Understanding Your Target User...the Visual Thinking Way!
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Join Graphic Facilitator Jeannel King and learn how to draw forth insights about your target user. You'll use three different visual templates to better understand who your target user REALLY is, what that user REALLY wants/needs/expects/feels, and how that understanding can inform your actions to better meet their needs moving forward. All through the lens of cool cats and cat wranglers. (And some stick figures!) This was a conference session presented at the 2014 SoCal UX Camp.
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Understanding Your Target User...the Visual Thinking Way!
- 1. #socaluxcamp @jeannelking Understanding your Target User ...the Visual Thinking Way! Jeannel King Stick Figure Strategist www.jeannelking.com @jeannelking 31 May 2014 #socaluxcamp
- 15. #socaluxcamp @jeannelking § Explore principles of visual and people-centered thinking § Simple and effective tools § Practical, hands-on application of the tools and lessons throughout the workshop. § Confidence to use these tools with your team once back at the office.
- 18. #socaluxcamp @jeannelking Ecosystem Who are the Cool Cats in your Neighborhood?
- 34. #socaluxcamp @jeannelking Getting to Know our Target User
- 35. #socaluxcamp @jeannelking Empathy Map What’s a “Day in the Life” like for this Cool Cat?
- 37. #socaluxcamp @jeannelking Name: Job Title:
- 38. #socaluxcamp @jeannelking Name: Tom Job Title: Think See Say DoFeel Hear
- 39. #socaluxcamp @jeannelking Name: Tom Job Title: Think See Say DoFeel Hear
- 40. #socaluxcamp @jeannelking Name: Tom Job Title: Think See Say DoFeel Hear
- 41. #socaluxcamp @jeannelking Name: Tom Job Title: Think See Say DoFeel Hear Meow! Stop thatmeowing! Such a handsome kitty! Dude, my nameis Tom!
- 42. #socaluxcamp @jeannelking Name: Tom Job Title: Think See Say DoFeel Hear Dude, my nameis Tom!
- 43. #socaluxcamp @jeannelking Your Turn! Job Title: Think See Say DoFeel e, my name s Tom!
- 45. #socaluxcamp @jeannelking Applying our Insights for Action
- 46. #socaluxcamp @jeannelking How can you best serve this Cool Cat moving forward? ?Storyboard
- 62. #socaluxcamp @jeannelking § Explore principles of visual and people-centered thinking § Simple and effective tools § Practical, hands-on application of the tools and lessons throughout the workshop. § Confidence to use these tools with your team once back at the office.