SlideShare a Scribd company logo
1 of 19
CORBETT The Corbett Healthcare Group
[object Object],[object Object],Integrated CRM
Overview ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Current Situation/Needs for Abilify
Current Situation/Needs for Abilify ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Current Situation/Needs for Abilify ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Current Situation/Needs for Abilify ,[object Object],[object Object],[object Object],[object Object]
Integrated CRM for Abilify ,[object Object],[object Object],[object Object]
Integrated CRM for Abilify ,[object Object],[object Object],[object Object]
Integrated CRM for Abilify ,[object Object],Segmentation Non-Triers Dabblers Triers Loyalists Communication Approach Personal Personal and Non-Personal (combination) Behavioral Goal Experience (“Try”) Abilify Experience (“Try”) Abilify and Expand (“Increase Usage”) Abilify
Integrated CRM for Abilify ,[object Object],Segmentation Non-Triers Dabblers Triers Loyalists Communication Approach Non-Personal Low Priority/No Messaging (possibly) Behavioral Goal Expand (“Increase Usage”) Abilify TBD
Integrated CRM for Abilify ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Integrated CRM for Abilify ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Integrated CRM for Abilify ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Integrated CRM for Abilify ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Integrated CRM for Abilify ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Integrated CRM for Abilify ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Integrated CRM for Abilify ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Next Steps and Timing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

More Related Content

Similar to V3(For Online Portfolio )Integrated Crm Deck New Format

Pharmaceutical SFE Metrics: Are You Measuring The Wrong Things? (mini)
Pharmaceutical SFE Metrics:  Are You Measuring The Wrong Things?  (mini)Pharmaceutical SFE Metrics:  Are You Measuring The Wrong Things?  (mini)
Pharmaceutical SFE Metrics: Are You Measuring The Wrong Things? (mini)Eularis
 
Value Innovation To Pharma - What Changes To Busisness, Zurich 2008
Value Innovation To Pharma - What Changes To Busisness, Zurich 2008Value Innovation To Pharma - What Changes To Busisness, Zurich 2008
Value Innovation To Pharma - What Changes To Busisness, Zurich 2008A.R.J. (Rob) Halkes
 
Resume-_Paul_Coss Jan 9 17 (2)
Resume-_Paul_Coss Jan  9 17 (2)Resume-_Paul_Coss Jan  9 17 (2)
Resume-_Paul_Coss Jan 9 17 (2)Paul Coss RN
 
Beyond Marketing Roi 1
Beyond Marketing Roi 1Beyond Marketing Roi 1
Beyond Marketing Roi 1hollylocks
 
Best in-class Pharma Marketers
Best in-class Pharma MarketersBest in-class Pharma Marketers
Best in-class Pharma MarketersJean-Michel Peny
 
SPI Insight: Taking the Pulse of Big Changes in Healthcare Sales
SPI Insight: Taking the Pulse of Big Changes in Healthcare SalesSPI Insight: Taking the Pulse of Big Changes in Healthcare Sales
SPI Insight: Taking the Pulse of Big Changes in Healthcare SalesDario Priolo
 
Lynn m. smith sales resume concise
Lynn m. smith sales resume conciseLynn m. smith sales resume concise
Lynn m. smith sales resume conciseLynn Smith
 
Webinar: Creating a Retail Health Infrastructure: Is Your Infrastructure Read...
Webinar: Creating a Retail Health Infrastructure: Is Your Infrastructure Read...Webinar: Creating a Retail Health Infrastructure: Is Your Infrastructure Read...
Webinar: Creating a Retail Health Infrastructure: Is Your Infrastructure Read...imagine.GO
 
Pharma "beyond the pil" - master class in St.Petersburg
Pharma "beyond the pil" - master class in St.PetersburgPharma "beyond the pil" - master class in St.Petersburg
Pharma "beyond the pil" - master class in St.PetersburgA.R.J. (Rob) Halkes
 
HealthPoint Medical Group Re-branding Presentation
HealthPoint Medical Group Re-branding Presentation HealthPoint Medical Group Re-branding Presentation
HealthPoint Medical Group Re-branding Presentation kwielatz
 
The thriving patient relationship
The thriving patient relationshipThe thriving patient relationship
The thriving patient relationshipDavid Garrison
 
The physician referral pathway
The physician referral pathwayThe physician referral pathway
The physician referral pathwayCary Wing
 
11 unilever plan for good advertising
11 unilever plan for good advertising11 unilever plan for good advertising
11 unilever plan for good advertisingRbk Asr
 
Marketing Health and wellness
Marketing Health and wellness Marketing Health and wellness
Marketing Health and wellness Muhammad Jamil
 
Ensuring Profitable Patient Adherence Programs (mini)
Ensuring Profitable Patient Adherence Programs  (mini)Ensuring Profitable Patient Adherence Programs  (mini)
Ensuring Profitable Patient Adherence Programs (mini)Eularis
 
Marketing the best_kept_secret 4-7-14
Marketing the best_kept_secret 4-7-14Marketing the best_kept_secret 4-7-14
Marketing the best_kept_secret 4-7-14Kathy Brandt
 
The Seven levers of sales and marketing performance
The Seven levers of sales and marketing performanceThe Seven levers of sales and marketing performance
The Seven levers of sales and marketing performanceQuintilesIMS Asia Pacific
 
How to Grow Demand for Laboratory-Developed Tests (LDTs) - A Content Marketin...
How to Grow Demand for Laboratory-Developed Tests (LDTs) - A Content Marketin...How to Grow Demand for Laboratory-Developed Tests (LDTs) - A Content Marketin...
How to Grow Demand for Laboratory-Developed Tests (LDTs) - A Content Marketin...John Audette
 
Qualification Statement
Qualification StatementQualification Statement
Qualification Statementpocomo05
 

Similar to V3(For Online Portfolio )Integrated Crm Deck New Format (20)

Pharmaceutical SFE Metrics: Are You Measuring The Wrong Things? (mini)
Pharmaceutical SFE Metrics:  Are You Measuring The Wrong Things?  (mini)Pharmaceutical SFE Metrics:  Are You Measuring The Wrong Things?  (mini)
Pharmaceutical SFE Metrics: Are You Measuring The Wrong Things? (mini)
 
Value Innovation To Pharma - What Changes To Busisness, Zurich 2008
Value Innovation To Pharma - What Changes To Busisness, Zurich 2008Value Innovation To Pharma - What Changes To Busisness, Zurich 2008
Value Innovation To Pharma - What Changes To Busisness, Zurich 2008
 
Resume-_Paul_Coss Jan 9 17 (2)
Resume-_Paul_Coss Jan  9 17 (2)Resume-_Paul_Coss Jan  9 17 (2)
Resume-_Paul_Coss Jan 9 17 (2)
 
Beyond Marketing Roi 1
Beyond Marketing Roi 1Beyond Marketing Roi 1
Beyond Marketing Roi 1
 
Best in-class Pharma Marketers
Best in-class Pharma MarketersBest in-class Pharma Marketers
Best in-class Pharma Marketers
 
SPI Insight: Taking the Pulse of Big Changes in Healthcare Sales
SPI Insight: Taking the Pulse of Big Changes in Healthcare SalesSPI Insight: Taking the Pulse of Big Changes in Healthcare Sales
SPI Insight: Taking the Pulse of Big Changes in Healthcare Sales
 
Lynn m. smith sales resume concise
Lynn m. smith sales resume conciseLynn m. smith sales resume concise
Lynn m. smith sales resume concise
 
Webinar: Creating a Retail Health Infrastructure: Is Your Infrastructure Read...
Webinar: Creating a Retail Health Infrastructure: Is Your Infrastructure Read...Webinar: Creating a Retail Health Infrastructure: Is Your Infrastructure Read...
Webinar: Creating a Retail Health Infrastructure: Is Your Infrastructure Read...
 
Pharma "beyond the pil" - master class in St.Petersburg
Pharma "beyond the pil" - master class in St.PetersburgPharma "beyond the pil" - master class in St.Petersburg
Pharma "beyond the pil" - master class in St.Petersburg
 
HealthPoint Medical Group Re-branding Presentation
HealthPoint Medical Group Re-branding Presentation HealthPoint Medical Group Re-branding Presentation
HealthPoint Medical Group Re-branding Presentation
 
The thriving patient relationship
The thriving patient relationshipThe thriving patient relationship
The thriving patient relationship
 
The physician referral pathway
The physician referral pathwayThe physician referral pathway
The physician referral pathway
 
11 unilever plan for good advertising
11 unilever plan for good advertising11 unilever plan for good advertising
11 unilever plan for good advertising
 
Marketing Health and wellness
Marketing Health and wellness Marketing Health and wellness
Marketing Health and wellness
 
Ensuring Profitable Patient Adherence Programs (mini)
Ensuring Profitable Patient Adherence Programs  (mini)Ensuring Profitable Patient Adherence Programs  (mini)
Ensuring Profitable Patient Adherence Programs (mini)
 
Marketing the best_kept_secret 4-7-14
Marketing the best_kept_secret 4-7-14Marketing the best_kept_secret 4-7-14
Marketing the best_kept_secret 4-7-14
 
The Seven levers of sales and marketing performance
The Seven levers of sales and marketing performanceThe Seven levers of sales and marketing performance
The Seven levers of sales and marketing performance
 
Elements to pharmacy business models
Elements to pharmacy business modelsElements to pharmacy business models
Elements to pharmacy business models
 
How to Grow Demand for Laboratory-Developed Tests (LDTs) - A Content Marketin...
How to Grow Demand for Laboratory-Developed Tests (LDTs) - A Content Marketin...How to Grow Demand for Laboratory-Developed Tests (LDTs) - A Content Marketin...
How to Grow Demand for Laboratory-Developed Tests (LDTs) - A Content Marketin...
 
Qualification Statement
Qualification StatementQualification Statement
Qualification Statement
 

V3(For Online Portfolio )Integrated Crm Deck New Format

  • 1. CORBETT The Corbett Healthcare Group
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.