need than ever before for organizations to shift resourcing towards online activations. As digital marketing experts, we're prepared to do everything we can to help you navigate these changes. We are happy to help discuss ideas, shifts, pivots--anything we need to do to keep your business healthy and positioned for growth.
The document discusses the importance of listening to online conversations and understanding what is being said about brands, products, and industries. It notes that markets are conversations that are vibrant, emotional, and emergent. It emphasizes that companies need to listen before joining conversations to understand customer concerns and share their voice authentically. It describes tools like reputation monitoring and buzz monitoring that can help companies understand what is being said online to identify opportunities and threats.
While change has always been a constant, the pace of change seems to have increased exponentially. This change permeates through all aspects of business as well; competition, marketing, social media, health care, even your employees. As a business owner or leader, you are challenged with keeping up with that change - perhaps even embracing it. The 2013 7x7x7 panel examines where change is happening, what it's impact will be on you and how you might take full advantage of that.
1) Traditional advertising is ineffective as most online ads are ignored and over 96% of sales come from recommendations rather than ads.
2) A new approach called "convertising" uses social media to create conversations and build relationships with customers in order to influence purchases.
3) Convertising is more effective and less expensive than traditional advertising by tapping into social relationships and recommendations between customers.
This document provides an introduction to Evolution Bureau (EVB), an agency that specializes in digital, social, and mobile marketing. EVB was founded in 1999 with a vision of blending advertising, entertainment, and technology. The agency advocates for the power of digital and social media to connect brands with consumers. EVB believes the future of brands lies in digital and social networks, where marketing should allow people to participate with brands. The agency aims to give influencers content to spread ideas and campaigns across various online platforms.
Global Reach, Local Expertise: Whether you're targeting a local audience or expanding globally, our agency has the knowledge and experience to help you reach and engage your ideal customers.
What’s Now, Next and New! John D. Ross Jr. from Pepsico presents Digital Stra...SFIMA
What’s Now, Next and New! John Ross will discuss the evolving digital landscape that depends less on specific types of technology and more on a return to cultural connections through your consumers’ chosen touch points. He’ll share how the Pepsi portfolio of beverage brands employs digital to build brands nationally and at the local level.
In this session of Entrepreneurship 101, we define the field of marketing and communications, covering the basics of advertising, branding, public relations and social media. We explore the idea of traction, and provide an overview of the 19 different channels and activities that have the potential to move the needle for your business.
Key topics covered: Brand identity, traction, PR and social media.
Buildingyournarrative entrepreneurship101-160204175927Otman BEN MALK
The document provides guidance on building an effective narrative to promote a brand or organization. It outlines a 6-step process: 1) Define the target audience; 2) Understand where the audience gets its information; 3) Identify why the brand matters and what competing forces exist; 4) Draw the audience in through relatable and contextualized storytelling; 5) Put the narrative in a meaningful context; 6) Bring the brand into the narrative by addressing how it will solve problems. The goal is to engage audiences and establish the brand as essential to a preferable future.
digital marketing strategy - what happened to top of the pops?John Chacksfield
The document summarizes changes in technology and customer behavior that are impacting businesses. It notes that established companies need to move from passive to active engagement online to better connect with customers. Customers now expect choice, convenience, and social interaction versus interruptive marketing of the past. The rise of digital natives and new media like Facebook requires companies to rethink their online strategies and presence to build relationships with customers.
The document summarizes changes in technology and customer behavior that are impacting businesses. It notes that established companies need to move from passive to active engagement online to better connect with customers. Customers now expect choice, convenience and community through digital channels. The rise of social media also means companies must be part of online conversations to build trust and relationships with customers.
The document discusses how social technologies are changing business in the new world of work. It notes that every individual is now a business, decision making is distributed and faster, and companies are becoming more open. It encourages companies to engage professionals on LinkedIn by establishing groups, targeting relevant audiences, and providing valuable content like whitepapers and polls.
Rethinking Business Models in a Networked WorldThomas Samson
The document discusses how business models need to adapt to the increasingly networked world. It emphasizes that in the future, people will be connected through social networks and mobile devices. Companies will need to engage customers by rewarding their attention, understanding social networks as new market spaces, and offering value through conversation rather than traditional advertising. The emerging networked culture values open sharing and challenges restrictive property rights.
Many businesses are confused with the term social media. This presentation attempts to communicate the term and related dynamics in context with what an audience understands
Sales 2.0: Is Your Sales Force Ready for the Digital Age?James Burnes
Traditional lead generation and sales processes are rapidly evolving with new technologies. Is your sales force prepared to outmaneuver your competition? You cannot afford to be outwitted or outplayed by competitors who are using these new tools to generate leads and steal market share.
It is time to act. It is time to empower your sales force for the digital age.
Social marketing seeks to capitalize on social networking trends and apply its principles to business. It allows conversations between businesses and consumers through word-of-mouth and two-way communication. Research shows that word-of-mouth is the most trusted form of advertising. The presentation outlines why social marketing is important and effective, provides tips on setting goals, budget, policy and implementation, and emphasizes listening to consumers in social media.
#MITXData 2014 - The Consumer-First World: 8 Digital Trends Changing the Way ...MITX
2014 MITX Data & Analytics Summit
The Consumer-First World: 8 Digital Trends Changing the Way Consumers Connect with Brands
Speaker: Nathalie Krup (@nathaliekrup), Global Consumer Insights Manager, Microsoft Advertising
Which digital and social media trends can we expect in coming years? What does the future of digital behavior and technology look like? Microsoft Advertising, IPG Mediabrands, and The Future Laboratory partnered to delve into emerging global digital trends that shed light on how consumers’ relationships with technology have evolved and reveal their expectations around data, privacy, creativity, and the ways technology can enhance their lives. We’ll take you through these eight fascinating trends, discuss what they mean for brands and how you as marketing and advertising professionals can benefit from this evolving digital landscape.
Network marketing, also called multi-level marketing (MLM), is a business model that allows individuals to build a business and earn income through recruiting other participants to sell products. The document discusses how MLM has grown significantly as a field. However, the author's research shows that for most MLM companies, the primary focus is on continually recruiting new distributors rather than selling products to consumers, making it more of a recruitment scheme. Benefits of MLM include flexible and part-time work, but success requires strong desire and adherence to the system's methods.
Dr. Sean Tan, Head of Data Science, Changi Airport Group
Discover how Changi Airport Group (CAG) leverages graph technologies and generative AI to revolutionize their search capabilities. This session delves into the unique search needs of CAG’s diverse passengers and customers, showcasing how graph data structures enhance the accuracy and relevance of AI-generated search results, mitigating the risk of “hallucinations” and improving the overall customer journey.
TrustArc Webinar - 2024 Global Privacy SurveyTrustArc
How does your privacy program stack up against your peers? What challenges are privacy teams tackling and prioritizing in 2024?
In the fifth annual Global Privacy Benchmarks Survey, we asked over 1,800 global privacy professionals and business executives to share their perspectives on the current state of privacy inside and outside of their organizations. This year’s report focused on emerging areas of importance for privacy and compliance professionals, including considerations and implications of Artificial Intelligence (AI) technologies, building brand trust, and different approaches for achieving higher privacy competence scores.
See how organizational priorities and strategic approaches to data security and privacy are evolving around the globe.
This webinar will review:
- The top 10 privacy insights from the fifth annual Global Privacy Benchmarks Survey
- The top challenges for privacy leaders, practitioners, and organizations in 2024
- Key themes to consider in developing and maintaining your privacy program
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The document discusses driving customer success through co-creation and open innovation in the era of the Fourth Industrial Revolution. It notes that previous industrial revolutions transformed humanity through technological advances, while the current revolution is fundamentally different through the fusion of physical, digital and biological worlds. It has the potential to raise global income and quality of life. The document calls for redefining growth to build a sustainable model and identifying growth enablers through customer success, learning culture, and leadership.
Social Tribe – Special Edition Pulse Report – COVID-19SocialTribe
We can't imagine a greater challenge than the one we face today, a global pandemic that threatens the health and well being of our families and communities. As a 100% remote agency, we have not skipped a beat with the upheaval COVID-19 is causing around the world, and are doing everything we can to provide our clients and partners with informed, uninterrupted support.
Our perspective is that as populations shift towards indoor activities, there will be a greater need than ever before for organizations to shift resourcing towards online activations. As digital marketing experts, we're prepared to do everything we can to help you navigate these changes. We are happy to help discuss ideas, shifts, pivots--anything we need to do to keep your business healthy and positioned for growth.
The document discusses the importance of listening to online conversations and understanding what is being said about brands, products, and industries. It notes that markets are conversations that are vibrant, emotional, and emergent. It emphasizes that companies need to listen before joining conversations to understand customer concerns and share their voice authentically. It describes tools like reputation monitoring and buzz monitoring that can help companies understand what is being said online to identify opportunities and threats.
While change has always been a constant, the pace of change seems to have increased exponentially. This change permeates through all aspects of business as well; competition, marketing, social media, health care, even your employees. As a business owner or leader, you are challenged with keeping up with that change - perhaps even embracing it. The 2013 7x7x7 panel examines where change is happening, what it's impact will be on you and how you might take full advantage of that.
1) Traditional advertising is ineffective as most online ads are ignored and over 96% of sales come from recommendations rather than ads.
2) A new approach called "convertising" uses social media to create conversations and build relationships with customers in order to influence purchases.
3) Convertising is more effective and less expensive than traditional advertising by tapping into social relationships and recommendations between customers.
This document provides an introduction to Evolution Bureau (EVB), an agency that specializes in digital, social, and mobile marketing. EVB was founded in 1999 with a vision of blending advertising, entertainment, and technology. The agency advocates for the power of digital and social media to connect brands with consumers. EVB believes the future of brands lies in digital and social networks, where marketing should allow people to participate with brands. The agency aims to give influencers content to spread ideas and campaigns across various online platforms.
Global Reach, Local Expertise: Whether you're targeting a local audience or expanding globally, our agency has the knowledge and experience to help you reach and engage your ideal customers.
What’s Now, Next and New! John D. Ross Jr. from Pepsico presents Digital Stra...SFIMA
What’s Now, Next and New! John Ross will discuss the evolving digital landscape that depends less on specific types of technology and more on a return to cultural connections through your consumers’ chosen touch points. He’ll share how the Pepsi portfolio of beverage brands employs digital to build brands nationally and at the local level.
In this session of Entrepreneurship 101, we define the field of marketing and communications, covering the basics of advertising, branding, public relations and social media. We explore the idea of traction, and provide an overview of the 19 different channels and activities that have the potential to move the needle for your business.
Key topics covered: Brand identity, traction, PR and social media.
Buildingyournarrative entrepreneurship101-160204175927Otman BEN MALK
The document provides guidance on building an effective narrative to promote a brand or organization. It outlines a 6-step process: 1) Define the target audience; 2) Understand where the audience gets its information; 3) Identify why the brand matters and what competing forces exist; 4) Draw the audience in through relatable and contextualized storytelling; 5) Put the narrative in a meaningful context; 6) Bring the brand into the narrative by addressing how it will solve problems. The goal is to engage audiences and establish the brand as essential to a preferable future.
digital marketing strategy - what happened to top of the pops?John Chacksfield
The document summarizes changes in technology and customer behavior that are impacting businesses. It notes that established companies need to move from passive to active engagement online to better connect with customers. Customers now expect choice, convenience, and social interaction versus interruptive marketing of the past. The rise of digital natives and new media like Facebook requires companies to rethink their online strategies and presence to build relationships with customers.
The document summarizes changes in technology and customer behavior that are impacting businesses. It notes that established companies need to move from passive to active engagement online to better connect with customers. Customers now expect choice, convenience and community through digital channels. The rise of social media also means companies must be part of online conversations to build trust and relationships with customers.
The document discusses how social technologies are changing business in the new world of work. It notes that every individual is now a business, decision making is distributed and faster, and companies are becoming more open. It encourages companies to engage professionals on LinkedIn by establishing groups, targeting relevant audiences, and providing valuable content like whitepapers and polls.
Rethinking Business Models in a Networked WorldThomas Samson
The document discusses how business models need to adapt to the increasingly networked world. It emphasizes that in the future, people will be connected through social networks and mobile devices. Companies will need to engage customers by rewarding their attention, understanding social networks as new market spaces, and offering value through conversation rather than traditional advertising. The emerging networked culture values open sharing and challenges restrictive property rights.
Many businesses are confused with the term social media. This presentation attempts to communicate the term and related dynamics in context with what an audience understands
Sales 2.0: Is Your Sales Force Ready for the Digital Age?James Burnes
Traditional lead generation and sales processes are rapidly evolving with new technologies. Is your sales force prepared to outmaneuver your competition? You cannot afford to be outwitted or outplayed by competitors who are using these new tools to generate leads and steal market share.
It is time to act. It is time to empower your sales force for the digital age.
Social marketing seeks to capitalize on social networking trends and apply its principles to business. It allows conversations between businesses and consumers through word-of-mouth and two-way communication. Research shows that word-of-mouth is the most trusted form of advertising. The presentation outlines why social marketing is important and effective, provides tips on setting goals, budget, policy and implementation, and emphasizes listening to consumers in social media.
#MITXData 2014 - The Consumer-First World: 8 Digital Trends Changing the Way ...MITX
2014 MITX Data & Analytics Summit
The Consumer-First World: 8 Digital Trends Changing the Way Consumers Connect with Brands
Speaker: Nathalie Krup (@nathaliekrup), Global Consumer Insights Manager, Microsoft Advertising
Which digital and social media trends can we expect in coming years? What does the future of digital behavior and technology look like? Microsoft Advertising, IPG Mediabrands, and The Future Laboratory partnered to delve into emerging global digital trends that shed light on how consumers’ relationships with technology have evolved and reveal their expectations around data, privacy, creativity, and the ways technology can enhance their lives. We’ll take you through these eight fascinating trends, discuss what they mean for brands and how you as marketing and advertising professionals can benefit from this evolving digital landscape.
Network marketing, also called multi-level marketing (MLM), is a business model that allows individuals to build a business and earn income through recruiting other participants to sell products. The document discusses how MLM has grown significantly as a field. However, the author's research shows that for most MLM companies, the primary focus is on continually recruiting new distributors rather than selling products to consumers, making it more of a recruitment scheme. Benefits of MLM include flexible and part-time work, but success requires strong desire and adherence to the system's methods.
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Dr. Sean Tan, Head of Data Science, Changi Airport Group
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TrustArc Webinar - 2024 Global Privacy SurveyTrustArc
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See how organizational priorities and strategic approaches to data security and privacy are evolving around the globe.
This webinar will review:
- The top 10 privacy insights from the fifth annual Global Privacy Benchmarks Survey
- The top challenges for privacy leaders, practitioners, and organizations in 2024
- Key themes to consider in developing and maintaining your privacy program
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Bob Boule
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Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
Maruthi Prithivirajan, Head of ASEAN & IN Solution Architecture, Neo4j
Get an inside look at the latest Neo4j innovations that enable relationship-driven intelligence at scale. Learn more about the newest cloud integrations and product enhancements that make Neo4j an essential choice for developers building apps with interconnected data and generative AI.
4. The world is changing… the economy is volatile, our society is much bigger,
5. The world is changing… the economy is volatile, our society is much bigger, our consciousness is shifting,
6. The world is changing… the economy is volatile, our society is much bigger, our consciousness is shifting, we hyper-communicate,
7. The world is changing… the economy is volatile, our society is much bigger, our consciousness is shifting, we hyper-communicate, and we want it all…now!
17. Consider these things: Media is becoming digital. Technology is getting more intelligent.
18. Consider these things: Media is becoming digital. Technology is getting more intelligent. Communication is becoming personal.
19. Consider these things: Media is becoming digital. Technology is getting more intelligent. Communication is becoming personal. Understanding is becoming essential.
28. The challenge is finding the value Understand the difference between the tools and the tech Try new things – but with as much knowledge as possible Critical thinking – move from dependence to self-reliance
29. Give someone a fish and they’ll eat that day.Teach them how to fish, and they’ll never grow hungry. - Chinese Proverb
30. We must learn how to fish! Balance the engaging and the tactical Recognize that the digital world is binary Steal or create algorithms of digital success Generate new ideas by understanding the Key focal points of the current digital age:
42. Do you have syndicated content?. Setup a company blog Convert news and press releases to posts Creates a portable content stream to push to other networks
43. Do you have automated PR ?. The ideal purpose for social networking Linked In – 60 Million users Twitter – 75 Million users Facebook – 400 Million users and counting
44. Have you established authenticity?. Use social media to promote company culture Build trust and find new advocates Create content that can incentivize ‘friends’ to share, creating viral effect
45. Human interaction is still human interaction and what it takes to be successful with it has not changed.What has changed are the places where it happens.- Brian Solis
46. For more insight and ideas on how you can use technology to promote your brand, products, and services, visit:http://247interactive.com