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objective
working
purpose
Items
scope
objective
working
purpose
Items
scope
COORDINATION
TO SET AN IMAGE
SILENT
SELLER
OF THE
MARKET
objective
working
purpose
Items
scope
Colours
Lighting’s
Fragrance
Music
Sample testing
objective
working
purpose
Items
scope
Sell product
and retain
store image
Engage
attract and
motivate
customers
Display
features
and
benefits
Increases
impulsive
buying
objective
working
purpose
Items
scope
Mannequins
Props and
signages
Color
blocking
Cluster
display
objective
working
purpose
Items
scope
Retail
manager
Sales and
accounting
Finance
Brand
management
Merchandising
officer
……….and
much more
Visual Merchandising
Visual Merchandising

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Editor's Notes

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