Why dealing with negative word of mouth is more efficient for brands [Social Media]

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miharejc

Business Technology

People pissed at U, just b/c they can oo

Acknowledge and apologize for negative experience oo

7% increase in word of mouth advocacy unlocks 1% additional company growth. 2% reduction in negative word of mouth boosts sales growth by 1%! Advocacy drives growth, London School of Economics, 2005 oo

@miharejc [email_address] Thank you for your attention! oo

Dynamic, accomplished, and results-oriented business technology leader with 20+ years of technology management experience spanning the entire product/software development lifecycle. Recognized for leading the execution of technology solutions to advance the company’s competitive position, increase growth and usability, improve user experience, remove complexity, and exceed client expectations. Report 10 mistakes in selling your services in US and beyond

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