SlideShare a Scribd company logo
1 of 4
Weaknesses of E-commerce
Consumer trust
• consumer trust is a hard thing to build in conventional shops so imagine
  how harder it is to build it in a shop that you never actually visit a shop
  meaning no human interaction whatsoever just browsing and purchase no
  people to explain something you are unsure about, there are no cashier’s
  meaning the whole place feels very robotic and without a soul that on top
  of the fact you hear stories about websites like this conning people into
  buying things they wouldn’t normally buy or having them steal your bank
  details and what not.
• And then once you have gained a level of consumer trust its hard to keep
  as its lost easier then it is gained say if you’re delivery goes wrong or they
  ship you the wrong item, these can impact consumer trust in a big way.
Lack of human contact
• The lack of human contact is a god send for people like me, but for people
  in the older generations it probably feels like an empty way to buy things
  without a personality and leaving it quite soulless, some people prefer to
  have people around to ask to explain a product to them and some people
  want to go to a till before they leave because its what they are used to and
  people prefer to do something that they understand rather then venture
  into something new, it was hard enough trying to get my mum to trust
  Amazon.
• Personally I prefer the lack of contact, it makes the whole thing quicker
  and removes many barriers that would otherwise the process down but
  on a whole i can also see why people would not like this.
Product description problems
• If there is a product description problem that’s the fault of the staff who
  research and run the website from the HQ so to speak.
• It is up to them to keep the information up to date and correct because if
  the customer can find what the product is before you can they are
  probably going to think that you are not running a business as good as you
  could be

More Related Content

What's hot

How to boost your hair extensions sales
How to boost your hair extensions salesHow to boost your hair extensions sales
How to boost your hair extensions salesStefan Franken
 
Some Suggestions That Will Help You Become More Productive As An Affiliate
Some Suggestions That Will Help You Become More Productive As An AffiliateSome Suggestions That Will Help You Become More Productive As An Affiliate
Some Suggestions That Will Help You Become More Productive As An Affiliatekumarie1
 
Finding Targeted Visitors for any Website
Finding Targeted Visitors for any WebsiteFinding Targeted Visitors for any Website
Finding Targeted Visitors for any Websitearn11
 
Starting a Freelance Business & Finding Great Clients with Mat Casner
Starting a Freelance Business & Finding Great Clients with Mat CasnerStarting a Freelance Business & Finding Great Clients with Mat Casner
Starting a Freelance Business & Finding Great Clients with Mat CasnerMat Casner
 
An exlusive interview: Magda Chelly, Founder of Responsible Cyber
An exlusive interview: Magda Chelly, Founder of Responsible Cyber An exlusive interview: Magda Chelly, Founder of Responsible Cyber
An exlusive interview: Magda Chelly, Founder of Responsible Cyber Deborah Lee
 
Toastmasters Usability Test
Toastmasters Usability TestToastmasters Usability Test
Toastmasters Usability TestSantiago Ramirez
 
Shopping and spending habits
Shopping and spending habitsShopping and spending habits
Shopping and spending habitsquebedeaux
 
CONNECTWorking 2019-10 - Informal Interviews
CONNECTWorking 2019-10 - Informal InterviewsCONNECTWorking 2019-10 - Informal Interviews
CONNECTWorking 2019-10 - Informal InterviewsBC Talents
 
Are You Living the Life You Imagined?
Are You Living the Life You Imagined?Are You Living the Life You Imagined?
Are You Living the Life You Imagined?btbyrd
 
Are You Living the Life You Imagined?
Are You Living the Life You Imagined?Are You Living the Life You Imagined?
Are You Living the Life You Imagined?gstuncay
 
Are You Living the Life You Imagined?
Are You Living the Life You Imagined?Are You Living the Life You Imagined?
Are You Living the Life You Imagined?gstuncay
 
Are You Living the Life You Imagined?
Are You Living the Life You Imagined?Are You Living the Life You Imagined?
Are You Living the Life You Imagined?darandon
 
Why You are Loosting Money if You Don't Have A Blog
Why You are Loosting Money if You Don't Have A BlogWhy You are Loosting Money if You Don't Have A Blog
Why You are Loosting Money if You Don't Have A Blogamberjones1986
 
Are You Living the Life You Imagined?
Are You Living the Life You Imagined?Are You Living the Life You Imagined?
Are You Living the Life You Imagined?karma49
 
Entrepreneur skills learn how to profit by blogging!
Entrepreneur skills learn how to profit by blogging! Entrepreneur skills learn how to profit by blogging!
Entrepreneur skills learn how to profit by blogging! MontySalt
 
Chapter 11 Advocacy
Chapter 11 AdvocacyChapter 11 Advocacy
Chapter 11 AdvocacyPiercyTe
 

What's hot (20)

How to boost your hair extensions sales
How to boost your hair extensions salesHow to boost your hair extensions sales
How to boost your hair extensions sales
 
Vip online
Vip onlineVip online
Vip online
 
Some Suggestions That Will Help You Become More Productive As An Affiliate
Some Suggestions That Will Help You Become More Productive As An AffiliateSome Suggestions That Will Help You Become More Productive As An Affiliate
Some Suggestions That Will Help You Become More Productive As An Affiliate
 
Finding Targeted Visitors for any Website
Finding Targeted Visitors for any WebsiteFinding Targeted Visitors for any Website
Finding Targeted Visitors for any Website
 
Starting a Freelance Business & Finding Great Clients with Mat Casner
Starting a Freelance Business & Finding Great Clients with Mat CasnerStarting a Freelance Business & Finding Great Clients with Mat Casner
Starting a Freelance Business & Finding Great Clients with Mat Casner
 
An exlusive interview: Magda Chelly, Founder of Responsible Cyber
An exlusive interview: Magda Chelly, Founder of Responsible Cyber An exlusive interview: Magda Chelly, Founder of Responsible Cyber
An exlusive interview: Magda Chelly, Founder of Responsible Cyber
 
School fundraisers
School fundraisersSchool fundraisers
School fundraisers
 
Toastmasters Usability Test
Toastmasters Usability TestToastmasters Usability Test
Toastmasters Usability Test
 
Shopping and spending habits
Shopping and spending habitsShopping and spending habits
Shopping and spending habits
 
Vancouver - Catherine Caplice
Vancouver - Catherine CapliceVancouver - Catherine Caplice
Vancouver - Catherine Caplice
 
CONNECTWorking 2019-10 - Informal Interviews
CONNECTWorking 2019-10 - Informal InterviewsCONNECTWorking 2019-10 - Informal Interviews
CONNECTWorking 2019-10 - Informal Interviews
 
Are You Living the Life You Imagined?
Are You Living the Life You Imagined?Are You Living the Life You Imagined?
Are You Living the Life You Imagined?
 
Are You Living the Life You Imagined?
Are You Living the Life You Imagined?Are You Living the Life You Imagined?
Are You Living the Life You Imagined?
 
Are You Living the Life You Imagined?
Are You Living the Life You Imagined?Are You Living the Life You Imagined?
Are You Living the Life You Imagined?
 
Are You Living the Life You Imagined?
Are You Living the Life You Imagined?Are You Living the Life You Imagined?
Are You Living the Life You Imagined?
 
Why You are Loosting Money if You Don't Have A Blog
Why You are Loosting Money if You Don't Have A BlogWhy You are Loosting Money if You Don't Have A Blog
Why You are Loosting Money if You Don't Have A Blog
 
Are You Living the Life You Imagined?
Are You Living the Life You Imagined?Are You Living the Life You Imagined?
Are You Living the Life You Imagined?
 
Why blog
Why blog Why blog
Why blog
 
Entrepreneur skills learn how to profit by blogging!
Entrepreneur skills learn how to profit by blogging! Entrepreneur skills learn how to profit by blogging!
Entrepreneur skills learn how to profit by blogging!
 
Chapter 11 Advocacy
Chapter 11 AdvocacyChapter 11 Advocacy
Chapter 11 Advocacy
 

Similar to E-commerce Challenges: Consumer Trust, Lack of Human Contact, and Product Description Issues

How to be authentic in your marketing
How to be authentic in your marketingHow to be authentic in your marketing
How to be authentic in your marketingFabienne Fredrickson
 
How to improve pipeline performance using knowledge marketing v2.0
How to improve pipeline performance using knowledge marketing v2.0How to improve pipeline performance using knowledge marketing v2.0
How to improve pipeline performance using knowledge marketing v2.0johnmkewley
 
Assignment 3 nolan
Assignment 3 nolanAssignment 3 nolan
Assignment 3 nolanCharissajoH
 
Job Search Survival Kit -- Nasty People Can Be Tamed --
Job Search Survival Kit -- Nasty People Can Be Tamed --Job Search Survival Kit -- Nasty People Can Be Tamed --
Job Search Survival Kit -- Nasty People Can Be Tamed --Anthony Hines
 
When being you is more than good enough re-branding you as you!
When being you is more than good enough   re-branding you as you!When being you is more than good enough   re-branding you as you!
When being you is more than good enough re-branding you as you!Caroline Balinska
 
When being you is more than good enough re-branding you as you!
When being you is more than good enough   re-branding you as you!When being you is more than good enough   re-branding you as you!
When being you is more than good enough re-branding you as you!Caroline Balinska
 
Assignment!!!!!!!
Assignment!!!!!!!Assignment!!!!!!!
Assignment!!!!!!!UnionMan
 
Making Money Online in 2021
Making Money Online in 2021Making Money Online in 2021
Making Money Online in 2021Richplato
 
THE SECRET TO ONLINE SUCCESS
THE SECRET TO ONLINE SUCCESSTHE SECRET TO ONLINE SUCCESS
THE SECRET TO ONLINE SUCCESSSahilNaik30
 
The 10 biggest sales mistakes to avoid
The 10 biggest sales mistakes to avoidThe 10 biggest sales mistakes to avoid
The 10 biggest sales mistakes to avoidbiquyetbanhang247
 
"Les erreurs à ne pas faire sur votre homepage" par Oussama Amar
"Les erreurs à ne pas faire sur votre homepage" par Oussama Amar"Les erreurs à ne pas faire sur votre homepage" par Oussama Amar
"Les erreurs à ne pas faire sur votre homepage" par Oussama AmarTheFamily
 
Burton Chamber Of Commerce Networking Talk - April 2015
Burton Chamber Of Commerce Networking Talk - April 2015Burton Chamber Of Commerce Networking Talk - April 2015
Burton Chamber Of Commerce Networking Talk - April 2015Stuart Walton
 
Generate Cash on Demand From Your Website: A Bullet Proof Method for Turning ...
Generate Cash on Demand From Your Website: A Bullet Proof Method for Turning ...Generate Cash on Demand From Your Website: A Bullet Proof Method for Turning ...
Generate Cash on Demand From Your Website: A Bullet Proof Method for Turning ...milaruiz4u
 
The Guaranteed Steps To Fail At Networking - Uttoxeter June 2015
The Guaranteed Steps To Fail At Networking - Uttoxeter June 2015The Guaranteed Steps To Fail At Networking - Uttoxeter June 2015
The Guaranteed Steps To Fail At Networking - Uttoxeter June 2015Stuart Walton
 
Cheat sheet for ITmarketers
Cheat sheet for ITmarketersCheat sheet for ITmarketers
Cheat sheet for ITmarketerskenny madden
 
Do You Have The Right Mindset To Survive In Network Marketing?
Do You Have The Right Mindset To Survive In Network Marketing?Do You Have The Right Mindset To Survive In Network Marketing?
Do You Have The Right Mindset To Survive In Network Marketing?4FingersMedia
 
Traditional shopping vs online shopping
Traditional shopping vs online shopping Traditional shopping vs online shopping
Traditional shopping vs online shopping Syaff Hk
 
Alexander Accountancy New To Business Seminar June 2015
Alexander Accountancy New To Business Seminar June 2015Alexander Accountancy New To Business Seminar June 2015
Alexander Accountancy New To Business Seminar June 2015Stuart Walton
 
How To Prepare For A Product Launch To Maximize Conversions
How To Prepare For A Product Launch To Maximize ConversionsHow To Prepare For A Product Launch To Maximize Conversions
How To Prepare For A Product Launch To Maximize ConversionsRick Salas
 
Why we buy: The Science of shopping
Why we buy: The Science of shoppingWhy we buy: The Science of shopping
Why we buy: The Science of shoppingTirthankar Sutradhar
 

Similar to E-commerce Challenges: Consumer Trust, Lack of Human Contact, and Product Description Issues (20)

How to be authentic in your marketing
How to be authentic in your marketingHow to be authentic in your marketing
How to be authentic in your marketing
 
How to improve pipeline performance using knowledge marketing v2.0
How to improve pipeline performance using knowledge marketing v2.0How to improve pipeline performance using knowledge marketing v2.0
How to improve pipeline performance using knowledge marketing v2.0
 
Assignment 3 nolan
Assignment 3 nolanAssignment 3 nolan
Assignment 3 nolan
 
Job Search Survival Kit -- Nasty People Can Be Tamed --
Job Search Survival Kit -- Nasty People Can Be Tamed --Job Search Survival Kit -- Nasty People Can Be Tamed --
Job Search Survival Kit -- Nasty People Can Be Tamed --
 
When being you is more than good enough re-branding you as you!
When being you is more than good enough   re-branding you as you!When being you is more than good enough   re-branding you as you!
When being you is more than good enough re-branding you as you!
 
When being you is more than good enough re-branding you as you!
When being you is more than good enough   re-branding you as you!When being you is more than good enough   re-branding you as you!
When being you is more than good enough re-branding you as you!
 
Assignment!!!!!!!
Assignment!!!!!!!Assignment!!!!!!!
Assignment!!!!!!!
 
Making Money Online in 2021
Making Money Online in 2021Making Money Online in 2021
Making Money Online in 2021
 
THE SECRET TO ONLINE SUCCESS
THE SECRET TO ONLINE SUCCESSTHE SECRET TO ONLINE SUCCESS
THE SECRET TO ONLINE SUCCESS
 
The 10 biggest sales mistakes to avoid
The 10 biggest sales mistakes to avoidThe 10 biggest sales mistakes to avoid
The 10 biggest sales mistakes to avoid
 
"Les erreurs à ne pas faire sur votre homepage" par Oussama Amar
"Les erreurs à ne pas faire sur votre homepage" par Oussama Amar"Les erreurs à ne pas faire sur votre homepage" par Oussama Amar
"Les erreurs à ne pas faire sur votre homepage" par Oussama Amar
 
Burton Chamber Of Commerce Networking Talk - April 2015
Burton Chamber Of Commerce Networking Talk - April 2015Burton Chamber Of Commerce Networking Talk - April 2015
Burton Chamber Of Commerce Networking Talk - April 2015
 
Generate Cash on Demand From Your Website: A Bullet Proof Method for Turning ...
Generate Cash on Demand From Your Website: A Bullet Proof Method for Turning ...Generate Cash on Demand From Your Website: A Bullet Proof Method for Turning ...
Generate Cash on Demand From Your Website: A Bullet Proof Method for Turning ...
 
The Guaranteed Steps To Fail At Networking - Uttoxeter June 2015
The Guaranteed Steps To Fail At Networking - Uttoxeter June 2015The Guaranteed Steps To Fail At Networking - Uttoxeter June 2015
The Guaranteed Steps To Fail At Networking - Uttoxeter June 2015
 
Cheat sheet for ITmarketers
Cheat sheet for ITmarketersCheat sheet for ITmarketers
Cheat sheet for ITmarketers
 
Do You Have The Right Mindset To Survive In Network Marketing?
Do You Have The Right Mindset To Survive In Network Marketing?Do You Have The Right Mindset To Survive In Network Marketing?
Do You Have The Right Mindset To Survive In Network Marketing?
 
Traditional shopping vs online shopping
Traditional shopping vs online shopping Traditional shopping vs online shopping
Traditional shopping vs online shopping
 
Alexander Accountancy New To Business Seminar June 2015
Alexander Accountancy New To Business Seminar June 2015Alexander Accountancy New To Business Seminar June 2015
Alexander Accountancy New To Business Seminar June 2015
 
How To Prepare For A Product Launch To Maximize Conversions
How To Prepare For A Product Launch To Maximize ConversionsHow To Prepare For A Product Launch To Maximize Conversions
How To Prepare For A Product Launch To Maximize Conversions
 
Why we buy: The Science of shopping
Why we buy: The Science of shoppingWhy we buy: The Science of shopping
Why we buy: The Science of shopping
 

E-commerce Challenges: Consumer Trust, Lack of Human Contact, and Product Description Issues

  • 2. Consumer trust • consumer trust is a hard thing to build in conventional shops so imagine how harder it is to build it in a shop that you never actually visit a shop meaning no human interaction whatsoever just browsing and purchase no people to explain something you are unsure about, there are no cashier’s meaning the whole place feels very robotic and without a soul that on top of the fact you hear stories about websites like this conning people into buying things they wouldn’t normally buy or having them steal your bank details and what not. • And then once you have gained a level of consumer trust its hard to keep as its lost easier then it is gained say if you’re delivery goes wrong or they ship you the wrong item, these can impact consumer trust in a big way.
  • 3. Lack of human contact • The lack of human contact is a god send for people like me, but for people in the older generations it probably feels like an empty way to buy things without a personality and leaving it quite soulless, some people prefer to have people around to ask to explain a product to them and some people want to go to a till before they leave because its what they are used to and people prefer to do something that they understand rather then venture into something new, it was hard enough trying to get my mum to trust Amazon. • Personally I prefer the lack of contact, it makes the whole thing quicker and removes many barriers that would otherwise the process down but on a whole i can also see why people would not like this.
  • 4. Product description problems • If there is a product description problem that’s the fault of the staff who research and run the website from the HQ so to speak. • It is up to them to keep the information up to date and correct because if the customer can find what the product is before you can they are probably going to think that you are not running a business as good as you could be