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Business plan for Vesper Limited
Date: 12 June 2015
Yicheng Wang Michael
Zeynep Asli Buckun
Business profile
STRUCTURE Company
ESTABLISHED 25.05.15
Executive Summary
Current position
Food, began the economy we know of today, to have bread for supper the hunter
exchange his meat thus commenced the massive inorganic living thing called the
economy. Development of Vesper started with one question that has been uttered by
every single person who has every set food in kitchen “what should I cook tonight?”.
We see New Zealand as a rich and flourishing kitchen, that has plenty of resources
to feed everyone at the table however every kitchen needs a high-tech, spacious and
yet easy to use kitchen hence we went ahead and created one for all the Kiwis that
we share our table.
Understanding the importance of food and its effects on our lives and culture, we
believe foodstuffs should be readily available and at reasonable prices to everyone.
We, as a group believe that ensuring diversity and variety in market will lead to
reduces prices and generate healthy competition. Thus we developed an idea for
multi-vendor e-commerce website that specializes selling dairy and agri-outputs.

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Competitive advantage
Advantages our business will bring includes:
● Securing credible and legitimate contacts between buyers and sellers
● Lower entry barriers and reduced introduction cost will allow new entrants into
the market at low cost.
● Instant price comparisons with freedom to choose.
● virtuous cycle
● Market is operating 24 hour, seven day-a-week.
● Easily accessible specialist markets for organic, Kosher and Halal or high bulk
products.
● Traceability thus legitimacy that comes with traceability.
Business background
History
At the request of Unitec Department of Marketing, business and marketing
researchers of Vesper was tasked to write a business plan solving a issue that is
unique to New Zealand’s economy. This report investigates and identifies the current
state of food industry and accessibility of market place to small farms (including
Marine farms) and wineries, and offers a business solution that will benefit all parties.
Goals
Create a diverse and fertile dairy and agri output e-commerce market that will fulfill
the needs of consumers and still be relevant in the digitalised global world.
Objectives
The objectives for the first 2 years of operation include

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● To create a start-up e-commerce business that reaches Auckland wide
profitability.
● To develop a sustainable business, surviving off of its own cash flow.
Products
Vesper.com will offer customers the following pre and post harvest foodstuffs:
● Meat
● Dairy
● Wine
● Aquaculture products
My team
Current team
Name
Michael Wang
Position Director/Shareholder
Qualifications Bachelor of business
Expertise Marketing & Finance
Name
Zeynep Asli Buckun
Position Director/Shareholder
Qualifications Bachelor of Communication
Expertise Public Relations and Communication

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SWOT and critical success factors
Strengths
● Original ideas.
● Nothing likes our business on the market
yet.
● E-commerce has huge impact in people’s
life.
● Provide more job opportunities.
● Help small business grow faster.
● Help economy to grow
Weaknesses
● We are at beginning stage, there are a lot
of unexpected thing may happen to us.
● Limited budget.
● Easy to copy the way we running it.
Opportunities
People’s life style is getting faster and faster,
save time seems to be more important to them.
As we value the time of other small to medium
business, make a faster food trading platform
available on the market will help them out.
Threats
● Bigger e-commerce company can easily
take our place.
● Not as much law support E-commerce
Section One

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Introduction
Food, began the economy we know of today, to have bread for supper the hunter
exchange his meat thus commenced the massive inorganic living thing called the
economy. Development of Vesper started with one question that has been uttered by
every single person who has every set food in kitchen “what should I cook tonight?”.
We see New Zealand as a rich and flourishing kitchen, that has plenty of resources
to feed everyone at the table however every kitchen needs a high-tech, spacious and
yet easy to use kitchen hence we went ahead and created one for all the Kiwis that
we share our table.
Understanding the importance of food and its effects on our lives and culture, we
believe foodstuffs should be readily available and at reasonable prices to everyone.
We, as a group believe that ensuring diversity and variety in market will lead to
reduces prices and generate healthy competition. Thus we developed an idea for
multi-vendor e-commerce website that specializes selling dairy and agri-outputs.
Our company name, Vesper is the Latinized form of Greek Hesperus the evening
star. The name was picked because of its multiple meaning and facades it holds. In
Greece the evening star has special meaning it guides Shepard when they are
heading home after a day in the lush meadows. Vesper it also means “supper”.
Combining concepts “home” and “supper”. We believe is what New Zealand views
food. Reason we picked the Latinized version is that it is easier to pronounce, and
has more crisp way of writing. Also depending on the font its written letters “V” and “p”
add dynamism movement to name.
Businessownership structure
We have chosen company as our ownership structure.
It has the liability for the company’s debts are limited.

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It is a separate and enduring entity, which means if the company is doing something
good to the society, it can last for generations.
Earn the credibility in the marketplace. Registering as a company shows lenders that
we are serious about our business and can make it easier for us to raise finance. It is
also the only trading structure that will be attractive to investors, because they can
take up shares in return for their capital investment.
The purposeof the business
The initial purpose of this business is to help other small business that particularly for
food company to find good suppliers of their ingredients. As countries like China now
are having a problem, which is hard to find good and safe high quality ingredients for
food products. Bring this business available to the market will help small companies
that make food products to find a easy and fast way not only for companies that in
China but also a good service for every companies. This website will have clients
rating system. For example, when a company finished the trade, the company will
have to rate for this trade and leave comments if they want. Time after time
companies will see and choose a supplier by looking through the comments and
ratings.
And this will also help the ingredient suppliers grow, basically once this website is
available to the market will help create a lot of job opportunities.
Contributionto New Zealand
Start-ups are a critical component of macro and micro economies. While it highly
unlikely start-ups achieve high revenues in their early years their impacts are
profound to both industry and the economy.
First and foremost Vesper.com will be digital platform for “New Zealand is the largest
sector of the tradable economy” (Brazil,2008). It will make both statically and market
information easy accessible. Due low entry barriers e-commerce provides it will
provide a market space for new or smaller farms and wineries thus diversify and
enrich the market.

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One of the most important contributions that Vesper will have on industry as whole is
display of agricultural quality and health certificates. Presence of such regulation on
the website will push consumers to buy from suppliers that have these qualification
thus improve industry standard forcing other businesses to improve their production
and services.
Immigration of labour is serious issue that it usually ignored, while politicians are
focused on real estate impact and housing issues immigration within the nation
brings. Flocks of people moving to Auckland from rural areas are affecting the
economy in the countryside. Despite agriculture being massive industry there is still
room to grow side-industries to concur. Vesper is hoping support the labour in rural
areas and offer higher standard of living to farmers and wineries in the country.
E-commerce is not a confined and detached industry, our success and ambition will
bring new companies to market. Currently online shopping is a monopoly in New
Zealand with Vesper we are hoping to lead and share the opportunities digital market
offers us.
Regardless of the size or the impact of the effect every single movement in economy
affects another. Economy is a ecosystem where strong and beneficial survives and
provides.

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Section Two
What is the service
The service provides:
· The suppliers’ information for other small businesses
· The food companies can contact the suppliers through this website
· Suppliers’ easiest way to promote their products, the website allow them to put
advertising on suppliers’ own page
· Online trade is easiest and fastest way
The service is unique, we do the trade and payment online and deliver the
service offline. Image how difficult it will be if you are running a food company at
the beginning stage with very limit assets. Finding a good ingredients supplier is
not easy for them. Therefore, the service we do for our clients is that we gather
as many as possible suppliers available on our website. When they finish each
trade suppliers will be rated and the reviews for that supplier will available for
everyone.
One of the advantages of this rating system is that suppliers will want to get better reviews.
So they have to work on their qualities otherwise, they may lose customers on this website.
Basically, the rating system is after a trade, buyer will have an opportunity to rate the
supplier, see how satisfy they are. The buyer can rate them in three ways:
1. About their goods: Is that as good as they described?
2. How is the delivery time? Do they deliver goods in time?
3. Buyer can leave a comment if they want to describe this trade, and also the supplier
has the right to explain it.
From 1 to 10, the buyer can see the reviews of the suppliers and decide whether choose this
supplier or not.

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Targetmarket
There are two primary markets that we target for. The first one is the food
suppliers that may struggling to get more clients. Vesper.com provide the
opportunity to those suppliers to sell their goods through the website, easy yet fast.
Make the service for free for up to 1 year that will be even more attractive for those
suppliers. The second target market is the food companies may at the beginning
stage that do not have good ingredient supplier or still looking for it.
As we only target the small to medium businesses. Some of the small
businesses may be struggling to find buyers or suppliers. Vesper.com provide a
platform that gather them in one website. It is easier to find buyers and suppliers than
the traditional way.
Stakeholders
Similar to every functioning business, in Vesper, we place a great importance to our
stakeholders. By identifying and distinguish our stakeholders we will meet and
exceed both financial and quality-wise(change it later) expectations
External Stakeholders
● Suppliers( Farm owners, winemakers, farmers etc)
● Purchasers
● Investors
Internal Stakeholders
● Owners

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Suppliers and our business is in a sympathetic relationship. Most of the time our
business goals and growth progress will align. As Vesper.com provides sales
services between supplier and purchaser, attitude and quality of the suppliers goods
will often reflect on Vesper.com. Negative bias is strong factor in purchasing
psychology thus dissatisfaction with a supplying company will reflect unfavorable on
us regardless of the situation.
Purchasers expectations and demands are what shapes a sales in a company.
Whether it is mainstream or fringe (or niche) services/goods needs of the consumers
can not be ignored. Purchasers are the most important factor when it comes to
creating a buzz or an emotion surrounding the business. Happy, satisfied and most
importantly exited purchasers are the ripples that form the wave. Once the “wave” is
formed investors will follow.
Owners and directors holds a immense place in a business. As the company is
extension of beliefs, behaviors, and ourselves self-preservation and survival instinct
becomes a significant concern. As the owners, we are the who will make most
sacrifice and compromise to see the company succeed.
Section Three
Location
Currently Vesper is located in Auckland. This is due to various reasons. Primarily as
a start-up it is sensible and wise to commence with a that familiar with furthermore at
this point there is no need to relocate as the company directors are residing
Auckland.
One of the most important things in E-commerce is “customer dialogue” and
response. As a start up we do not posses the capital or the resources to maintain
and operate a nation-wide company. Understanding our responsibility we would like
to keep a strong contact with both of our customers and suppliers. Luckily Auckland

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region has great farming and tourism industry thus it has great number of potential
customers and suppliers.
Globalisation
While scholars still argue if globalization is detrimental to economics in or not. We
would like using the winds of trade and accepting the change that the smaller world
has brought us. Vesper believes globalisation is a challenge that needs to be faced
head on. Globalising a company opens its door to international trade and
international investors, it enriches the company culture and structure. Alibaba one of
the biggest e-companies in the global market has inspired us during founding
process of our business. Globalization has given us the vision to understand how
markets thrive in synchronicity and why socio-political situations in far-away regions
affect the milk price in the Mt Eden dairy.
In today’s world where information is freely and easily accessible business are facing
more educated consumer base. Consumers now search, review and rate services
and goods provided by business easily thus they are aware and educated on global
trends and markets price, and have higher quality expectations. This creates an
expectation for quality and service standards, rightfully so. As a company we would
like to achieve our very best in terms of quality and customer experience as a result
we are willing learn from developed e-commerce giants.
Great benefit of the globalization includes reduced international trade taxes and
transportation cost. Thanks to organizations such as Trans-Pacific and EU barriers
and borders that limits the organizations are disappearing. Trade bloc and free-trade
areas provide trader benefits and tax discounts, similar to South Pacific Regional
Trade and Economic Co-operation Agreement (SPARTECA). These will benefit
Vesper greatly in future goals.

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Globalization becomes a great factor in our marketing strategies as well. In pop
culture around the New Zealand is very famous for franchises such as Lord of the
Rings or The Hobbit. Most importantly due great efforts of New Zealand’s Tourism
Boards amazing marketing slogan “Pure New Zealand” it attached to New Zealand
related products and services.. As Vesper we would like to utilize this global trend
focusing of “pureness” and “untouched” quality of NZ products.
Internationalgrowth plan
China is one of the countries in Asia that we would love to do business with. China is
the biggest trade partner of New Zealand. Nowadays China’s GDP has impressive
growth, which means people and companies have the ability to buy good stuffs. The
problem is that there are many food suppliers want to get the extra the profits, so
they decide to lower their quality. It is easily get into a vicious cycle, and food safety
has become a serious problem now in China.Tmall.com is the biggest online trading
service in China, it has 4 hundred millions buyers in China. To cooperate with Tmall
in the future will help us to quickly get into Chinese market.
Through Vesper.com will have many different suppliers with their reviews, it is easy
to choose a supplier that is more likely to satisfy for them. Also, we are very
welcome to the Chinese suppliers to join our website. In this situation, Vesper.com
will have a more competitive environment, which is going create a virtuous circle in
China.
Another market we would like to focus on is South Korea. “Korean Wave” or “Hallyu”
as Koreans call is way to desrcibe their immense growth over the last decade
something that was often ignored by Entrepreneurs as they prefer to solely focus on
growing Chinese economy. Nevertheless we would like grasp our opportunity and
both utilise our cultural experience and market knowledge to this thriving market.
Currently Republic of Korea is New Zealand’s fifth largest trading partner (StatNZ,
2013). Market is already willing to buy and New Zealand branded food items are high
in demand especially in restaurants and hotels that caters international cuisine. Our
difference from other suppliers is we understand Korean culture and food related

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habits that the demographic has. Our company directors’ 6 year sojourn is invaluable
experience that will allow us to shape our marketing and business strategies
according to our South Korean venture. To give an example, Kimchi (fermented
lettuce) is staple in Korean diet mostly consumed in winter months. As we have this
culturally relevant datum we can shape our winter discount/sale item to entice a
bigger customer database. To conclude, our understanding of culture and the
language of South Korea will be immense tool for networking and forming
connections thus we will put us ahead of our rivals.
The challengesof trading internationally
Issues such are tariffs and quotas need to be considered when trading internationally.
Formalities surrounding the export and import are areas that need special attention
as well. However one of the advantages of non-inventory e-commerce business is
that, as a third party that provides information flow between buyer and seller we are
not responsible for areas such as freight, logistics, customs, filling customs forms or
documents and customs clearance. These will be dealt by suppliers thus it will be
their responsibility for manage and forward shipping tasks. Export and important
licenses are also responsibility of the suppliers, as Vesper takes no part in shipping
process. However, to avoid fraudulent behaviour Vesper will be in contact with the
suppliers and watch the whole buying processes (buying-ordering-transaction-
dispatch-drop off), will ban the supplier if such actions are observed.
However, one barrier that directly affects Vesper is currency rates/devaluation when
trading international. Vesper will implement several plans to circumvent this issue. By
installing a IP detecting software in our webpage we will geolocate visitors and show
the prices in local currency (visitor from Israel will see the items New Shekel while a
Russian buyer will see it in Russian Ruble). In order to avoid day to day changes in
currency currency will be “fixed” (change will depend on big change in rates), this will
be for buyers using Credit Cards. As paypal will be another payment option we will
able avoid this issue as paypall has its own automatic conversion system.

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The Tariff of New Zealand, electronic data interchange, export clearance
We are going to make an online distribution platform for small to medium
business, which allow those suppliers to sell their product easily though our
website. What is more, make the service for free for up to 1 year that will not only
be very attractive for those suppliers, but also can make our website well-known.
At the beginning stage we only make profit through advertising that in our website.
The organisation thatcould assist our company atthe beginning
NZTE is an organisation that could help us grow and trade internationally. They work
to increase New Zealand companies’ international success by helping them boost
their global reach and build capability. It also offers strategic advice, access to
networks and influences, research and market intelligence, and targeted financial
support to help businesses on their international journey, and works to promote and
support the growth of New Zealand business overseas. It is a ideal organisation for
us to start grow in overseas.
Another one is Alibaba, which is a good business model to us. Alibaba is a very
successful E-commerce company. If they could cooperate with our business should
help us to get into another level of international trading. Otherwise, Alibaba may
become a potential competitor of Vesper in the future.
Section Four
Financialplan
The start-up cost of Vesper Limited includes creating and managing promotion
campaign, and establishing the Vesper.com website domain. Additionally, it will incur
following costs:

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 Adobe Creative Suite and Office Suite licenses.
 Computer Systems and fixed line broadband Internet connection.
 Online Security System
There are three funding options for our company:
· Crowdfunding
· Angel Investors
· Bank loan
At the beginning stage of our business, we are going to go for Crowdfunding
to get funds, as it is easier than other options for a business at early stage.
There are some good crowdfunding sites for us:
Kickstarter.com
Startsomegood.com
Indiegogo.com
Those sites are ideal for growth of the Vesper.com and get funds from
crowdfunding is convenient, less risks and crowdfunding provides the chance to
spread our brand’s message and goals to a wide audience.
When our business reaches the next level of growth and we see steady revenue.
We will need to get more funding to expend Vesper.com to make the service
world wild. To be able to get the funds, we may have to use Angel investors and
Bank loan. The reasons why we do not choose Angel investors and Bank loan is
that Bank loan has high monthly payments with interest and maintenance fees
may be costly. And Angel investors expect a high rate of return often 25 precent
or more. Therefore, in the early stage, Angel Investors and Bank loan are not the
perfect funds that we are willing to get.
The challengeswe may face in New Zealand

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Attitude Towards E-Commerce
One of the challenges we may face is New Zealand governments attitude towards e-
commerce in agricultural arena. In recent studies funded by Minister of Agriculture, it
is predicted that lower profits due increased competition and might erode the margins
in agricultural industry. However we believe this is a unhealthy outlook. It our belief
that New Zealanders are already paying more than global market price for products
that are grown and produced in New Zealand. We believe our business along with
other e-commerce companies will lead to a healthier market where products are
available and obtainable at a healthy price. Government’s narrow-minded attitude
towards e-commerce and lack of innovative approach in long-established industries,
such as agriculture and aquaculture. Unlike United States lobbying is not a practice
common in New Zealand however certain public awareness can be created by use
print and digital media.
Food Safety
One of the biggest issues surrounding creating a foodstuffs based industry is strict
Government regulation surrounding health and safety.
The New Food Act that passed the Parliament in 2014 that will come to affect in 1
March 2016 has very strict guidelines regarding food preparation and hygiene (Food
Act NZ, 2014). While Vesper does not hold inventory, as a responsible and ethical
company we would like our suppliers to represent us. In ensure that all goods and
facilities are up to standard we will require suppliers to present their relevant
manufacturing and health certificates. These also will be available on the web page
for our customers to view. By doing this we are hoping to create a positive rivalry.
Culture Surrounding the environment.
New Zealand has very socially aware and responsible population whose citizens are
conscious and picky about their retail choices. Greed especially greed regarding

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environment and nature is not accepted and tolerated in New Zealand, especially in
Maori Society. Such attitude towards nature, and as an extension farm, will damage
company image deeply thus we will focus on keeping a green image and market
towards this. There few steps we can take to ensure to create such image.
● We will support farms and farmers who do not damage or over exhaust their
land.
● We will encourage small businesses to take place in market.
● We will donate to charities and organizations that has affiliations with farming
unions. Charities such as the NZFE Trust (New Zealand Farm Environment
Truest) and participate in their bi-annual awards gala Balance Farm
Environment Award.
● Furthermore we will support Maori business to further deepen our bonds with
the society.
Impactof technology
Due to nature of e-commerce technology is a undeniable and unavoidable factor in
both day to day and irregular operations in Vesper.
In e-commerce,from marketing to sales, customer relationships to security everything
is attached to technology. As forward thinking and technologically-able company, we
understand both benefits and challenges of technology depended businesses. As a
result, just like accounting and management being technology fluent is a must in our
company.
Rapid changes in technology has a changed the way customers shop and consume.
Even impulse buys or “Hot-spots” has been shaped by technology. We, Vesper,
understand the demands that new generation of consumer has however we are also
are of the extraterrerial outlook some of the older generations have in regards to
high-tech business. We pride ourselves in understanding needs and demands of

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everyone we provide services for and create a platform that will allow different
generations of customers access. Our aim is to create a clean,crisp, high-tech, and a
practical user interface that will cater to our diverse customer base.
Not only technology allow us to create supplier and customer databases more
quickly it also gives us multiple revenue options. Through the use of technology
online payments and transactions are possible with paying the small transaction fee.
Advertisements and are designed by the use of cookies and “the big data” are
another opportunity for a income.
However, we do not underestimate the importance technology in business by
confining its use to finance-only. Using mainstream and fringe social media platforms
such as Twitter, Facebook, Tumblr and farming community forums such as
www.farmchat.co.nz we are planning to to create an online arena that serves a
advertising, customer interaction, and a response tool. Utilising these cost free,
accessible and available digital space is a necessity for business today. Advantages
that social media bring is immense to a company. Rapid response, legitimacy,
currency, and accessibility are some these advantages. Understanding the user base
of diffrent social media platforms and managing is not a easy task however our team
consist of a Public Relations major who understand they symbiotic and semantics of
the language and its effets.
The fiscaland monetary policies impact the business
Like all types business our business will be affected by both monetary and fiscal
policies.
As a e-commerce start-up we need to hire very talented highly motivated team
members and this point we do not have the capital or the means to pay their wages.
In order to do this we will be taking loan from a bank. This is where changes in fiscal
policy affects us as the interest rates are changing as well. Furthermore fiscal policy

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also involves changes in taxation. Increased taxes and industry based taxing will
certainly make an impact on income, lower corporate taxes means more net income.
Fiscal policy does not only mean taxation but it also involves government spending.
Government may hire contractors in industries that sectors of high importance such
as tourism and agriculture, and spend tax money companies to hire as them as
contractors. For e. Similarly as the lower sales taxes means customers have more in
their pocket to spend on the service and goods, leading to a increase on revenue.
However there are economists who argue that tax policy has little affect on e-
commerce business (Goolsbee and Zittrain, 1999), we believe it is a wild card that
needs to be factored in as out company will pay tax as well.While government
spending is a positive outcome of fiscal policy, it does not always effect business in
positive manner. Government spending money on certain sectors will create a short-
term boost in job demand in that sector at this point it is important read trends
correctly and not to rush. Rater than hiring a new personnel for the new job and
training them, it it more sensible to teach relavant skills to already existing staff thus
lowering the costs once demand diminishes and that certain job becomes auxiliary.
Monetary policy is the term used by economists to describe ways of managing the
supply of money in an economy. In New Zealand most registered banks hold
accounts at the Reserve Bank.
The impact on inflation in e-commerce
Firstly, e-commerce can reduce the purchasing and marketing costs. Second, e-
commerce can reduce the inventory. Vesper.com as an e-commerce company has
the role to curb inflation, as it’s the nature of e-commerce.
In general, e-commerce can let the consumer directly trade with manufacturer.
Inflation normally caused by the currency devaluation, what happens after that is
people cannot afford to buy goods. And now through the e-commerce consumers
can remove the middle charge directly to purchase goods. This is a good solution to
solve inflation.

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Philosophy of ethic of our business
Building trust in a business is very important nowadays. The initial purpose of
Vesper.com is that we see the food safety become such a problem in some countries.
Vesper.com keen to create an environment for food ingredient that is easy and safe.
It is not about profits or money but make sure the food that people eat, which they
can completely trust. We believe what we do is going make the world a better place;
this is the philosophy of ethic and main goal of our business.
Our social and environmental goals
Our primary social goal is in sympathetic relationship with our business goals. While
similar to every profit based company we would like to achieve long term and healthy
financial success however we would not like to acquire this at the expense of well-
being of the society or the environment we live in. Our love for New Zealand and the
Kiwis that are part of it shaped our organization policy and the culture surrounding it.
During the development process we continuously asked ourselves following
questions “How will people of New Zealand will benefit from us?”, “Are we protecting
the environment while a utilizing what nature gives us?”, “Are we part of something
bigger and greater than balance sheets and income reports?” We aligned our ethical
compass with these questions and created goals that will aid understanding and full
filling the needs of our stakeholders and environment we share.
Equal Opportunity: As a business we are aiming for providing everyone we engage
with fairness and celebrating diversity while practicing anti-discrimination.
(Anderson,1999)
Environmental Quality: Hugh number of suppliers for our business are farmers and
agri-practicers. We understand the heavy responsibility that comes when utlizing
nature. Thus as a company we will support the farmers that have the required
certifications and follow sustainable policies.

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Sustainability: Sustainable development is profound aspect that requires great
attention both socially and environmentally. Keeping factors such as living wages,
income distribution within the company, diversity/discrimination, and heath and safety
in our decision making we would the societal sphere surrounding us improve and
flourish. Furthermore animal rights, land conservation, water quality and protection of
local flora and fauna are all items in our environmental goals agenda
References
 Anderson, Elizabeth, 1999, "What Is the Point of Equality?", Ethics 109
 (n.d.). Retrieved June 4, 2015, from http://www.infoplease.com/cig/economics/barriers-
international-trade.html
 Goolsbee, A. (2001). The implications of electronic commerce for fiscal policy (and vice versa).
Journal of Economic Perspectives, 13-23.
 Bristol, M. A., & Secretariat, C. A. R. I. C. O. M. (2001). The impact of Electronic Commerce on
Tax Revenues in the Caribbean Community. Being a paper prepared as part of the Graduate
Internship Program.
 (n.d.). Retrieved May 16, 2015., from http://www.infoplease.com/cig/economics/barriers-
international-trade.html
 Sarah Brazil, ed. (2008). New Zealand Official Yearbook.Statistics New Zealand.p.357.ISBN 978-1-
86953-717-3..The export figure includes agriculture,horticulture and forestry.
 (n.d.). Retrieved May 16, 2015., from
 http://www.nzfeatrust.org.nz/
 (n.d.). Retrieved May 1, 2015, from

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 http://www.mfat.govt.nz/Countries/Asia-North/South-Korea.php
 (n.d.). Retrieved May 16, 2015., from http://www.foodsafety.govt.nz/policy-law/food-act-
2014/factsheets.htm%20-%20Food%20Act%202014