The UAE ecommerce market is valued at $8.4 billion in 2018 and is projected to grow at a CAGR of 8% to reach $13 billion by 2024. The population of the UAE is around 9.4 million with 86.2% living in urban areas. Digital penetration is high, with 54.6% of the Middle East population using ecommerce in 2018 growing to 58.8% by 2022. Consumer behavior shows UAE residents spend on average 7 hours and 54 minutes online daily and women influence 80% of purchases while Dubai accounts for 30% of the luxury market in the Middle East. The top marketplace players in the UAE are Souq, Nahel and Suk
This was a Graduate Project of Brand Management at Souithern Illinois University Carbondale in the College of Mass Communication & Media Arts. The course instructor was Dr. Catherine Frith.
Digital 2021 Slovakia (January 2021) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in Slovakia in 2021. Includes the latest reported numbers for internet users, social media users, and mobile connections in Slovakia, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
This is an academic project for Sephora. This project examines the cosmetics category and the existing consumer. In-depth interviews, shop-a-longs, and other primary researches were conducted to explore more first-hand consumer insights. Based on all the primary and secondary research, new positioning and brand vision were suggested as a conclusion.
The content includes the following:
1. Introduction
2. Research methodology
3. The consumer and the cosmetics category
4. The context – trends affecting the category
5. The consumer and Sephora
a. Key findings about Sephora
b. Key findings about Sephora's major competitors
c. Perceptual map and new positioning
6. Opportunities/issues for Sephora
7. New brand vision statement and rationale
8. New creative brief
In this work, we create an international marketing plan in order to extend the production and distribution of a famous sunglasses brand, Gentle Monster.
Digital 2022 Ukraine (February 2022) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in Ukraine in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in Ukraine, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
This was a Graduate Project of Brand Management at Souithern Illinois University Carbondale in the College of Mass Communication & Media Arts. The course instructor was Dr. Catherine Frith.
Digital 2021 Slovakia (January 2021) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in Slovakia in 2021. Includes the latest reported numbers for internet users, social media users, and mobile connections in Slovakia, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
This is an academic project for Sephora. This project examines the cosmetics category and the existing consumer. In-depth interviews, shop-a-longs, and other primary researches were conducted to explore more first-hand consumer insights. Based on all the primary and secondary research, new positioning and brand vision were suggested as a conclusion.
The content includes the following:
1. Introduction
2. Research methodology
3. The consumer and the cosmetics category
4. The context – trends affecting the category
5. The consumer and Sephora
a. Key findings about Sephora
b. Key findings about Sephora's major competitors
c. Perceptual map and new positioning
6. Opportunities/issues for Sephora
7. New brand vision statement and rationale
8. New creative brief
In this work, we create an international marketing plan in order to extend the production and distribution of a famous sunglasses brand, Gentle Monster.
Digital 2022 Ukraine (February 2022) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in Ukraine in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in Ukraine, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
Digital 2022 United States of America (February 2022) v02DataReportal
All the data, statistics, and trends you need to make sense of digital in the United States of America in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in the United States of America, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
Digital 2022 North Macedonia (February 2022) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in North Macedonia in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in North Macedonia, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
Oorjit ‘The Perfect Platform to Engage Customers & Merchants’. We provide total solution for all kinds of e-commerce businesses. If your business idea is still nascent, we help you develop it and convert it into a successful business in the right sense.
Vietnamese are the young population where the average age of the nation is no more than 30 years old. Thus, what they like / dislike could be unique and different.
This survey was made to understand what behaviors are considered unfavorable for Vietnamese, in general and specifically among each gender.
This survey was conducted among more than 1000 people aged 18 and above in April, 2021.
Digital 2022 United Arab Emirates (February 2022) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in the United Arab Emirates in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in the United Arab Emirates, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
The Luxury Strategy. Break the Rules of Marketing to Build Luxury BrandsCollin Thompson
The Luxury Strategy is the definitive work on the essence of a luxury brand strategy. It puts an end to the confusion around the term, and explains the fundamental differences between 'premium', 'fashion', and 'luxury' strategies. Based on an analysis of the social functions of luxury, of worldwide best practices and on first hand direct experience, it sets out the rules for success, and turns established marketing rules upside down. The Luxury Strategy provides the first rigorous blueprint for the effective management of luxury brands and companies at the highest level, including human resources and financial management. It also unveils the original methods that were used to transform small family businesses such as Ferrari, Cartier, Chanel, Gucci, and Ralph Lauren into profitable global brands.
All the data, statistics, and trends you need to make sense of digital in China in 2021. Includes the latest reported numbers for internet users, social media users, and mobile connections in China, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
Digital 2022 Japan (February 2022) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in Japan in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in Japan, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
Report: Integrated marketing communications plan WeveIan Adams
Presentation: http://www.slideshare.net/adamsian3/presentation-integrated-marketing-communications-plan
In this report, an integrated communications strategy will be devised for mobile commerce based on the organisation WEVE, who are a joint venture between EE, telefonica (O2) and Vodafone, the three biggest mobile network providers in the UK.
Digital 2022 Qatar (February 2022) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in Qatar in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in Qatar, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
The tea market in China report by daxue consultingDaxue Consulting
China is the largest tea producer in the world, but its huge market demand for tea is still unmet. Who are the main consumers? What is the most popular tea in China? Who are the leading players in this market? A comprehensive report on the tea market in China, targeted towards foreign brands interested in entering China's market by Daxue Consulting.
Digital 2021 Hungary (January 2021) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in Hungary in 2021. Includes the latest reported numbers for internet users, social media users, and mobile connections in Hungary, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
Digital 2022 United States of America (February 2022) v02DataReportal
All the data, statistics, and trends you need to make sense of digital in the United States of America in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in the United States of America, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
Digital 2022 North Macedonia (February 2022) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in North Macedonia in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in North Macedonia, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
Oorjit ‘The Perfect Platform to Engage Customers & Merchants’. We provide total solution for all kinds of e-commerce businesses. If your business idea is still nascent, we help you develop it and convert it into a successful business in the right sense.
Vietnamese are the young population where the average age of the nation is no more than 30 years old. Thus, what they like / dislike could be unique and different.
This survey was made to understand what behaviors are considered unfavorable for Vietnamese, in general and specifically among each gender.
This survey was conducted among more than 1000 people aged 18 and above in April, 2021.
Digital 2022 United Arab Emirates (February 2022) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in the United Arab Emirates in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in the United Arab Emirates, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
The Luxury Strategy. Break the Rules of Marketing to Build Luxury BrandsCollin Thompson
The Luxury Strategy is the definitive work on the essence of a luxury brand strategy. It puts an end to the confusion around the term, and explains the fundamental differences between 'premium', 'fashion', and 'luxury' strategies. Based on an analysis of the social functions of luxury, of worldwide best practices and on first hand direct experience, it sets out the rules for success, and turns established marketing rules upside down. The Luxury Strategy provides the first rigorous blueprint for the effective management of luxury brands and companies at the highest level, including human resources and financial management. It also unveils the original methods that were used to transform small family businesses such as Ferrari, Cartier, Chanel, Gucci, and Ralph Lauren into profitable global brands.
All the data, statistics, and trends you need to make sense of digital in China in 2021. Includes the latest reported numbers for internet users, social media users, and mobile connections in China, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
Digital 2022 Japan (February 2022) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in Japan in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in Japan, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
Report: Integrated marketing communications plan WeveIan Adams
Presentation: http://www.slideshare.net/adamsian3/presentation-integrated-marketing-communications-plan
In this report, an integrated communications strategy will be devised for mobile commerce based on the organisation WEVE, who are a joint venture between EE, telefonica (O2) and Vodafone, the three biggest mobile network providers in the UK.
Digital 2022 Qatar (February 2022) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in Qatar in 2022. Includes the latest reported numbers for internet users, social media users, and mobile connections in Qatar, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
The tea market in China report by daxue consultingDaxue Consulting
China is the largest tea producer in the world, but its huge market demand for tea is still unmet. Who are the main consumers? What is the most popular tea in China? Who are the leading players in this market? A comprehensive report on the tea market in China, targeted towards foreign brands interested in entering China's market by Daxue Consulting.
Digital 2021 Hungary (January 2021) v01DataReportal
All the data, statistics, and trends you need to make sense of digital in Hungary in 2021. Includes the latest reported numbers for internet users, social media users, and mobile connections in Hungary, as well as key indicators of ecommerce use. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit https://datareportal.com/
Souq.com Marketplace - Your Gateway to E-Commerce in MENASherif Magdy
If you are a Manufacturer, wholesaler, distributor, retailer or an Individual seller, then this material helps you to reach your potential customers at a Zero Cost opportunity, while having Souq.com e-commerce experts' support to grow your online business.
Product Brochure: MENA B2C E-Commerce Market 2016yStats.com
Product Brochure with summarized information of our publication "MENA B2C E-Commerce Market 2016".
Find more here: https://www.ystats.com/product/mena-b2c-e-commerce-market-2016/
Product Brochure: Middle East B2C E-Commerce Market 2016yStats.com
Product Brochure with summarized information of our publication " Middle East B2C E-Commerce Market 2016 ".
Find more here: https://www.ystats.com/product/middle-east-b2c-e-commerce-market-2016/
Forget BRIC - Will the Middle East & Africa Please stand up. SXSW 2014 Presen...Amit_Nexa
This presentation was created for SXSW 2014, held in Austin, Texas. The focus of the presentation was to highlight the huge opportunities for businesses looking to break into the Middle East and African markets.
SparkLabs Global Asia E-Commerce Report 2015Bernard Moon
Report focused on e-commerce in Asia. Overviews of China, Japan, Korea, India and Southeast Asia markets (Indonesia, Malaysia, Thailand, Vietnam). Describes the major startups and companies for each market and the investor landscape.
E-Commerce in the UAE: Facts and perspectivesICONICTION
E-Commerce in the UAE: Facts and perspectives (15 photos)
A joint conference co-organised by the French Business Council and the French Digital in Dubai.
Middle East is a cluster of regions: GCC, Levant and North Africa. This region is bound by a common language but is different demographically and economically
Product Brochure: Middle East B2C E-Commerce Market 2018yStats.com
Product Brochure with summarized information of our publication " Middle East B2C E-Commerce Market 2018".
Find more here: https://www.ystats.com/market-reports/middle-east-b2c-e-commerce-market-2018/
Money transfer uae,mobile wallets users uae,dubai abu dhabi remittance,outbou...Ashish Chauhan
ken Research Report on UAE Remittance Statistics Report covers Inbound Money Transfer in UAE,Al Ansari Exchange Remittance flow,Sharaf Exchange Remittance in UAE,Trriple Money Transfer Volume in UAE,Remittance future in UAE,Cash Transfer Remittance UAE,Mobile Wallets Users UAE,Dubai Abu Dhabi Remittance,Outbound Remittance in UAE,Banking Channel Money Transfer in UAE,Exchange House Money Transfer in UAE,United Arab Emirates Domestic Migration,Outbound Money Transfer in UAE,Inbound Money Transfer in UAE,Al Ansari Exchange Remittance flow,Sharaf Exchange Remittance in UAE
Product Brochure: Trends in Worldwide Internet Retail 2016yStats.com
Product Brochure with summarized information of our publication "Trends in Worldwide Internet Retail 2016".
Find more here: https://www.ystats.com/product/global-b2c-e-commerce-market-trends-2016/
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
UAE - General Market Research
1.
2. Objective
UAE - General Ecommerce Market research
Ecommerce Market forecast
Population Insights
Internet Penetration
Customer Behavior Online
Market places platforms
3. Market Size
UAE gems and jewelry market stood at $8.4 billion in 2018 and is projected to grow at a CAGR of around 8%, to
cross $13 billion by 2024.
5. Population Insights:
Population in Figures:
Total Population: 9,400,145
Urban Population: 86.2% & Rural Population: 13.8%
Density of Population: 112 Inhab./km²
Men (in %) - 72% & Women (in %) - 28%
Medium Age: 30
Ethnic Origins:
16.5% Emirati
58.5% South Asian (Bangladeshi, Pakistani, Sri Lankan, Indian)
16.5% other Asians (Filipinos, Iranians)
8.5% Western expatriates
7. Population insights:
Population in Main cities:
Name Population
Dubai 2,173,344
Sharjah 1,421,000
Abu Dhabi 1,031,875
Al Ain 435,994
Ras al Khaimah 224,000
Fujairah 82,915
11. Consumer Behaviour
Consumer Behavior in the Middle East:
# According to survey portal Statista, ecommerce user penetration in the Middle East and Africa region stood at
54.6% in 2018 and would grow to 58.8% by 2022.
# E-commerce transactions in the UAE are forecast to total $16 billion (Dh59 billion) in 2019 and grow 23%
annually between 2018 and 2022.
# UAE residents also are among the top 10 globally when it comes to spending time on the internet and social
media, averaging seven hours and 54 minutes daily.
12. Customer behavior
# Dubai alone accounts for 30% of the Middle East’s luxury market.
*One study found that UAE citizens spend around 30% of their monthly salaries on luxury goods.
13. Customer profile and behaviour
# The UAE shopper is among the top spenders online.
# The UAE represents the biggest annual spend per online shopper at $1,648, with growth projected through
2020 at 29.6 per cent.
# The transaction size in the UAE averages $144 in 2018-19, compared to $79 in mature markets and $26 in
emerging markets.
14. Customer Shopping Behavior
# Women influence 80% of all purchases in Dubai.
# They spend over 30-60% of their monthly income shopping.
15. Customer profile and behaviour
# 60% consumers were more likely to buy from brands they trusted.
# 32% remain loyal to their favorite retailer because of their trust in the brand.
# 48% consumers had also stated that they were influenced to make repeat purchases because of the attractive
offers that were communicated to them.
16. Online presence
# Localization & Language: Language and localization are very important aspects of commerce in the Middle East
as even the Arabic dialect can vary widely across markets.
# Creative & Content: Show/ Advertise what consumer wants to engage with.
17. Top Marketplaces Players
UAE:
Souq, Nahel, Sukar, JadoPado
Saudi Arabia:
Ali Express, Amazon, eBay, Souq
Qatar:
Amazon, Lulu, Souq, IKEA
Oman:
Lulu, Ali Express, Souq
Kuwait:
Xcite, Ubuy, Souq
Bahrain:
JadoPado, Alshop, Souq, Namshi