Wada duathlon 5.0 11th aug, 2019
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This document provides information about sponsoring the Wada Duathlon event in August 2019. It discusses the benefits sponsors would receive, including improved perception, engagement, sales, reputation, visibility, recognition, access, and leads. It outlines various sponsorship opportunities at different price points. It also details how sponsors would be promoted through branding, live telecasts, marketing, media coverage, digital promotions, print materials, radio, and experiential activities. Finally, it provides event format details, the route map, and contact information for those interested in sponsoring.
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Wada duathlon 5.0 11th aug, 2019
- 2. 2 THE OPPORTUNITY • We are seeking Partners/ Sponsors for the Wada Duathlon to be held in August 2019. • The only trail duathlon in Mumbai • Comprises of both a ‘cycling’ leg and a ‘running’ leg. • Estimated turnout of C’Level participants and other footfalls at the venue • Activities targeted at the entire family, apart from core sports - Pottery - Warli Painting - Massage & Spa Facilities - Zumba - Corporate Zones * 3.8 Million Hits on Linkedin.com, Over 45K Hits on Facebook – Twitter Still Counting (2017 count)
- 3. 3 KEY BENEFITS OF SPONSORSHIP PERCEPTION ENGAGEMENT SALES REPUTATION VISIBILITY RECOGNITION ACCESS LEADS Improve the way you are perceived by your target audience. Improve the way you are perceived by your target audience. Increase your community’s involvement. Target Audience turns into loyal customer. Build a good reputation around your brand. Increase your visibility in the market. Make your products more recognizable . Great chance to get new contacts. Direct access to your target market.
- 4. 4 BRANDING SHEET Spot for Title Sponsor – 700K Spot for Associate Sponsors – 100K Spot for Powered by sponsor – 250K Spot for Gift Sponsors – 50K /25k
- 6. 6 MARKETING
- 7. 7 • Promos • RJ Mentions • Interviews • Contests • Hoardings • Live Digital Boards • Ads • Promos MEDIA COVERAGE
- 8. 8 DIGITAL Pre and post Dedicated social media You tube channel Blogs Vox Pop Videos Viral on participant pages BRANDING FOR PARTNERS /SPONSORS ON GROUND Cycling parking Lots On-route water/ juice/ kiosks Cycling gear Goodie bags Stage Backdrop PRINT Event announcer ads Route maps PR Media Outreach Listings – across city tabloids Press conference Influencer led stories Corporate led stories EXPERIMENTAL Product trials Opportunity for special offers Loyalty programmes CSR RADIO Announcements Sponsored Ads Pre event interviews Post event interviews
- 9. 9 EVENT FORMAT • Full Distance Solo Duathlon 40 Km Cycle + 10 Km Run • Half Distance Solo Duathlon 20 Km Cycle + 5 Km Run • Full Distance Relay Duathlon 40 Km Cycle + 10 Km Run • 5 Km fun Run 0700 – Breakfast 0715 – Line-up 0730 – Flag Off for Full Duathlon and Relay Duathlon 0800 – Flag Off for Half Duathlon 1300 – Lunch 1400 – Presentation
- 10. 10 ROUTE DETAILS & PIT STOPS ROUTE INFORMATION Start running from flag off point towards the blue marker. Take U-turn from blue marker (first blue marker is for half duathlon second is for full duathlon) and head towards the cycle stand. Get you cycle and head on to the red cycling route. Half duathletes will do one loop while full duathlete will do two loops of the 20 km cycle route. Along the route : 10 water stations 8 Medical stations/first aid points 4 toilets 3 Bike repair station 7 check points 2 Medical Vans • Full Distance Solo Duathlon 40 Km Cycle + 10 Km Run • Half Distance Solo Duathlon 20 Km Cycle + 5 Km Run • Full Distance Relay Duathlon 40 Km Cycle + 10 Km Run • 5 Km fun Run There may be changes in the route and it will be published by 19th July 2019
- 12. 12 CONTACT US KEYUR KAPADIA Website - www.tusya.in Phone - 9833820497 Email: contact@tusya.in