Presentation Sample By WeCan.gr Layout, Text and Strategy by Zacharias Polymenakos Graphics (Cover,page cutters & Header by George Paraskevopoulos) Based on BizPioneer template by CreativeBiz Client: Aqualife Aquariums Greece - Sample modified for sample - approved

3. Located in Downtown CITY, International Aquarium (IA) features one of the
world’s largest acrylic viewing panels, and offers one of the most interesting and
diverse showcase of aquatic animals. IA is an awarded world class aquarium with
global awareness and strong financial resources, backed by its parent company,
INT GROUP LLC.
The IA business unit is a fully developed organization, seeking to further continue
and strengthen its leadership, operational stability and financial performance.
Looking ahead, IA – as a world class leisure and entertainment attraction – seeks
to continually upgrade its competitive resources:
• Achieve in-house leading edge knowhow, with minimal interdependence to
organizations external to INT GROUP.
• Become a hub of innovation within the aquarium and entertainment world,
while implementing sound environmental conservation practices.
INT GROUP LLC leads real-estate and attraction developments in key emerging
markets, such as the Balkans and Middle East, by offering innovative and unique
entertainment and retail experiences that are structured to individual market
preferences.
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
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4. Strategic Resources
AQUALIFE started 8 years ago as a subcontractor to leaders of the aquatic
industry. Today AQUALIFE is a fast growing regional SEE company in
Aquarium design, planning, operation and maintenance - well
encompassing a wide range of value-creating business principals.
AQUALIFE MEANS
• Drive for Performance, Sustainability, out-of-the-box Novelty
• A synopsis of the world’s best practices
• Passion to do things the Right Way
AQUALIFE PROFILE
• Implemented/Participated in projects in more than 10 countries
• Team of 15 highly skilled multidisciplinary professionals
• €1.5 Million in service revenue for 2012
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
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5. 5

6. AQUALIFE is profitable and debt-free while most
local competition seized operations during crisis
• 300% increase in revenue in 4 years
• 80% of revenue from export activity
Our management system objectives are based on:
• Continuous improvement
• Emphasis on Human Capital development
• Mutual beneficial relationships with both customers
and subcontractors
Scientific expertise in in the management of Livestock
with well balanced sustainable development and
environmental conservation
Proven track record in Livestock management of 90
aquariums in:
• Hotels
• Restaurants
• Shopping Malls
• Residences
Experience in global Livestock trading
• Partners of TDE Turkey (Large predator quarantine)
Team includes 2 top-rated marine biologists
Proven ability to avoid business hurdles & mitigate risk
AQUALIFE CEO has:
• proven entrepreneurial track-record
• 12 years People mgmt. experience (up to 60 empl.)
• comes from family with tradition in business
• started career as chartered accountant and auditor
• Proud to have served as second lieutenant in Greek
Army
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
We are committed to the highest
standards of ethical conduct in
all that we do
AQUALIFE actively supports the
efforts of ELPIS (HOPE) NGO, donating
a 1500lt. aquarium along with lifetime free
service for the children patients of the hospice
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7. Leading knowhow in the field of aquarium design, planning,
operation and maintenance
AQUALIFE has designed and built custom, public, institutional
and commercial aquariums and themed environments. We are
among the leading companies in SEE that guarantee the
highest quality control and assurance.
Indicative Project: Cyprus - design, installation and operation
the largest residential aquarium in the Mediterranean
(w/Reynolds)
Unique ability in forming trusting and long lasting
relationships with industry partners and project
stakeholders
AQUALIFE is continually thriving to exceed expectations
in completing projects - as a subcontractor and partner of
the world leading companies in the field.
Indicative Project: California Academy of Sciences, SF:
Aqualife was subcontractor of ASI providing acrylic
refurbishment services.
• Large project w/ seven aquarium exhibits from 16,000
to 212,000 gallons.
• One of the largest, oddest and unique shaped panels
(double radius panel).
Raynolds Polymer Technology, Inc.
AQUALIFE IS PREFERRED PARTNER
FOR SEE REGION
Reynolds Polymer is the leading
acrylic aquarium manufacturer; with
expertise in custom built aquariums,
design, engineering and installation.
Schuran Customs, Inc .
American Sealants, Inc.
AQUALIFE IS PARTNER
FOR SEE REGION
European manufacturers of
high-end custom and
specialized underwater tanks,
filtration systems and other
equipment.
12 PROJECTS WITH
AQUALIFE
ASI supplies installation,
maintenance and repairs large
acrylic and glass panels,
tunnels, domes and cylinders
for exhibit windows in zoos &
aquariums.
AQUALIFE Research
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
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8. AQUALIFE has successfully completed numerous demanding
projects in the region:
Indicative Projects:
• Egypt, Wataniya Restaurants LLC, construction & operation
• Dubai Aquarium - refurbished acrylic panels of main display
• AQUALIFE employs 4 experts in Egypt
• AQUALIFE key staff are learning Arabic
TASWEEQ
AQUALIFE’S STRATEGIC PARTNER FOR
AQUARIUM PROJECTS
Tasweeq Shopping Malls has extensive
background in operating Business Units
in Shopping Malls and offers a complete
range of services on a local and regional
basis to tenants, developers and
investors.
Ability to innovate, manage & create w/ limited resources
We have created an osmosis of the world’s best practices
– bound to exceed them
AQUALIFE key Innovators:
Giannis Karras - Life Support Systems Engineer
Has developed an innovative way to support biologically marine water,
resulting in very sufficient and green standards of operation, saving more than
75% of the water changes with ordinary LSS systems.
George Mantis - Network Engineer & Head Curator
Has developed a software to relate MEP equipment with aquatic water
parameters, resulting in an efficient way of controlling all needed aspects of a
CLOSE circuit aquatic LSS. This software can be used in public aquariums,
marine fisheries & fish quarantines.
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
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10. To be one of the best 3 aquariums in the world, recognized
for its educational and environmental innovations
A robust management structure & team headed by AQUALIFE
CEO Vassilis Sklavounos and 3 leading professionals: a Marketing
Manager, a Head Curator and a Deputy General Manager
•
•
To achieve operational excellence through continuous improvements
To add value by expanding activity through standalone expertise and
innovation
•
•
•
Grow business Network and create New Business Modules
Enhance Awareness & Educational Experience
Ensure Sustainable Expansion & Environmental Conservation
•
Short and Long-term actions covering all area functions –Business
Planning, Finance, Marketing, Operations, Human Resources and
Management Reporting - to best achieve the stated objectives
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
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11. GENERAL MANAGER
Vassilis Sklavounos
AQUALIFE OPERATIONS
•
Short-term Aqualife
management operation team
will relocate to International
City, serving IA Management
and other projects
DEPUTY GENERAL MANAGER
HEAD CURATOR
MARKETING MANAGER
A senior Business Administration
professional with core capabilities in HR
and financial management
A Public Aquarium professional with over
15 years experience
A highly experienced Marketing Manager,
preferably from the entertainment and/or
education fields
Strong experience in Human Capital
selection, Management and
development.
Position requires a qualified marine and
freshwater biologist with strong
background in all aspects of aquatic
husbandry and display.
Able to assist GM in setting goals and
objectives; execute strategies and
systems for business operations to meet
company standards, satisfy all areas of
compliance and increase profitability.
Extensive experience in the design,
development and construction of
aquarium facilities as well as the
operational and creational management
of public aquariums.
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
Ability to plan and execute annual
marketing plans. Strong PR and
communication skills to influence key
partners and maximize commercial
benefits.
Successfully implement promotions,
advertising, online and other marketing
campaigns.
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12. Ã
Innovative business practices will provide the basis for sustainable
operations; added business modules to reassure sustainability.
Ã
Financial planning through well formulated periodical processes
(budgeting, planning, forecasting, monthly reviews) will enhance
financial clarity & stability.
Ã
A well structured and innovative marketing approach will update the
IA brand - to become an educative and interactive global lighthouse.
Application of industry best practices and benchmarking.
Ã
Operational procedures based on Quality, Efficiency and Safety
targeting an effective LSS that will ensure a trouble free IA.
Ã
Continuous staff training and development; knowledge transfer
and excellence through liaisons and affiliations with institutions
worldwide.
Ã
Bi-directional management reporting procedures with emphasis on
timely and accurate information. Hands-on management and high
expertise employed to perform superior analysis, reviews and
recommendations to INT GROUP Senior Management.
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
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13. •
•
•
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
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14. • Create IA Husbandry Training
Academy
• Enhance and strengthen ties with
WAZA organization
• Liaison with actor …………………as
spokesman of IA
Ü
• Affiliation with an international TV
program (History/Discovery channel)
• Make IA a special Events Venue for
birthdays, company retreats etc.
• Liaison with ………………… & Greek
Turtle Rehabilitation project
• Aquarium Shop to sell artifacts
made from ……. Center
• Become a Star Alliance partner
• Use facility for international trade of
large predators
• Video filming during diving
• Liaison with major multinationals to
become platinum sponsors of the
aquarium
• Photo opportunity with large scale
marine mammal models
• Liaison with world-class zoos for
temporary reptile exhibits
• Liaison with Greek Duty-Free
Ideas provided herein are
preliminary and based on
secondary/public IA information
• Sponsorship by cereal or soft drink
brand
• Liaison with Greek Duty Free
• Connection with other sports and
themed activities of Greece
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
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15. • Blue Flag NGO certification
• Research activities with industry
and educational institutions
• Expand Sea Trek Air Bubble
experience to 5+1 guided snorkeling
tour
• Offer guided tour by biologist in 4
different languages
• Projection of 3D shows and
advertisement on led screen on front
top of central large panel
• Adopt-a-shark & penguin program
• Create Treasure Hunt day
• Liaison with ………………. for a
common rehabilitation effort
• Create an interactive projection on
the floor in front of the restaurants
on the back of the aquarium at 1st
floor
• Create a volunteers program
• Offer whale shark spotting when in
season
• Name our new predator or large
specimen, wet& dry
• Photo opportunity with large scale
marine mammal models
• International Social Network
marketing strategy
• Seasonal Campaigns
• Themed trips organized by IA
• Web camera (works also with
Adopt-a-shark & penguin program)
• Ideas to outperform…….
competition
ö
• Offer whale shark spotting
when in season
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
• Ideas to outperform….......
competition
= risk
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16. 6
• Blue Flag NGO certification
• Global Brand for conservation
• Offer memory of visit personalized tiles
on the floor of the tunnel
• Overdependence in specific tourist
segments
• Tag each large predator and keep
blood test reports
• Ideas to outperform …………
competition
• Ideas to outperform ……….
competition
• Liaison with other zoos and
aquariums
• Continuous training on new LSS
technology
ò
• Innovative operation procedures
and systems to ensure efficiency
• Conservation R&D
• Certifications as per 9001:2008,
14001:2005, 18001 from accredited
body
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
• Blue Flag NGO certification
• Ensure Life Support Systems
NOT out of warranty
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17. • Create a non-for-profit
Conservation foundation
• Create a non-for-profit
Rehabilitation foundation
Ü
• Maximize information with touch
screens and led screen information
stands in spots all over Downtown
CITY and inside 5-7 star hotels
• Make it part of the upcoming James
Bond Movie
• Create or connect with Fish Channel
• Use IA operational experience in
assisting real estate developers and
others in SEE/MENA region, Russia
and Asia.
• Enter into the high end residential
aquarium business in the SEE
region
• Liaison with Europa News to host a
2 minute live connection on the
morning news once/twice per week
• Affiliation with Popular Movie Stars
or Athletes
• Large predators trade using main
display tank
• Offer tourist submarine dives and/or
liaison with Virgin Oceanic Dives
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
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18. • Website to become more children
interactive and friendly
• Global conservation awareness
• Liaison with US, AUS, EU biology and
fishery Universities & schools / field
experience
• Enhance informative android/ iPhone
application
• Remodel of Discovery Center
to include abyss species and
relate/tie them with deep
submarine tours
ö
• Whale shark spotting cruise trips
6
• Make the visit to IA easy and
accessible from the Middle
East and Russia by offering
Special Travel Packages for
VIPs/ Schools/Groups/Junior
Athletes, to create Word-ofMouth experience sharing
• Submarine excursions
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
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19. • Affiliations and liaisons
with other entertainment
and educational
facilities and institutions
ò
• Innovative operation procedures
and systems to ensure efficiency
• Procedures of acrylic panel
inspections
• Cooperate with large software company to
create leading software for operation of
public aquariums
• LSS equipment inspections
• Aquarium Hospital and online surgery
• Track of live organisms health
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
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20. • Aqualife & American Sealants, USA
The California Academy of Sciences in Golden Gate Park in San Francisco was rebuilt and opened in September 2008. ASI
had the distinct honor of being selected to assist with the massive project. Construction began on the building in
September 2005 with a cost of $500 million. The seven aquarium exhibits range from 16,000 to 212,000 gallons.
ASI was featured as part of the Discovery Channel's Extreme Engineering in 2009 for this project. The largest panel to be
installed had a double radius shape, to date it was the largest and oddest shaped panel. RPT called in the experts and
used ASI to make sure the job was done right the first time. Aqualife was a subcontractor of ASI providing acrylic
refurbishment services.
• Aqualife & Wataniya Restaurants LLC, Qatar
Aqualife was selected as the contractor for aquarium exhibits for the Cairo, Egypt Rainforest Café project. The project
included 5 massive acrylic tanks by RPT and Waterdog of USA. The project had a tough delivery and turn key period.
Aqualife operated the aquariums. This project was the start of Aqualife’s venture to the SEE region.
• Aqualife & International Aquarium, UAE
Aqualife was appointed by was appointed by Dutco Balfour Betty/Al Ghandi & Consolidated Contractors Co, to
refurbish the newlly installed acrylic panels of the main display. Although the project had very tough delivery
timeframe, Mr. Paul Hamilton, Head Curator of the Dubai Aquarium quoted, ‘’Aqualife acrylic refurbishment services
are of excellent quality and the innovative techniques topped those of Reynolds & Nipura, I would suggest them to any
public aquarium that needs acrylic refurbishment services’’.
• Aqualife & Reynolds, Cyprus
Aqualife was appointed to design, install and operate the largest residential aquarium in the Mediterranean region in a
VIP villa in Cyprus. The complexity was added when it was realized that Aqualife had to redesign the insufficient
filtration room, originally designed by Tenecor of USA. Aqualife still holds the operation contract of this complex though
fabulous marine aquarium system.
AQUALIFE LTD – PRESENTATION TO INT GROUP – IA PROPOSAL – MAY 2013 - CONFIDENTIAL
ASI
American Sealants Inc
Mr. Jerry Smith
Tel:00 1 (970) 260-0153
www.amsealinc.com
Wataniya Restaurants /
Qatar
Rainforest Cafe Cairo, Egypt
Mr.Sherif Wagdy/ General
Manager
Tel:00 1 (612) 961-1187
Tel:00 20 105 060792
www.rainforestcafe.com
Mr. Nick Payne
Tel: +97143438795
Mr. Paul Hamilton
Cyprus /Reynolds VIP Villa
Country Rose Real Estate
Developers
Mr.Andreas Makedonas
Tel:+357 25 355333
http://www.countryrose.com.cy/en/santabarbara-residence-p8.html
http://www.youtube.com/wat
ch?v=4W4zDdTyTzo
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