Together with Jan Smit and Georgette Kempink (from Smit/Kempink Development) we held a workshop day on "Nieuw Organiseren"(new organising) in healthcare and healthcare institutes. Taking inspiration from Jan Willem Alphenaar's presentation during a ZW-plus (thanks for that man!), I combined information that I gave on the impact of social media on a generic sense, specifically within healthcare. We then dived into the usage of Facebook for healthcare institutes as well as how to bump up ones personal profile using Linkedin. Taking Linkedin a step further then just getting your profile tweaked, but also finding ways to create engagement. A fun dynamic day with all the people there, all of whom showed an openness to new ways of working and how to implement social media for themselves personally as well as professionally for the institutes they are representing.