Proteus Electronics is conducting market research to identify demand for vision system lights. The objective is to understand the specific lighting needs of different industries in India. A 4 step approach involves identifying potential customers, their needs and requirements, and collecting regulatory information. The author will create a survey questionnaire, identify customers, conduct interviews and presentations, and analyze the results to create an action plan. Vision systems using specialized lighting are used in various industries like pharma, printing, manufacturing, and traffic for applications like quality control, inspection, and automation.
1. My project at Proteus Electronics
Market research to identify need and
demand for vision system lights
2. Vision System
Lighting
Proteus Electronics Private Limited is a Private Company
incorporated on 12 July 2005. It is classified as Indian Non-
Government Company and is registered at Registrar of Companies,
Mumbai. Proteus is a design house for Automotive Electronics, LED
Lighting, Embedded systems and Sensor Design.
3. AIM - Conduct qualitative and
quantitative market research to
evaluate the demand and supply
for vision system lighting.
- To assist in designing a website
with appropriate keywords to
increase SEO.
OBJECTIVE- to understand the
specific types of lights required
and used by different types of
industries in India.
Aim and Objective
4. 4 Step Approach
• Tasks & Objectives
• Identify potential Customers
• What are Customers needs
• What are Customers Special Requirements
• Commercial placement
• Capture Cutomer Key words - Create 5th Estate Prescence SEO
optmisation.
• Collect regulatory requirements.
5. Approach
• Introduction - Proteus Electronics introduced me to the basics of Vision System Lighting
including basic technicalities, SWOT and RISK analysis and methodology of development.
• Planning
1. Create Basic Survey Questionnaire
2. Identify Customers/Clients
3. Segregate for Personal Interview, Telephonic Interview, Email/Mail Response
4. Create Presentation / Demos/Samples
• Method -
1. Qualitative Research - Proteus Electronics had already conducted indepth qualitative research with exsisting
customers and known contacts for Technology, Models and Specifications. Details of these were not shared .
2. Quantitative Research - The questionnaire has been designed to collect inputs so as describe :
Industry / Application Type
Special Requirements
Regulatory Requirements
Buying Habits
Marketing / Sales Methods
• Database Creation
• Analysis of Survey & Action Plan
6. INTRODUCTION- what is vision lighting?
Vision systems
measure and count
vehicles or products,
calculate their
weight, and inspect
goods. They
automatically
extract information
from data and help
experts interpret
images by filtering,
optimizing and
supplementing them.
7. Where is it used?
Variety of applications including:-
Traffic monitoring, security systems, food and beverage,
pharmaceutics and electronics.
Primarily used for online inspections. Can detect errors in the
manufacturing process, allowing control modifications to be made.
Also used to guide robots to pick parts, place components or weld
seams.
8. Where are Vision Systems Used?
Pharma Manufacturing
• QC of tablets, capsules
• QC of packaging - Broken Seals, cracked blister packs, etc
• Labelling and Bar Coding
• Regulatory Requirements
Printing
• Multi Color and high quality Printing
• Currency & Secure Printing
Manufacturing
• Electronic Assemblies & PCB stuffing, LCDs, TV, etc
• Automotive Manufacturing
• Semi-Conductor Fabrication & Solar Cell
• Automation
• Aerospace
Traffic Management
9. Why use vision systems?
• Reduction in costs
• Easy maintenance
• Affordable
• To find randomly
placed parts
• To verify part
type
• To inspect part
• Better than
humans
