This is the recap report I put together and submitted to our sponsors after the U-idol 2011 event. It captures the highlights of the event and summarizes our efforts on marketing, event management and sponsor-relation management.
Vietnam is increasingly proving to be a leader in the IT sector and early adopter of technology in Southeast Asia (SEA). Proof is the Flappy Bird game that made international sensation, record smart phone adoption and internet penetration rates! While IT continues to thrive, little attention is paid to the agricultural industry that
accounts for 50% of VN’s workforce, yet only 18% of its GDP. By utilizing IT to develop agriculture, Vietnam can optimize its agricultural output, pioneer agricultural
advancements in SEA, whilst improving the lives of farmers and sustainability of land for future generations.
Agrithon is the platform integrated Agriculture in a Hackathon in order to connecting organizations &
communities of interest to develop IT solutions
for agriculture.
This is the recap report I put together and submitted to our sponsors after the U-idol 2011 event. It captures the highlights of the event and summarizes our efforts on marketing, event management and sponsor-relation management.
Vietnam is increasingly proving to be a leader in the IT sector and early adopter of technology in Southeast Asia (SEA). Proof is the Flappy Bird game that made international sensation, record smart phone adoption and internet penetration rates! While IT continues to thrive, little attention is paid to the agricultural industry that
accounts for 50% of VN’s workforce, yet only 18% of its GDP. By utilizing IT to develop agriculture, Vietnam can optimize its agricultural output, pioneer agricultural
advancements in SEA, whilst improving the lives of farmers and sustainability of land for future generations.
Agrithon is the platform integrated Agriculture in a Hackathon in order to connecting organizations &
communities of interest to develop IT solutions
for agriculture.
This presentation is about soccket. The energy harnessing soccer ball. It is an eco-friendly and portable electricity generator in the form of soccer ball.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
2. ADULAWO MEDIA NIGERIA
ADULAWO MEDIA NIGERIA (AMN), is a branding and
marketing agency that built and owns giant Out-Of-
Home Hoardings in most major stadia across Nigeria.
These are the most viable frontal stadia branding
opportunities: based on stadia size, passing vehicular
traffic, and being hosting venues of the Nigerian Premier
League and other sporting/cultural events.
For additional marketing mileage from the stadia
billboards, AMN also designs and provides complete
sports marketing, event sponsorship and management
packages.
3. THE MARKET
Africa’s biggest economy. Largest and fastest
growing youth market. Most sports crazed
nation.
AMN has the nationwide audience in the
180million nation through frontal rooftop OOH
in over a dozen major league stadia, as well as
across the 120-plus universities.
5. SITE LOCATION: PORT-HARCOURT
LIBERATION STADIUM, PORT-HACOURT,
RIVERS STATE
NO. OF SITE: 2
VENUE: A multi-sports complex used for state and
school sports. Home team – Dolphins FC, a premier
league team and previous winner.
6. 1st Board
LOCATION: Walldrape at the entrance to the main bowl
Dimension: 35Ft.3" X 15Ft..3“
(10.6m x 4.5m)
Cost: USD $35k/Annum
V A C A N T
7. 2nd BOARD
LOCATION: Walldrape at the entrance to the main bowl
Dimension: 35Ft.3" X 15Ft..3“
(10.6m x 4.5m)
Cost: USD $35k/Annum
V AC A N T
8. LONG SHOT OF THE 2 BOARDS FROM STADIUM ROAD JUNCTION
2nd
Board
9. SITE LOCATION:WARRI
WARRI TOWNSHIP STADIUM, DELTA STATE
NO. OF SITE: 2
VENUE: Multi sports complex used for state and
local sports. Home team, Warri Wolves, a premier
league team.
10. 1st BOARD
LOCATION: Walldrape at the entrance to the main bowl FTF Warri Township
Dimension: 40Ft .2" X 12 Ft.2“
(12.12m x 3.6m)
Cost: USD $35K/Annum
V A C A N T
11. 2nd BOARD
LOCATION: Walldrape at the entrance to the main bowl FTF Warri Township
Dimension: 40Ft .2" X 12 Ft.2“
(12.12m x 3.6m)
Cost: USD $35K/Annum
13. SITE LOCATION: ENUGU
NNAMDI AZIKWE STADIUM, ENUGU,
ENUGU STATE
NO. OF SITES: 2
VENUE: Popular multi sports complex used by
federal, state and local authorities. Rangers
International Club is the home team – a Premier
league team with huge following from it league
and African championships wins
14. 1st Board
LOCATION: Back of the scoreboard FTF Opara Avenue/Holy Ghost/Market
Dimension: 42 Ft X 12 Ft
12.7m X 3.6m
Cost: USD $35k/Annum
VACANT
15. 2nd Board
LOCATION: Roof Top of the Stadium Complex FTF Opara Avenue/Holy Ghost/Independent
Lay-out
Dimension: 100 Ft X 20Ft
30.3m X 6m
Cost: USD $60K/Annum
16. SITE LOCATION: OWERRI
DAN ANYIAM STADIUM, OWERRI , IMO
STATE
NO. OF SITE: 1
VENUE: Multi sports complex used by State and
local sports authorities. Heartlands FC is the home
team.
17. LOCATION: Roof Top of the Stadium Main Gate FTF Weather road
Dimension: 32FtX 15Ft
9.7m x 4.5m
Cost: USD $30K/Annum
V A C A N T
18. SITE LOCATION: ABA
ENYIMBA INTERNATIONAL STADIUM,
ABA, ABIA STATE
NO. OF SITE: 1
VENUE: Multi sports complex located in one
of Nigeria’s largest markets. Enyimba
International FC, is one of the most
accomplished Premier league teams.
19. LOCATION: Walldrape at the main bowl entrance
Dimension: 50Ft.5"X 5Ft.5“
15.5m x 1.5m
Cost: USD $35k/Annum
V A C A N T
21. SITE LOCATION: ILORIN
ILORIN TOWNSHIP STADIUM ILORIN,
KWARA STATE
NO. OF BOARDS: 2
VENUE: New multi sports complex used for all
sports by state and local authorities. Bukola Babes
FC and Kwara FC are the home teams.
22. 1st Board
The frontage of entrance G to the main bowl FTF Town
Dimension: 70.4 Ft X 10.4 Ft
21.22m x 3m
Cost: USD $50K/Annum
V A C A N T
23. 2nd Board
The frontage of entrance H to the main bowl FTF Town
Dimension: 70.4 Ft X 10.4 Ft
21.22m x 3m
Cost: USD $50K/Annum
V A C A N T
24. SITE LOCATION: KADUNA
KADUNA TOWNSHIP STADIUM, KADUNA ,
KADUNA STATE
NO. OF SITE: 2
VENUE: State and local sports complex. Kaduna
United FC is the home team.
25. 1st Board
Wall drape at the back of the main bowl FTT major road
Dimension: 50 Ft X 8 Ft
15.15m x 2.4m
Cost: USD $35K/Annum
V A C A N T
26. 2nd Board
LOCATION: Wall drape at the back of the main bowl FTT major road
Dimension: 50 Ft X 8 Ft
15.15m x 2.4m
Cost: USD $35K/Annum
27. SITE LOCATION: KANO
SANI ABACHA STADIUM, KANO STATE
NO. OF SITES: 1
VENUE: Home of Kano Pillars, favorite Northern
team and recent league Champions. Walldrapes seen by
busy traffic.
28. LOCATION: Wall drape at the back of the main bowl FTT major road
Dimension: 60 Ft X 7Ft
30.3m x 1.5m
Cost: USD $40K/Annum
V A C A N T
37. LONG SHOT (1st Board)
The frontage of entrance A, FTF the Car Park and Town
Dimension: 23 Ft.2" X 12Ft.2“
6.9m X 3.6m
Cost: USD $25K/Annum
VACAN
T
38. ENTRANCE B (2nd Board)
The frontage of entrance B, FTF the Car Park and Town
Dimension: 23 Ft.2" X 12Ft.2“
6.9m X 3.6m
Cost: USD $25K/Annum
VACANT
39. ADULAWO MEDIA NIGERIA
We are an ensemble of creative and marketing
experts that use innovative media and marketing
strategies from ideas generation and development to
the actualisation of desired results.
In addition to our billboards, to give additional
marketing mileage from the stadia billboards, we
design and provide complete sports marketing, event
sponsorship and management packages.
AMN also has billboards and organises marketing
activities in Nigeria’s 120-plus universities nationwide.
40. PRINCE JUSTICE FALOYE - SENIOR PARTNER AND CEO
Seasoned Economist, marketer and media personality, he is the author of
bestsellers, THE BLACKWORLD and TUTUOBA.
After graduating from University of Ife with an Honors Degree in
Economics, studying and working as an Accountant in London and New
York, Prince Justice ventured into the creative and publishing sectors
where he has excelled as a media analyst, public speaker, social
commentator, media and advertising consultant.
As a CEO of AU Media in London and New York and a partner in the
Lagos based Intelligent Reflexis, Prince Justice went into partnership with
a pool of experts to create ADULAWO MEDIA NIGERIA LIMITED, in order
to harness the huge potentials in sports marketing, branding and
publishing in Nigeria.
41. Mr. Sokoya has over 14 years of Sports marketing and Outdoor Media
experience.
Worked with Proview Advertising Ltd. HOD, Marketing & Operations (2003-
2007), later with 24-7 IMC Group, as Group Head, Out-of-Home Media (2010-
2012) and finally I-Reflexis Media Ltd., Director of Operations (2012-2013), all
situated in Lagos.
He had also worked on Global Brands such as MTN, Vmobile (Now Airtel),
GloMobile, Vaseline, Blueband Margarine, OMO Detergent.
Others are Bancock University, PZ, Flour Mills of Nig. Plc, Golden Pasta Company
Ltd, Promasidor Nig. Plc, Guinness Nig. Plc.
He is an Advocate of TQD, that is Total Quality Delivery of all outdoor structures,
with knack for details. He is presently the Director, Strategy/Operations.
Tola Sokoya
Director, Strategy & Operations
42. FOR MORE INFORMATION, PLEASE CONTACT:
ADULAWO MEDIA NIG. LIMITED
7 OLONADE STREET, YABA, LAGOS
08100193047, 07055533972
www.adulawomedia.com
