Why a Good User Experience is the Best Form of Advertising

More from Mark Congiusta

Design Thinking Action Lab Assignment: Ideation Mind Map

Mark Congiusta

Agile: It's not just for engineers anymore!

Mark Congiusta

Don't You Forget About UX

Mark Congiusta

User Experience: Everybody Wants Some

Mark Congiusta

Fuck Email

Mark Congiusta

20 Short Slides At Ignite Dublin

Mark Congiusta

I just called to say that if I loved you I would have written you a letter

Mark Congiusta

The User Experience of Christmas

Mark Congiusta

User Experience Just Doesn’t Matter

Mark Congiusta

“Go ahead and pirate that record label's music. They'll make more.”

Mark Congiusta

Product Design: Enriching Your Life One Useless Piece Of Crap At A Time

Mark Congiusta

Scientific progress will surely save the earth! (If it doesn't kill us first)

Mark Congiusta

PowerPoint: The Good, The Bad and The Ugly. (Just Kidding: There’s Nothing Go...

Mark Congiusta

From John Ratzenberger to Internet Porn: A Detailed Look at Information Overl...

Mark Congiusta

TECHNOLOGY MAKES ADVERTISING GREAT/LESS ANNOYING/A STEP ABOVE CRAP

Mark Congiusta

Digital Marketing Management: Targeting, Measurement and ROI Lecture slides for a class I taught in the Graduate Certificate in Digital Marketing program at Dublin City University, winter session 2011-12. The lectures were broken down into 4 parts: 1. Digital Marketing Management Basics - Building a foundation upon which to base all digital marketing activities including common pitfalls and often overlooked opportunities. 2. The Brand/Agency Partnership - How brands should identify the best agencies to partner with for their marketing endeavors and how agencies can compete and win in a crowded digital space. 3. User and Customer Experience - Using a user-centric methodology for designing marketing engagement activities and campaigns. 4. Targeting, Measurement and ROI - How to identify, plan, engage, track and iterate marketing campaigns using data and insight.

Digital Marketing Management: Targeting, Measurement and ROI

Mark Congiusta

Digital Marketing Management: User and Customer Experience Lecture slides for a class I taught in the Graduate Certificate in Digital Marketing program at Dublin City University, winter session 2011-12. The lectures were broken down into 4 parts: 1. Digital Marketing Management Basics - Building a foundation upon which to base all digital marketing activities including common pitfalls and often overlooked opportunities. 2. The Brand/Agency Partnership - How brands should identify the best agencies to partner with for their marketing endeavors and how agencies can compete and win in a crowded digital space. 3. User and Customer Experience - Using a user-centric methodology for designing marketing engagement activities and campaigns. 4. Targeting, Measurement and ROI - How to identify, plan, engage, track and iterate marketing campaigns using data and insight.

Digital Marketing Management: User and Customer Experience

Mark Congiusta

Digital Marketing Management: Brand/Agency Partnership Lecture slides for a class I taught in the Graduate Certificate in Digital Marketing program at Dublin City University, winter session 2011-12. The lectures were broken down into 4 parts: 1. Digital Marketing Management Basics - Building a foundation upon which to base all digital marketing activities including common pitfalls and often overlooked opportunities. 2. The Brand/Agency Partnership - How brands should identify the best agencies to partner with for their marketing endeavors and how agencies can compete and win in a crowded digital space. 3. User and Customer Experience - Using a user-centric methodology for designing marketing engagement activities and campaigns. 4. Targeting, Measurement and ROI - How to identify, plan, engage, track and iterate marketing campaigns using data and insight.

Digital Marketing Management: Brand/Agency Partnership

Mark Congiusta

Digital Marketing Management: Basics Lecture slides for a class I taught in the Graduate Certificate in Digital Marketing program at Dublin City University, winter session 2011-12. The lectures were broken down into 4 parts: 1. Digital Marketing Management Basics - Building a foundation upon which to base all digital marketing activities including common pitfalls and often overlooked opportunities. 2. The Brand/Agency Partnership - How brands should identify the best agencies to partner with for their marketing endeavors and how agencies can compete and win in a crowded digital space. 3. User and Customer Experience - Using a user-centric methodology for designing marketing engagement activities and campaigns. 4. Targeting, Measurement and ROI - How to identify, plan, engage, track and iterate marketing campaigns using data and insight.

Digital Marketing Management: Basics

Mark Congiusta

UX Week 2011 Sketchnotes

Mark Congiusta

More from Mark Congiusta (20)

Design Thinking Action Lab Assignment: Ideation Mind Map

Agile: It's not just for engineers anymore!

Don't You Forget About UX

User Experience: Everybody Wants Some

Fuck Email

20 Short Slides At Ignite Dublin

I just called to say that if I loved you I would have written you a letter

The User Experience of Christmas

User Experience Just Doesn’t Matter

“Go ahead and pirate that record label's music. They'll make more.”

Product Design: Enriching Your Life One Useless Piece Of Crap At A Time

Scientific progress will surely save the earth! (If it doesn't kill us first)

PowerPoint: The Good, The Bad and The Ugly. (Just Kidding: There’s Nothing Go...

From John Ratzenberger to Internet Porn: A Detailed Look at Information Overl...

TECHNOLOGY MAKES ADVERTISING GREAT/LESS ANNOYING/A STEP ABOVE CRAP

Digital Marketing Management: Targeting, Measurement and ROI

Digital Marketing Management: User and Customer Experience

Digital Marketing Management: Brand/Agency Partnership

Digital Marketing Management: Basics

UX Week 2011 Sketchnotes

Recently uploaded

The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.

Search and Society: Reimagining Information Access for Radical Futures

Bhaskar Mitra

How world-class product teams are winning in the AI era by CEO and Founder, P...

Product School

Designing Great Products: The Power of Design and Leadership by Chief Designe...

Product School

Bits & Pixels using AI for Good.........

Alison B. Lowndes

I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.

"Impact of front-end architecture on development cost", Viktor Turskyi

Fwdays

Intrigued by why some of the world's largest companies (Netflix, Google, Cisco, Twitter, Uber etc) are using gRPC? In this demo based talk we delve into the world of gRPC in .Net, what it does and why we should use it. We compare the interface with both Rest and graphQL. We will show you how to implement grpc server-side in .net and in the web. Finally, I will show you how the tooling helps you deliver powerful interfaces and interact with them quickly and simply.

Demystifying gRPC in .Net by John Staveley

John Staveley

Explore the core of Salesforce success in 'Salesforce Adoption – Metrics, Methods, and Motivation.' We will discuss essential metrics, effective methods to drive adoption, and the driving force behind user engagement and explore strategies for onboarding, training, and continuous support that empower users to navigate the platform seamlessly. By leveraging these tools, you can effectively measure adoption against your company’s goals and create an environment where users not only adopt Salesforce but actively contribute to its ongoing success.

Salesforce Adoption – Metrics, Methods, and Motivation, Antone Kom

CzechDreamin

Welcome to UiPath Test Automation using UiPath Test Suite series part 2. In this session, we will cover API test automation along with a web automation demo. Topics covered: Test Automation introduction API Example of API automation Web automation demonstration Speaker Pathrudu Chintakayala, Associate Technical Architect @Yash and UiPath MVP Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP

UiPath Test Automation using UiPath Test Suite series, part 2

DianaGray10

Mission to Decommission: Importance of Decommissioning Products to Increase E...

Product School

As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other? Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.

Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024

Tobias Schneck

AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...

Product School

In this session, we will showcase how to revolutionize automated testing for your software, automation, and QA teams with UiPath Test Suite. In part 1 of UiPath test automation using UiPath Test Suite – developer series, we will cover, Software testing overview What is software testing Why software testing is required Typical test types and levels Continuous testing and challenges Introduction to UiPath Test Suite UiPath Test Suite family of products Speaker: Atul Trikha, Chief Technologist & Solutions Architect, Peraton and UiPath MVP Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP

UiPath Test Automation using UiPath Test Suite series, part 1

DianaGray10

Join us as we dive into the latest updates to the UiPath Orchestrator API, including new limits and features for 2024. Discover how these changes can enhance your automation projects and streamline your workflows. 📚 Overview of UiPath Orchestrator API 🔧 Recent changes to API limits 🛠️ How to adapt to new limits 📋 Best practices for using the Orchestrator API efficiently ❓ Q&A session

Exploring UiPath Orchestrator API: updates and limits in 2024 🚀

DianaGray10

I'm excited to share my latest predictions on how AI, robotics, and other technological advancements will reshape industries in the coming years. The slides explore the exponential growth of computational power, the future of AI and robotics, and their profound impact on various sectors. Why this matters: The success of new products and investments hinges on precise timing and foresight into emerging categories. This deck equips founders, VCs, and industry leaders with insights to align future products with upcoming tech developments. These insights enhance the ability to forecast industry trends, improve market timing, and predict competitor actions. Highlights: ▪ Exponential Growth in Compute: How $1000 will soon buy the computational power of a human brain ▪ Scaling of AI Models: The journey towards beyond human-scale models and intelligent edge computing ▪ Transformative Technologies: From advanced robotics and brain interfaces to automated healthcare and beyond ▪ Future of Work: How automation will redefine jobs and economic structures by 2040 With so many predictions presented here, some will inevitably be wrong or mistimed, especially with potential external disruptions. For instance, a conflict in Taiwan could severely impact global semiconductor production, affecting compute costs and related advancements. Nonetheless, these slides are intended to guide intuition on future technological trends.

Future Visions: Predictions to Guide and Time Tech Innovation, Peter Udo Diehl

Peter Udo Diehl

To Graph or Not to Graph Knowledge Graph Architectures and LLMs

Paul Groth

UiPath Test Automation using UiPath Test Suite series, part 3

DianaGray10

We're living the AI revolution and Salesforce is adapting and bring new value to their customers. Einstein products are evolving rapidly and navigating their limitations, language support, and use cases can be challenging. Let's make review of what Einstein product are available currently, what are the capabilities and what can be used for in CEE region and how Rossie.ai can help to learn Salesforce speak Czech. We will explore the Einstein roadmap and I will make a short live demo (based on your vote) of some Einstein feature.

AI revolution and Salesforce, Jiří Karpíšek

CzechDreamin

IOS-PENTESTING-BEGINNERS-PRACTICAL-GUIDE-.pptx

Abida Shariff

ScyllaDB has the potential to deliver impressive performance and scalability. The better you understand how it works, the more you can squeeze out of it. But before you squeeze, make sure you know what to monitor! Watch our experienced Postgres developer work through monitoring and performance strategies that help him understand what mistakes he’s made moving to NoSQL. And learn with him as our database performance expert offers friendly guidance on how to use monitoring and performance tuning to get his sample Rust application on the right track. This webinar focuses on using monitoring and performance tuning to discover and correct mistakes that commonly occur when developers move from SQL to NoSQL. For example: - Common issues getting up and running with the monitoring stack - Using the CQL optimizations dashboard - Common issues causing high latency in a node - Common issues causing replica imbalance - What a healthy system looks like in terms of memory - Key metrics to keep an eye on This isn’t “Death-by-Powerpoint.” We’ll walk through problems encountered while migrating a real application from Postgres to ScyllaDB – and try to fix them live as well.

Optimizing NoSQL Performance Through Observability

ScyllaDB

How to differentiate Sales Cloud and CPQ on first glance might be tricky if you do not know where to look and what to look at. You will know :-) Managing the sales process within Salesforce is a common use case that can be managed with standart Sales Cloud. If you want to do entire quoting process you will find out Salesforce CPQ solution exists. What is then the difference if both can handle selling products? You will see comparison of 10 different features, which Sales Cloud and Salesforce CPQ handle differently. Simple question you will always remember if you should consider using Salesforce CPQ will be a cherry on top.

10 Differences between Sales Cloud and CPQ, Blanka Doktorová

CzechDreamin

Recently uploaded (20)