SlideShare a Scribd company logo
Feedback from last time
and update on social and
digital media
Joe McCrea
Interim Head of Communications
Last time we…
• Discussed some of our
ideas about using
social and digital media
better to engage and
listen
• Asked you for your
ideas about groups
with whom to engage
So we…
• Checked your groups
against our existing
lists of contacts
• Began adding in those
who weren’t already on
our radar
• And we found….
• So THANK YOU!
Examples of new groups
Big Issue Homeless
Bio Medical research units
Crohns Society
Church Groups
Crafting Groups
Council Housing Officers
Lions
Optometrists
Rugby/Football Clubs
Samaritans
UHL Patient advisors
Meanwhile…
• We’ve begun the first baby steps
to ramp up our social media
capability
But it’s only a start…
• We’re only at the beginning and
we’re spending the summer
listening and researching how
we can be the best we possibly
can, especially:
• how we engage Seldom
Heard groups;
• how we engage with people
for whom English is not their
first language
• how we support people with
visual impairments
And something special!
• We are building a completely new integrated web, digital, social and
mobile capability, so anyone and everyone will be able to:
• register online or offline to be part of a totally revamped public
membership scheme
• log their interests with us and opt to receive targeted updates,
notifications and breaking news about the topics and issues of
most interest and relevance to them
• participate in online discussions, blogs and events
• access and download background documents and other materials
• subscribe to relevant podcasts, video and audio
• engage with us through an enhanced range of social media
channels including Twitter, Facebook,YouTube, Vimeo, Blipfoto,
Pinterest, Slideshare, Flickr and Google Hangouts.
We’ve got a great team
supporting us…
But you’ve proved so useful, we
want to pick your brains again…

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Update on web and social media

  • 1. Feedback from last time and update on social and digital media Joe McCrea Interim Head of Communications
  • 2. Last time we… • Discussed some of our ideas about using social and digital media better to engage and listen • Asked you for your ideas about groups with whom to engage
  • 3. So we… • Checked your groups against our existing lists of contacts • Began adding in those who weren’t already on our radar • And we found…. • So THANK YOU!
  • 4. Examples of new groups Big Issue Homeless Bio Medical research units Crohns Society Church Groups Crafting Groups Council Housing Officers Lions Optometrists Rugby/Football Clubs Samaritans UHL Patient advisors
  • 5. Meanwhile… • We’ve begun the first baby steps to ramp up our social media capability
  • 6. But it’s only a start… • We’re only at the beginning and we’re spending the summer listening and researching how we can be the best we possibly can, especially: • how we engage Seldom Heard groups; • how we engage with people for whom English is not their first language • how we support people with visual impairments
  • 7. And something special! • We are building a completely new integrated web, digital, social and mobile capability, so anyone and everyone will be able to: • register online or offline to be part of a totally revamped public membership scheme • log their interests with us and opt to receive targeted updates, notifications and breaking news about the topics and issues of most interest and relevance to them • participate in online discussions, blogs and events • access and download background documents and other materials • subscribe to relevant podcasts, video and audio • engage with us through an enhanced range of social media channels including Twitter, Facebook,YouTube, Vimeo, Blipfoto, Pinterest, Slideshare, Flickr and Google Hangouts.
  • 8. We’ve got a great team supporting us…
  • 9. But you’ve proved so useful, we want to pick your brains again…