SlideShare a Scribd company logo
overview
Capabilities
•
•
•
•

Social Media Strategy & Management
Athlete Support/Loyalty Program Management
Sponsorship Sales & Athlete Representation
Sales Consulting
About Us
tyme Take Your Movement Everywhere
A boutique sports marketing agency, tyme offers
customized consulting packages tailored to fit any
brand, team or athlete in the industry.
tyme is built on sixteen years of sales, marketing and
consulting experience within Action and Mainstream
Sports. The game is different now. The business has
changed. The plight of emerging brands, teams and
athletes is more expansive and complicated than ever
before.
Specializing in sales/marketing consulting, athlete /
team representation, loyalty program management
and social media strategy, tyme can help:
•Expand your movement
•Increase social footprint
•Build organic customer base
•Implement loyalty programs
•Organize worldwide brand ambassadors
•Reach niche audiences
•Utilize high quality design
•Emphasize brand message
•Build multi-medium marketing
tyme Take Your Movement Everywhere
How We Can Help
Increase Brand Awareness
Educate the Marketplace
Brands

Increase Engagement
Drive Conversions
Leverage Our Relationships

Team

Active Lifestyle
Ecosystem

Media

Property
(League)

Consumers

Athlete
How We Can Help
Increase Brand Awareness
We want to increase awareness for your brand among business and consumers alike. This
entails targeting each vertical with relevant messaging and content. It starts with getting your
brand message consistent across all social platforms.

Educate the Marketplace
Let’s identify the key stories and educate the marketplace about those attributes.

Increase Engagement
Through a multi-pronged content strategy, we plan to increase engagement with your fans,
giving them a reason to come back to your brands social channels and talk about the brand to
their respective social circles. Key components of the engagement strategy will include a
consistent content calendar, established content franchises, interactive copy and select
giveaways/sweepstakes.

Drive Conversions
Social Media can be a terrific conversion tool for brands when executed the right way. Part of
our services will include strategic executions that convert fans into paying customers.

Leverage Our Relationships
TYME has unrivalled relationships in the sports space. We are constantly talking to relevant
brands, properties and athletes that can become your future customers. We will leverage our
relationships to identify strategic partnerships within our industry to help achieve the
aforementioned goals.
Social Media Philosophy

We pride ourselves on reaching niche audiences in a genuine manner through high quality
design that takes advantage of every medium. We have a solid understanding of what is
happening on the web and what works among specific audiences, particularly the youth
lifestyle segment.
We understand and recognize that this demographic is becoming smarter and looking for
emerging experiences across multiple platforms. As a result, we constantly look for ways to
merge online and offline experiences and interactions into a fully integrated social media
program. Key Approaches include consistency, perception, engagement, and efficiency.
Social Media Capabilities
We understand that this demographic is looking for immersive
experiences across multiple platforms. As a result, we
constantly look for ways to create fully integrated social media
campaigns:
•Strategy and Execution
•Content capture
•Asset Management
•Quantitative Data Analysis
•Social CRM Management
•Social PR
•Viral Video Production and Distribution
•Sweepstakes Creation and Implementation
•Application Development
•On-Site Execution
Athlete/Loyalty Program Management
•
•
•
•
•

Utilize online sponsorship sites to run grassroots ambassador program to create a large
group of athletes and enthusiasts promoting brand across the country
Creation of Athlete Program profiles, set up support deals and review/respond to applicants
Day to Day management of program by responding to questions, weekly messages sent out
to ambassadors, export of data collection and drive sales
Identifying top level athletes that will move the needle for brand
Attend events to ensure brand is being represented and athletes are being taken care of with
product and service

Hookit.com900,000 Action, Motor and
Endurance Sports Athletes

Mxsponsor.com50,000+ Motocross
Athletes

Promotive.com- 400,000+
Ambassadors in Action,
Endurance, Motorsports and
Military
Sales Consulting

•

Leverage existing relationships to help
increase customer base for client

•

Identify new opportunities for client and
develop sales programs to ensure highest
success rate for new business

•

Educate Brands/Retailers on capabilities and
experience of Clients Services/Products

•

Attend industry trade shows and events to
meet with existing Customers, Identified
Leads as well as cultivate new business

•

Develop and Implement sales strategy based
off clients needs to give them a highly
successful and efficient sales staff
Sponsorship Sales
•

•

•

•

Utilize existing relationships in Action Sports
Industry to secure sponsorship for Large
Events/Teams/Athletes
Access to Fortune 500 contact list for potential
non-endemic sponsorships within Motorsports and
Action Sports Industries
Help tailor sponsorship pitch with large social
strategy for Events/Teams/Athletes to give them a
better opportunity to secure Endemic & NonEndemic sponsorship
Create unique digital/social media concepts as
value add to sponsors with onsite event activation
component
Contact Info

Contact:
jason fierro
jfierro@thetyme.com
760.583.1211

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tyme agency overview

  • 2. Capabilities • • • • Social Media Strategy & Management Athlete Support/Loyalty Program Management Sponsorship Sales & Athlete Representation Sales Consulting
  • 3. About Us tyme Take Your Movement Everywhere A boutique sports marketing agency, tyme offers customized consulting packages tailored to fit any brand, team or athlete in the industry. tyme is built on sixteen years of sales, marketing and consulting experience within Action and Mainstream Sports. The game is different now. The business has changed. The plight of emerging brands, teams and athletes is more expansive and complicated than ever before. Specializing in sales/marketing consulting, athlete / team representation, loyalty program management and social media strategy, tyme can help: •Expand your movement •Increase social footprint •Build organic customer base •Implement loyalty programs •Organize worldwide brand ambassadors •Reach niche audiences •Utilize high quality design •Emphasize brand message •Build multi-medium marketing tyme Take Your Movement Everywhere
  • 4. How We Can Help Increase Brand Awareness Educate the Marketplace Brands Increase Engagement Drive Conversions Leverage Our Relationships Team Active Lifestyle Ecosystem Media Property (League) Consumers Athlete
  • 5. How We Can Help Increase Brand Awareness We want to increase awareness for your brand among business and consumers alike. This entails targeting each vertical with relevant messaging and content. It starts with getting your brand message consistent across all social platforms. Educate the Marketplace Let’s identify the key stories and educate the marketplace about those attributes. Increase Engagement Through a multi-pronged content strategy, we plan to increase engagement with your fans, giving them a reason to come back to your brands social channels and talk about the brand to their respective social circles. Key components of the engagement strategy will include a consistent content calendar, established content franchises, interactive copy and select giveaways/sweepstakes. Drive Conversions Social Media can be a terrific conversion tool for brands when executed the right way. Part of our services will include strategic executions that convert fans into paying customers. Leverage Our Relationships TYME has unrivalled relationships in the sports space. We are constantly talking to relevant brands, properties and athletes that can become your future customers. We will leverage our relationships to identify strategic partnerships within our industry to help achieve the aforementioned goals.
  • 6. Social Media Philosophy We pride ourselves on reaching niche audiences in a genuine manner through high quality design that takes advantage of every medium. We have a solid understanding of what is happening on the web and what works among specific audiences, particularly the youth lifestyle segment. We understand and recognize that this demographic is becoming smarter and looking for emerging experiences across multiple platforms. As a result, we constantly look for ways to merge online and offline experiences and interactions into a fully integrated social media program. Key Approaches include consistency, perception, engagement, and efficiency.
  • 7. Social Media Capabilities We understand that this demographic is looking for immersive experiences across multiple platforms. As a result, we constantly look for ways to create fully integrated social media campaigns: •Strategy and Execution •Content capture •Asset Management •Quantitative Data Analysis •Social CRM Management •Social PR •Viral Video Production and Distribution •Sweepstakes Creation and Implementation •Application Development •On-Site Execution
  • 8. Athlete/Loyalty Program Management • • • • • Utilize online sponsorship sites to run grassroots ambassador program to create a large group of athletes and enthusiasts promoting brand across the country Creation of Athlete Program profiles, set up support deals and review/respond to applicants Day to Day management of program by responding to questions, weekly messages sent out to ambassadors, export of data collection and drive sales Identifying top level athletes that will move the needle for brand Attend events to ensure brand is being represented and athletes are being taken care of with product and service Hookit.com900,000 Action, Motor and Endurance Sports Athletes Mxsponsor.com50,000+ Motocross Athletes Promotive.com- 400,000+ Ambassadors in Action, Endurance, Motorsports and Military
  • 9. Sales Consulting • Leverage existing relationships to help increase customer base for client • Identify new opportunities for client and develop sales programs to ensure highest success rate for new business • Educate Brands/Retailers on capabilities and experience of Clients Services/Products • Attend industry trade shows and events to meet with existing Customers, Identified Leads as well as cultivate new business • Develop and Implement sales strategy based off clients needs to give them a highly successful and efficient sales staff
  • 10. Sponsorship Sales • • • • Utilize existing relationships in Action Sports Industry to secure sponsorship for Large Events/Teams/Athletes Access to Fortune 500 contact list for potential non-endemic sponsorships within Motorsports and Action Sports Industries Help tailor sponsorship pitch with large social strategy for Events/Teams/Athletes to give them a better opportunity to secure Endemic & NonEndemic sponsorship Create unique digital/social media concepts as value add to sponsors with onsite event activation component

Editor's Notes

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