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Nếu bạn đang nghĩ vậy, thì tôi 
Không nói về 
kế toán
Vậy, Account là cái gì 
???
ACCOUNT 
“Make the advertising happens” 
CREATIVE 
“Make the advertising good” 
PLANNER 
“Make the adverting works”
ACCOUNT 
rốt cuộc 
LÀM GÌ ?
Truyền tin??
Chạy việc??
Bôi vẽ để bán kế hoạch???
Tiếc thay, 
ĐƠN GIẢN VẬY
1. Giao tiếp
2. HOẠCH ĐỊNH – QUẢN LÝ 
2. Hoạch định và quản lý
3. Tài chính thủ tục
ACCOUNT 
phải làm được gì?
#1: NHÌN TOÀN CẢNH BỨC TRANH
#2: TƯ VẤN KHÁCH HÀNG
Vậy… 
PHẨM CHẤT nào 
là cần thiết ?
Vững chuyên môn
Bản lĩnh
Nhạy bén
KỸ NĂNG tiên quyết ?
TRUYỀN ĐẠT THÔNG TIN
QUẢN LÝ 
THỜI GIAN
TƯ DUY PHẢN BIỆN
SỬ DỤNG 
PHẦN MỀM 
VĂN PHÒNG
THANK 
YOU! 
MIX DIGITAL 
http://mixdigital.vn 
TRAN TIEN THANH 
thanh.tran@mixdigital.vn

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Very firrsts of account management