The document discusses two types of marketing: in-bond marketing through mobile apps, personal contacts, and emails, and out-bond marketing using television, newspapers, and pamphlets. A graph shows that more people are interested in in-bond marketing compared to out-bond marketing. The document also states that both in-bond and out-bond marketing can be beneficial for companies. It provides examples of how web marketing can be done through emails, mobile apps, websites, YouTube, Twitter, and Facebook.