Internet comenzó como una red de investigación militar estadounidense llamada ARPAnet que utilizaba la innovadora técnica de conmutación de paquetes. ARPAnet evolucionó para incluir miles de redes interconectadas y millones de usuarios a nivel mundial, lo que se conoce hoy como Internet. La World Wide Web popularizó aún más Internet al introducir un sistema de distribución de información hipertextual accesible a través de navegadores web.
All Mighty Productions is seeking $3 million in funding to launch its first property, Beantown Toys. Beantown Toys is a buildable, collectible and educational transmedia property focused on social responsibility. The funding will be used to design new packaging and products, upgrade manufacturing and distribution, relaunch the digital presence, and extend the brand to books and licensing. Key milestones include reaching EBITDA break even in Q2 2011 and cash flow break even in Q3 2011, with $11.3 million in revenue and $1.1 million in cash generated for 2011. Detailed 18-month financial projections are provided.
The document discusses AES Brasil Group, which serves 7 million clients through its various electricity distribution companies in Brazil. It had revenues of R$3.2 billion and net income of R$1.9 billion in 2009. AES Eletropaulo is one of its key subsidiaries. It is the largest electricity distribution company in Latin America, serving 5.9 million consumption units in the wealthy São Paulo Metropolitan region. It had revenues of R$6.7 billion in 2007, making it the largest distributor by that metric.
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This document discusses stress management and outlines various factors that can cause organizational and personal stress. It identifies macro and micro factors that shape organizational behavior, including leadership, organizational structure, and human resources. Sources of stress are described as physical, mental, emotional, and those related to one's work, personal life, social/family, environment, and emotional state. Tips are provided for stress management, such as maintaining healthy habits, preparing adequately for work, and developing workplace skills. The document concludes with thanks.
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The document discusses different types of business ownership and funding structures. It outlines sole proprietorships, partnerships, and joint stock companies as ownership structures and how they differ in ownership transferability. For funding, it describes equity shares, preference shares, reserves, debentures, bonds, and long term loans. It then focuses on how venture capital and private equity differ from other funding sources in their evaluation processes, investment horizons, and areas of operations. Finally, it provides examples of active private equity firms in India.
iLounge Mobile Loyalty (DDMA) door Richard OttoRichard Otto
DDMA iLounge Mobile apps: loyalty en klantenbinding
De smartphone is volgens velen het loyalty-instrument bij uitstek. Mobile marketing is echter meer dan een mobiele app in de markt zetten. Want alleen een app lanceren is niet voldoende. Zo laat recent onderzoek zien dat 22% van consumenten die een app installeert op de smartphone deze slechts één keer gebruikt.
Het is dus zaak om de keuzes goed af te wegen. Is het wel echt noodzakelijk om een app te ontwikkelen of volstaat een mobiele website? Wat voegt mobile marketing toe aan een multi-channel ervaring? En ook belangrijk: hoe activeer je de gebruiker?
De trend van apps omzetten in onderdeel van je business. Een app als dé manier om je klanten te binden. Hoe doe je dat? Tijdens de DDMA iLounge Mobile apps: loyalty en klantenbinding van woensdag 12 maart 2014 bij LAB111 in Amsterdam wordt hier dieper op ingegaan. Sprekers zijn onder andere Richard Otto, oprichter van Mobilemarketing.nl, case Lexa en een case van mobtzu.
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richard ottoRichard Otto, Mobile Marketing (tevens spreker)
Richard is sinds 2005 actief in de mobile marketing. Hij heeft onder meer mobile apps, mobile websites, consultancy trajecten en mobile marketingcampagnes ontwikkeld voor bedrijven als Vodafone, Univé, Adformatie Groep en ABN AMRO. Tegenwoordig is hij actief met zijn mobile marketing consultancybureau Mobile Marketing Nederland. Ook is hij oprichter van de blog MobileMarketing.nl en mypassbook.nl.
DDMA (Dutch Dialogue Marketing Association) is sinds 2003 de branchevereniging voor dialoogmarketing. Wij bieden deskundig en praktisch advies aan onze 275 leden die in hun dagelijkse werkzaamheden de dialoog aangaan via datadriven marketing met haar (potentiele) klanten. Hierbij maken wij geen onderscheid tussen b2b of b2c en via welk marketingkanaal dit gebeurt (e-mail, social platforms, telefoon, direct mail, folder etc.).
De meest recente cijfers over mobiel marketing & advertising. Alles over smartphones, apps, merken, operating systemen, mobiel gebruik, leeftijden, tijdsbesteding, mobile advertising mogelijkheden en een aantal recente cases.
Internet comenzó como una red de investigación militar estadounidense llamada ARPAnet que utilizaba la innovadora técnica de conmutación de paquetes. ARPAnet evolucionó para incluir miles de redes interconectadas y millones de usuarios a nivel mundial, lo que se conoce hoy como Internet. La World Wide Web popularizó aún más Internet al introducir un sistema de distribución de información hipertextual accesible a través de navegadores web.
All Mighty Productions is seeking $3 million in funding to launch its first property, Beantown Toys. Beantown Toys is a buildable, collectible and educational transmedia property focused on social responsibility. The funding will be used to design new packaging and products, upgrade manufacturing and distribution, relaunch the digital presence, and extend the brand to books and licensing. Key milestones include reaching EBITDA break even in Q2 2011 and cash flow break even in Q3 2011, with $11.3 million in revenue and $1.1 million in cash generated for 2011. Detailed 18-month financial projections are provided.
The document discusses AES Brasil Group, which serves 7 million clients through its various electricity distribution companies in Brazil. It had revenues of R$3.2 billion and net income of R$1.9 billion in 2009. AES Eletropaulo is one of its key subsidiaries. It is the largest electricity distribution company in Latin America, serving 5.9 million consumption units in the wealthy São Paulo Metropolitan region. It had revenues of R$6.7 billion in 2007, making it the largest distributor by that metric.
Планирование SEO-стратегии и полезные инструменты для работы на данном этапе ...Promodo
Доклад президента компании SEOmoz Gillian Muessig на семинаре по продвижению товаров и услуг на зарубежный рынок от компании Promodo и SEOmoz 19 мая 2012 года, Киев.
This document discusses stress management and outlines various factors that can cause organizational and personal stress. It identifies macro and micro factors that shape organizational behavior, including leadership, organizational structure, and human resources. Sources of stress are described as physical, mental, emotional, and those related to one's work, personal life, social/family, environment, and emotional state. Tips are provided for stress management, such as maintaining healthy habits, preparing adequately for work, and developing workplace skills. The document concludes with thanks.
Venture Capital and Private Equity-B.V.RaghunandanSVS College
The document discusses different types of business ownership and funding structures. It outlines sole proprietorships, partnerships, and joint stock companies as ownership structures and how they differ in ownership transferability. For funding, it describes equity shares, preference shares, reserves, debentures, bonds, and long term loans. It then focuses on how venture capital and private equity differ from other funding sources in their evaluation processes, investment horizons, and areas of operations. Finally, it provides examples of active private equity firms in India.
iLounge Mobile Loyalty (DDMA) door Richard OttoRichard Otto
DDMA iLounge Mobile apps: loyalty en klantenbinding
De smartphone is volgens velen het loyalty-instrument bij uitstek. Mobile marketing is echter meer dan een mobiele app in de markt zetten. Want alleen een app lanceren is niet voldoende. Zo laat recent onderzoek zien dat 22% van consumenten die een app installeert op de smartphone deze slechts één keer gebruikt.
Het is dus zaak om de keuzes goed af te wegen. Is het wel echt noodzakelijk om een app te ontwikkelen of volstaat een mobiele website? Wat voegt mobile marketing toe aan een multi-channel ervaring? En ook belangrijk: hoe activeer je de gebruiker?
De trend van apps omzetten in onderdeel van je business. Een app als dé manier om je klanten te binden. Hoe doe je dat? Tijdens de DDMA iLounge Mobile apps: loyalty en klantenbinding van woensdag 12 maart 2014 bij LAB111 in Amsterdam wordt hier dieper op ingegaan. Sprekers zijn onder andere Richard Otto, oprichter van Mobilemarketing.nl, case Lexa en een case van mobtzu.
MODERATOR & SPREKERS
richard ottoRichard Otto, Mobile Marketing (tevens spreker)
Richard is sinds 2005 actief in de mobile marketing. Hij heeft onder meer mobile apps, mobile websites, consultancy trajecten en mobile marketingcampagnes ontwikkeld voor bedrijven als Vodafone, Univé, Adformatie Groep en ABN AMRO. Tegenwoordig is hij actief met zijn mobile marketing consultancybureau Mobile Marketing Nederland. Ook is hij oprichter van de blog MobileMarketing.nl en mypassbook.nl.
DDMA (Dutch Dialogue Marketing Association) is sinds 2003 de branchevereniging voor dialoogmarketing. Wij bieden deskundig en praktisch advies aan onze 275 leden die in hun dagelijkse werkzaamheden de dialoog aangaan via datadriven marketing met haar (potentiele) klanten. Hierbij maken wij geen onderscheid tussen b2b of b2c en via welk marketingkanaal dit gebeurt (e-mail, social platforms, telefoon, direct mail, folder etc.).
De meest recente cijfers over mobiel marketing & advertising. Alles over smartphones, apps, merken, operating systemen, mobiel gebruik, leeftijden, tijdsbesteding, mobile advertising mogelijkheden en een aantal recente cases.
Current trends in Commerce. Opportunities in BelgiumOGZ
Belgium lags behind the EU average in online commerce adoption. While e-commerce is growing in Belgium fueled by apparel and entertainment, many Belgian consumers and businesses are still hesitant to engage in online shopping and sales. However, the internet now influences both online and offline purchasing behaviors. To succeed with e-commerce, businesses need to understand consumers' needs and provide them with a good user experience including free shipping, special offers, easy website use, trusted brands, and good customer service. Online presence is also key as most consumers now research products online before purchasing.
Small business or multinational, how could you define your e-commerce strategy ?OGZ
The document advertises PFSweb Europe's services for e-commerce strategies and operations. It promotes PFSweb's capabilities such as e-commerce platforms, website creation, fulfillment, customer contact centers, and international logistics. Examples are given of projects with clients such as Proximus, P&G, Havaianas, and Xerox where PFSweb provided various e-commerce and logistics services.
Le social commerce - opportunités et challengesOGZ
The document discusses how social media can positively impact sales and provides examples of businesses that have successfully used social media. It finds that social media is about engaging in conversations to build relationships. Small businesses in particular can benefit from the agility of social media to interact personally with customers. Case studies show how businesses like Blendtec, The Jojo Project, and Michel & Augustin engaged audiences on social media through authentic interactions, listening to feedback, and consistent community presence to increase sales and brand awareness. The key takeaways are that social media is about conversation and building relationships through engaging, transparent content and interactions.
Linking m-commerce to the physical point of saleOGZ
Touchatag is a venture of Alcatel-Lucent that provides mobile payment and marketing services. It helps mobile operators and enterprises implement m-commerce solutions using technologies like contactless cards, 2D barcodes, and NFC. These solutions can increase sales, drive loyalty programs, and provide analytics to merchants. Touchatag's services include mobile wallets, couponing, identification at points-of-sale, and integrating these features with existing retail systems and consumer communication channels.
Current trends in Commerce. Opportunities in BelgiumOGZ
Belgium lags behind the EU average in online commerce adoption. While e-commerce is growing in Belgium fueled by apparel and entertainment, many Belgian consumers and businesses are still hesitant to engage in online shopping and sales. However, the internet now influences both online and offline purchasing behaviors. To succeed with e-commerce, businesses need to understand consumers' needs and provide them with a good user experience including free shipping, special offers, easy website use, trusted brands, and good customer service. Online presence is also key as most consumers now research products online before purchasing.
Small business or multinational, how could you define your e-commerce strategy ?OGZ
The document advertises PFSweb Europe's services for e-commerce strategies and operations. It promotes PFSweb's capabilities such as e-commerce platforms, website creation, fulfillment, customer contact centers, and international logistics. Examples are given of projects with clients such as Proximus, P&G, Havaianas, and Xerox where PFSweb provided various e-commerce and logistics services.
Le social commerce - opportunités et challengesOGZ
The document discusses how social media can positively impact sales and provides examples of businesses that have successfully used social media. It finds that social media is about engaging in conversations to build relationships. Small businesses in particular can benefit from the agility of social media to interact personally with customers. Case studies show how businesses like Blendtec, The Jojo Project, and Michel & Augustin engaged audiences on social media through authentic interactions, listening to feedback, and consistent community presence to increase sales and brand awareness. The key takeaways are that social media is about conversation and building relationships through engaging, transparent content and interactions.
Linking m-commerce to the physical point of saleOGZ
Touchatag is a venture of Alcatel-Lucent that provides mobile payment and marketing services. It helps mobile operators and enterprises implement m-commerce solutions using technologies like contactless cards, 2D barcodes, and NFC. These solutions can increase sales, drive loyalty programs, and provide analytics to merchants. Touchatag's services include mobile wallets, couponing, identification at points-of-sale, and integrating these features with existing retail systems and consumer communication channels.
1. u n c o n v e n , o n a l
s t o r y
t e l l i n g
Mobile Marketing
E-Shop Expo
30 maart 2011
The
informa,on
in
this
presenta,on
is
confiden,al
and
was
prepared
by
Adagio
solely
for
the
use
of
our
client;
it
is
not
to
be
relied
on
by
any
3rd
party
without
Adagio’s
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consent.
No
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of
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Adagio
(Lucas
Decuypere)
–
BE.806.039.613
–
‘t
Motje
26
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Roeselare
–
info@adagiomedia.net
3. Mobiele Evolutie
- 300.000.000 nieuwe
smartphones wereldwijd in 2010
- 1 op 4 verkochte GSM’s in België
is een smartphone ‘new gen’
- 79% stijging in mobiel
advertentiebudget
4. Mobiele Evolutie
- In 2015 maakt mobile advertising
ruim 15% van de totale
advertising markt uit
- Iphone en Android leiden in het
Westen, Nokia in Afrika en het
Oosten
6. Wijzigend consumentengedrag
- Ken uw klant
- De ‘in-shop’ ervaring wordt
interactief door mobiele connectie
- Push wordt pull: ‘demand’ cultuur
- Het belang van targeting
7. Apps & Games
- Ideale ‘onder de radar’ reclame
- Sterke targeting
- Maak uw eigen app nuttig
- Overweeg uw investering grondig
- Zorg voor users door promotie
8. SMS/MMS
- Heel direct en sterke targeting
- Maar tevens heel intrusief
- Maak het relevant voor uw klant
- Wees juridisch correct
- Word interactief
9. Coupons
- Ook voor e-commerce
- Gebruik een kortingscode
- Creëer een toegevoegde waarde
- Werf nieuwe klanten en beloon
bestaande
11. Tips & Tricks
- Sociale media wordt mobiel, dus
doe mee en integreer
- Maak uw website mobiel
toegankelijk en hou rekening met
de schermgrootte
- Geef informatie
12. Lucas
Decuypere
Business
Manager
Mail:
info@adagiomedia.net
GSM:
+32
(0)473
32
65
52
Skype:
lucasdecuypere
Web:
www.adagiomedia.net
Adagio
respects
all
trademarks,
copyrights
and
logos
used
in
this
presenta,on