This document discusses voice technology and its increasing use. It defines voice command as the ability of digital devices to receive, recognize, and act on spoken commands. Voice technology is now commonly used for tasks like making calls, getting information, and controlling smart home devices in locations like cars, homes, and offices. Major companies like Apple (Siri) and Amazon (Alexa) have developed voice assistants that are integrated across many devices and platforms. The document suggests that voice search is changing human behavior by making life easier and allowing a more natural interaction with technology.

1. VOICE
TECHNOLOGY
D IGITA L T R E N D

2. WHAT IS VOICE COMMAND?
• The ability of a digital device to receive, recognize, and
interpret spoken commands and carry out such commands
using sound input as an interface.
• Originated on PCs but was integrated into
smartphones and other devices. It has become more
accessible in homes and businesses, providing
consumers and workers with new ways to get things
done faster and more efficiently.

3. HISTORY OF VOICE TECHNOLOGY

4. COMMON USES OF VOICE TECHNOLOGY
Texting or making
calls
Music Weather updates Directions Setting reminders
and alarms
Checking email
Checking news or
blogs
Making purchases
or activating
coupons

5. LOCATIONS WHERE VOICE
TECHNOLOGY IS USED
CAR LIVING ROOM KITCHEN OFFICE

6. HOW OLD ARE
PEOPLE WHO
USES VOICE
TECHNOLOGY

7. COMPANIES
ADAPTING VOICE
TECHNOLOGY

8. APPLE - SIRI
Apple's smart assistant across
all its platforms. It uses
machine learning to determine
suggestions for users, answer
queries, or control devices .
Users can configure it to speak
with multiple voices across
several languages.

9. ALEXA - AMAZON
Alexa is Amazon’s cloud-based voice service
available on hundreds of millions of devices
from Amazon and third-party device
manufacturers. With Alexa, you can build
natural voice experiences that offer customers
a more intuitive way to interact with the
technology they use every day. We offer a
collection of tools, APIs, reference solutions,
and documentation to make it easier to build
for Alexa.

10. WHY VOICE SEARCH IS CHANGING
HUMAN BEHAVIOR
• It makes life easier
• It’s at the center of the home
• It’s part of the daily routine
• It offers a new, more human relationship with technology
• It’s a new playground for brands

11. Voice technology is an opportunity to go above and beyond
for your consumers and deliver a first-class experience every
time someone interacts with your brand. Playlist marketing
and voice-activated offers will allow you to impress your
audience and turn repeat customers into loyal customers. It
is important for businesses to adapt their digital marketing
strategies to take advantage of this trend.

12. Artificial-intelligence-backed (AI) voice recognition
technologies are gaining traction and set to reach
billions of people in the decades ahead since it is
human nature to look for convenience and social
connection.