Trends in Technology Marketing- Kelly Kyer at TechConnect Bangalore

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Trends in Technology Marketing- Kelly Kyer at TechConnect Bangalore

LinkedIn has evolved into a platform for content marketing. With more than 225 million members worldwide, professionals are using LinkedIn to become great at what they do by seeking and sharing insights. On LinkedIn, marketers are able to build relationships with professionals by using accurate targeting to share relevant content. LinkedIn Company Updates, shared from your Company Page, are a powerful way to reach professionals with relevant content across devices. We’ve created these 15 tips for compelling company updates to help you drive better results. For more about content marketing on LinkedIn, visit http://lnkd.in/LIContentMarketing

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More than 100 million professionals in Asia Pacific now connected on LinkedIn. India remains the largest market in APAC with 37 million members. The region now represents 22 percent of LinkedIn’s global member base of over 450 million. With 37 million members, India retains its spot as the second largest market after the US, and the largest market in APAC, in member base terms. China currently accounts for more than 23 million members, while Australia has 8 million members. The member base across Southeast Asia has also risen, hitting 18 million including 6 million in Indonesia, 4 million in the Philippines, 3 million in Malaysia, and 1 million in Singapore.

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LinkedIn invites communications professionals to the inaugural CommsConnect on December 3, 2015 in Mumbai. At this event, you will learn how to strengthen your company’s narrative and tell an unfiltered story directly to your stakeholders. You will also hear from senior industry leaders on earning a seat at the leadership table and how communications can work with leadership to drive social engagement. This is your opportunity to connect with other top communicators! This event is invite-only and space is limited. Please RSVP on lnkd.in/CommsConnectMumbai by November 30, 2015.

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