The document discusses how the benefits marketplace is changing rapidly due to the ACA, with millions of new consumers now in play. It states that brokers and advisors need the right technology platform to take advantage of this opportunity and meet customer demands for accountability, better user experience, and lower costs. The WebInsure Benefits platform is presented as a solution, offering an integrated marketplace for individuals and employers, a modern user experience, seamless ACA marketplace access, direct enrollment capabilities, and workflow efficiencies.

1. The benefits marketplace is changing rapidly. In a post-
ACA world, millions of consumers are in play for the
first time. For brokers and benefit advisors, it is a rare
opportunity, if you have the right platform for success.
ARE YOU READY?
Your Customers - individuals, employers, and
affinity groups demand greater accountability,
better user experience, and lower cost of
benefits selection and management.
Meeting these needs requires a technology
platform that goes beyond current limitations:
multiple platforms to cater to different segments
or products, disparate systems to manage
proposals, multiple carrier interactions, and lack
of control when platform operators or compete.
Savvy brokers and benefit advisors are combining
the right strategy, people and technology to seize
the opportunity. How do you create marketplace
differentiation with a single integrated benefits
platform for individuals and employers, robust
plan & product choices, workflow efficiencies,
pre-configured carrier relationships, and back-
end system integrations that transform benefits
selection and management into a contemporary
user experience: personalized, efficient and
empowering?
ARE YOU PREPARED?
Emerging healthcare consumers require a
personalized experience regardless of the market
segment and financing methods.Do you have a
benefits platform that helps you gain control
of protecting and growing revenue, simplify
administration, reduce operational costs, and re-
focus on what you do best: advising and servicing
customers and selling more?
WEBINSURE
BENEFITS

2. Leveraging our success deploying sophisticated
and complex public and private exchanges,
WebInsure Benefits is purpose-built for today’s
dynamic consumer-driven markets. Our cloud-
based “quote-to-enroll” benefits platform is ready
to deploy and market in 90 days or less, and offers:
> Integrated marketplace that supports multiple
segments (individual, group, group-to-
individual) and benefit models (defined benefit
or contribution; full or self-insured) with a wide
range of carriers and benefit products
> Contemporary experience with “white-label”
platform for distinct branding, role-based portals
that promote self-service, lifecycle support
> Seamless access to healthcare.gov for subsidy-
eligible shopping & enrollment
> Direct enrollment integration for efficiency for
brokers, employers
> Pre-configured carrier relationships for speed to
market and smooth process
> Workflow efficiency from prospect & agency
management and consumer shopping to
administrative processes including plan loading,
ongoing life event and renewal management, and
consolidated billing and reconciliation.
Asuiteofrole-basedportalsprovideanefficientplatform:
> Broker Portal delivers integrated capability with
rich proposal creation, CRM and commission
tracking as well as Special Enrollment Period
(SEP), life status change support
> Employer Portal simplifies and automates
employer plan selection, generation and
employee on-boarding, and reporting with
specialized processes for specific markets
> Employee Portal facilitates employee on-boarding
and customizes behavior to specific segments.
Supports multiple payment options in addition
to payroll deduction and spending account
management
> Individual Portal unifies the experience for non-
qualified or qualified (healthcare.gov) plans and
off-exchange ancillaries, and customizes behavior
to specific segments
WEBINSURE BENEFITS – INTEGRATED MARKETPLACE PLATFORM

3. WEBINSURE BENEFITS – ADVANTAGE
BROKERS / ADVISORS /
AGENCY OWNERS
• Serve all markets: individual
to employer group
• Support lifecycle -- benefits
design to shopping,
enrollment, administration
• Market range of carriers, plan
designs, benefit products
• Reduce time to market with
pre-configured carriers
• Lower cost of benefits
platform and service
EMPLOYERS
• Defined benefit or
contribution
• Offer plan choice: carriers,
designs
• Offer product variety: health,
ancillary, consumer-driven
• Lower HR/benefits admin
with payroll, HRIS integration
EMPLOYEES INDIVIDUALS
• Consumer experience: ease
of use, plan selection tools,
service/ support, education
• Choice: carriers, plans,
benefit products
• Care: check providers during
shopping selection
• Cost: compare carriers,
benefits that fit specific needs
Integrated platform. Contemporary experience. Efficient marketplace.

4. ABOUT hCENTIVE
At hCentive, our mission is to empower everyone
to gain access to health benefits. We are a leader
in public and private exchange solutions that
simplify the distribution and management of
health insurance and voluntary benefits. Our
WebInsure™ solutions fully support government
agencies, insurance carriers, and brokers as
they engage consumers and businesses and
offer transparent access to benefits choices. Our
innovative technologies deliver an integrated online
benefits shopping and enrollment experience that is
convenient and available anytime and anywhere. For
more information, visit www.hcentive.com
© 2015 hCentive, Inc.
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Phone: 800-984-7952
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