The digital revolution is everywhere: even in the legal vertical, new methods of communication and storytelling are required. See how sketches, emoji and dataviz can transform how you communicate - for greater emotional resonance + impact.
From my talk at Clio Cloud 2018
Managing Micro-Influencers on a Performance Plus BasisAffiliate Summit
This presentation is from Affiliate Summit East 2017 (July 30 - August 1, 2017 in New York).
Session description: Alison Chew will review strategies for identifying the best influencers for your brand and will demonstrate new payment models that close the loop on tracking engagement to clicks, orders and sales.
This is a survey done in-house regarding Millenials because we know how important this customer base is. They have unique habits and it's important to know what's important to them, so you can market to them appropriately. If you can meet millennials where they spend their time and provide opportunities for them to engage with your brand in a place they prefer, you increase your chances of earning their business.
Millennials, now the largest living generation, are coming of age and entering those big life moments. College graduations, first jobs, getting married and moving out. But what about home ownership? Do Millennials want to buy real estate? Can they? This presentation reveals new insights pulled from both Experian and Freddie Mac.
Keynote: What Transformation Really Means for the Enterprise - AWS Transforma...Amazon Web Services
Digital transformation means something new every decade. This sort of constant change is stressful for any organization, but especially for the large enterprise. Because while nearly every enterprise began as a small, scrappy team, success means growth, and growth means accumulation—more technology, more processes, more people, and more red tape.
In this session, we’ll give an executive-level view of how the cloud removes the stressful burden of on-premise applications, legacy technology, and outdated processes from the enterprise. We’ll examine what digital transformation really means, and offer prescriptive guidance around decluttering the enterprise, security, culture, and more.
AWS enables every enterprise to invest in strategic innovation and modernization. With the AWS cloud, enterprises become more agile, more efficient, and are better equipped to keep pace with constant change. As a partner, AWS enables every enterprise to live its own version of the Amazon Story—one of growth without burdensome accumulation, success without slowness, and constant innovation.
Managing Micro-Influencers on a Performance Plus BasisAffiliate Summit
This presentation is from Affiliate Summit East 2017 (July 30 - August 1, 2017 in New York).
Session description: Alison Chew will review strategies for identifying the best influencers for your brand and will demonstrate new payment models that close the loop on tracking engagement to clicks, orders and sales.
This is a survey done in-house regarding Millenials because we know how important this customer base is. They have unique habits and it's important to know what's important to them, so you can market to them appropriately. If you can meet millennials where they spend their time and provide opportunities for them to engage with your brand in a place they prefer, you increase your chances of earning their business.
Millennials, now the largest living generation, are coming of age and entering those big life moments. College graduations, first jobs, getting married and moving out. But what about home ownership? Do Millennials want to buy real estate? Can they? This presentation reveals new insights pulled from both Experian and Freddie Mac.
Keynote: What Transformation Really Means for the Enterprise - AWS Transforma...Amazon Web Services
Digital transformation means something new every decade. This sort of constant change is stressful for any organization, but especially for the large enterprise. Because while nearly every enterprise began as a small, scrappy team, success means growth, and growth means accumulation—more technology, more processes, more people, and more red tape.
In this session, we’ll give an executive-level view of how the cloud removes the stressful burden of on-premise applications, legacy technology, and outdated processes from the enterprise. We’ll examine what digital transformation really means, and offer prescriptive guidance around decluttering the enterprise, security, culture, and more.
AWS enables every enterprise to invest in strategic innovation and modernization. With the AWS cloud, enterprises become more agile, more efficient, and are better equipped to keep pace with constant change. As a partner, AWS enables every enterprise to live its own version of the Amazon Story—one of growth without burdensome accumulation, success without slowness, and constant innovation.
The #NoEstimates Movement - Ryan RipleyRyan Ripley
The #NoEstimates Movement explore the question of whether or not we need traditional estimates to make decisions about software development projects. By working in an agile way can we break down our work, inspect and adapt frequently, and deliver value to our customers. This presentation was give at Derby City Agile on June 15, 2018. http://derbycityagile.com/
Seeing Beyond the Loyalty Illusion in the US: It’s Time You Invest More Wiselyaccenture
Loyalty programs in the United States typically cost more, and deliver less, than many realize. To reclaim the loyalty value that is slipping through their fingers, savvy business leaders are starting to rethink what loyalty means for their customers—and for their business. Along the way, they are creating new strategies that unlock loyalty’s untapped potential.
#NoEstimates is an exploration of what estimates and how agile and scrum teams use them in their daily practices. This talk helps teams discover new ways to forecast delivery.
Seeing Beyond the Loyalty Illusion in Australia: It’s Time you Invest More Wi...accenture
Loyalty programs in Australia typically cost more, and deliver less, than many realize. To reclaim the loyalty value that is slipping through their fingers, savvy business leaders are starting to rethink what loyalty means for their customers—and for their business. Along the way, they are creating new strategies that unlock loyalty’s untapped potential.
Jeffrey and Bryan Eisenberg founded the first CRO agency in 1998. They were doing client side conversion optimization work as early as 1995. In this presentation, they share the state of the industry from some of the leading practitioners in the industry such as André Morys, CEO of Web Arts,
“We [CRO practitioners] are the dirt under the fingernails of the digital industry.” We try to explain why there is this perception and what can we do about it as a digital marketing executives.
Making Your Brand Your Business | Barrons team summit Feb 2019Terri Trespicio
In this presentation delivered at the Barron's Team Summit, brand advisor Terri Trespicio walks financial advisors and wealth managers through her strategy for creating standout messaging that draws the right people in, and keeps the wrong people at bay. Plus, insights into how to land on your key brand promise.
How to Confidently Unleash Data to Meet the Needs of Your Entire Organization...Amazon Web Services
Where are you on the spectrum of IT leaders? Are you confident that you’re providing the technology and solutions that consistently meet or exceed the needs of your internal customers? Do your peers at the executive table see you as an innovative technology leader? Innovative IT leaders understand the value of getting data and analytics directly into the hands of decision makers, and into their own. In this session, Daren Thayne, Domo’s Chief Technology Officer, shares how innovative IT leaders are helping drive a culture change at their organizations. See how transformative it can be to have real-time access to all of the data that' is relevant to YOUR job (including a complete view of your entire AWS environment), as well as understand how it can help you lead the way in applying that same pattern throughout your entire company.
Seeing Beyond the Loyalty Illusion in the UK: It’s Time You Invest More Wiselyaccenture
Loyalty programs in the United Kingdom typically cost more, and deliver less, than many realize. To reclaim the loyalty value that is slipping through their fingers, savvy business leaders are starting to rethink what loyalty means for their customers—and for their business. Along the way, they are creating new strategies that unlock loyalty’s untapped potential.
Keynote: What Transformation Really Means for the Enterprise - Virtual Transf...Amazon Web Services
AWS Transformation Day is designed for enterprise organizations looking to make the move to the cloud in order to become more responsive, agile and innovative, while still staying secure and compliant. Join us for this virtual event and we'll share our experiences of helping enterprise customers accelerate the pace of migration and adoption of strategic services.
We recommend this event for IT and business leaders who are looking to create sustainable benefits and a competitive advantage by using the AWS Cloud.
Speaker: Sandy Carter
Your Six Second Personal Brand Story in 5 ExercisesDave Sutton
We’ve shared six guidelines on how to build a personal brand. Now we’d like to dive a notch deeper and answer: How do you actually build a personal brand story?
The Brand Narrative is a story that energizes and engages people to take action and drives them to achieve the destination. It prompts the emotional benefits that the brand promises to deliver to the audience. It features a hero, and in this case, the hero should be the audience (not the brand). It is delivered with “ruthless consistency” and focus - every communication and experience is aligned to enhance the audience’s understanding of the unique story of the personal brand.
Bates Smart White Paper 03: The New Legal Workplace 2020Bates Smart
In 2013, Bates Smart published our first White Paper - The Legal Workplace. The data in this paper predicted changes to the legal workplace over the next four years - all of which have proven accurate.
In this paper, we update our key findings and look to the next four years.
The #NoEstimates Movement - Ryan RipleyRyan Ripley
The #NoEstimates Movement explore the question of whether or not we need traditional estimates to make decisions about software development projects. By working in an agile way can we break down our work, inspect and adapt frequently, and deliver value to our customers. This presentation was give at Derby City Agile on June 15, 2018. http://derbycityagile.com/
Seeing Beyond the Loyalty Illusion in the US: It’s Time You Invest More Wiselyaccenture
Loyalty programs in the United States typically cost more, and deliver less, than many realize. To reclaim the loyalty value that is slipping through their fingers, savvy business leaders are starting to rethink what loyalty means for their customers—and for their business. Along the way, they are creating new strategies that unlock loyalty’s untapped potential.
#NoEstimates is an exploration of what estimates and how agile and scrum teams use them in their daily practices. This talk helps teams discover new ways to forecast delivery.
Seeing Beyond the Loyalty Illusion in Australia: It’s Time you Invest More Wi...accenture
Loyalty programs in Australia typically cost more, and deliver less, than many realize. To reclaim the loyalty value that is slipping through their fingers, savvy business leaders are starting to rethink what loyalty means for their customers—and for their business. Along the way, they are creating new strategies that unlock loyalty’s untapped potential.
Jeffrey and Bryan Eisenberg founded the first CRO agency in 1998. They were doing client side conversion optimization work as early as 1995. In this presentation, they share the state of the industry from some of the leading practitioners in the industry such as André Morys, CEO of Web Arts,
“We [CRO practitioners] are the dirt under the fingernails of the digital industry.” We try to explain why there is this perception and what can we do about it as a digital marketing executives.
Making Your Brand Your Business | Barrons team summit Feb 2019Terri Trespicio
In this presentation delivered at the Barron's Team Summit, brand advisor Terri Trespicio walks financial advisors and wealth managers through her strategy for creating standout messaging that draws the right people in, and keeps the wrong people at bay. Plus, insights into how to land on your key brand promise.
How to Confidently Unleash Data to Meet the Needs of Your Entire Organization...Amazon Web Services
Where are you on the spectrum of IT leaders? Are you confident that you’re providing the technology and solutions that consistently meet or exceed the needs of your internal customers? Do your peers at the executive table see you as an innovative technology leader? Innovative IT leaders understand the value of getting data and analytics directly into the hands of decision makers, and into their own. In this session, Daren Thayne, Domo’s Chief Technology Officer, shares how innovative IT leaders are helping drive a culture change at their organizations. See how transformative it can be to have real-time access to all of the data that' is relevant to YOUR job (including a complete view of your entire AWS environment), as well as understand how it can help you lead the way in applying that same pattern throughout your entire company.
Seeing Beyond the Loyalty Illusion in the UK: It’s Time You Invest More Wiselyaccenture
Loyalty programs in the United Kingdom typically cost more, and deliver less, than many realize. To reclaim the loyalty value that is slipping through their fingers, savvy business leaders are starting to rethink what loyalty means for their customers—and for their business. Along the way, they are creating new strategies that unlock loyalty’s untapped potential.
Keynote: What Transformation Really Means for the Enterprise - Virtual Transf...Amazon Web Services
AWS Transformation Day is designed for enterprise organizations looking to make the move to the cloud in order to become more responsive, agile and innovative, while still staying secure and compliant. Join us for this virtual event and we'll share our experiences of helping enterprise customers accelerate the pace of migration and adoption of strategic services.
We recommend this event for IT and business leaders who are looking to create sustainable benefits and a competitive advantage by using the AWS Cloud.
Speaker: Sandy Carter
Your Six Second Personal Brand Story in 5 ExercisesDave Sutton
We’ve shared six guidelines on how to build a personal brand. Now we’d like to dive a notch deeper and answer: How do you actually build a personal brand story?
The Brand Narrative is a story that energizes and engages people to take action and drives them to achieve the destination. It prompts the emotional benefits that the brand promises to deliver to the audience. It features a hero, and in this case, the hero should be the audience (not the brand). It is delivered with “ruthless consistency” and focus - every communication and experience is aligned to enhance the audience’s understanding of the unique story of the personal brand.
Bates Smart White Paper 03: The New Legal Workplace 2020Bates Smart
In 2013, Bates Smart published our first White Paper - The Legal Workplace. The data in this paper predicted changes to the legal workplace over the next four years - all of which have proven accurate.
In this paper, we update our key findings and look to the next four years.
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
Expert Accessory Dwelling Unit (ADU) Drafting ServicesResDraft
Whether you’re looking to create a guest house, a rental unit, or a private retreat, our experienced team will design a space that complements your existing home and maximizes your investment. We provide personalized, comprehensive expert accessory dwelling unit (ADU)drafting solutions tailored to your needs, ensuring a seamless process from concept to completion.
7 Alternatives to Bullet Points in PowerPointAlvis Oh
So you tried all the ways to beautify your bullet points on your pitch deck but it just got way uglier. These points are supposed to be memorable and leave a lasting impression on your audience. With these tips, you'll no longer have to spend so much time thinking how you should present your pointers.
White wonder, Work developed by Eva TschoppMansi Shah
White Wonder by Eva Tschopp
A tale about our culture around the use of fertilizers and pesticides visiting small farms around Ahmedabad in Matar and Shilaj.
13. Create visuals that feel hand-made
or even low-tech… People feel more
comfortable challenging my thinking
if my ideas are roughly sketched.
“
Nancy Duarte
Master Storyteller & Author
@jaesunum
16. PACE OF CHANGE IS ACCELERATING
WE MUST MANAGE COMPLEXITY
COMMUNICATION IS A CHALLENGE
OUR JOURNEY HAS BEEN NONLINEAR
OUR CLIENTS HAVE EXPANDING NEEDS
WE NEED NEW AND MORE CAPABILITIES
21. INNOVATION LAG IN BIG LAW?
IT MAY BE HYPE HANGOVER
#RealTalk
@jaesunum
is the remedy
CHANGE FATIGUE & RESISTANCE?
22. If you work in Big Law
you’ve heard this lately
EVERYTHING
is disrupted!
NOT ____ ENOUGH!
(fast / good / radical)
NOTHING
is changing!
omg ehh ugh“
”
“
”
“
”
BECAUSE LAWYERS
@jaesunum
INNOVATE ALL THE THINGS NOW
32. $200k
$300k
$400k
$500k
$600k
$700k
$800k
$900k
$1.0m
$1.1m
1986 1988 1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014 2016
Average RPL Inflation-Adjusted RPL
Has the world actually changed?
AVERAGE REVENUE PER LAWYER OF AM LAW 100, 1986 – 2017
@jaesunum
SUBPRIME
CRISIS
Data Source: ALM Intelligence
33. $200k
$300k
$400k
$500k
$600k
$700k
$800k
$900k
$1.0m
$1.1m
1986 1988 1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014 2016
Average RPL Inflation-Adjusted RPL
YES, though the narrative is a bit inflated
AVERAGE REVENUE PER LAWYER OF AM LAW 100, 1986 – 2017 (INDEXED TO 2017)
@jaesunum
“READ MY LIPS” DOTCOM BUBBLE
GREAT RECESSION
Analysis by Six Parsecs / Data Source: ALM Intelligence
34. -25%
0%
25%
50%
75%
100%
125%
150%
175%
200%
225%
1997 1999 2001 2003 2005 2007 2009 2011 2013 2015 2017
The number of in-house lawyers has tripled
% CHANGE IN NUMBER OF EMPLOYED LAWYERS BY PRACTICE SETTING, 1997 – 2017
@jaesunum
203%
In-House
49%
Government
30%
Law Firms
DOTCOM
CRASH
SUBPRIME
CRISIS
Credit: Bill Henderson on Legal Evolution PBC / Data Source: Bureau of Labor Statistics