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Editor's Notes
- #3 Thank you for giving me the opportunity to tell you about Apple’s Training and Certification offerings. I would like to briefly set the stage for who we are and what we do so we can spend most of our time together today addressing your specific questions and needs. Last year, we trained over 25,000 students worldwide in Mac OS X software and server, and Apple’s professional applications. Including all Apple Certification programs, Apple has certified over 20,000 professionals to date in 110 countries to meet our customer’s needs. TRANSITION NOTE: Focusing in on the US, we have an extensive network of training locations across the nation to meet your training needs.
- #4 Thank you for giving me the opportunity to tell you about Apple’s Training and Certification offerings. I would like to briefly set the stage for who we are and what we do so we can spend most of our time together today addressing your specific questions and needs. Last year, we trained over 25,000 students worldwide in Mac OS X software and server, and Apple’s professional applications. Including all Apple Certification programs, Apple has certified over 20,000 professionals to date in 110 countries to meet our customer’s needs. TRANSITION NOTE: Focusing in on the US, we have an extensive network of training locations across the nation to meet your training needs.
- #5 Thank you for giving me the opportunity to tell you about Apple’s Training and Certification offerings. I would like to briefly set the stage for who we are and what we do so we can spend most of our time together today addressing your specific questions and needs. Last year, we trained over 25,000 students worldwide in Mac OS X software and server, and Apple’s professional applications. Including all Apple Certification programs, Apple has certified over 20,000 professionals to date in 110 countries to meet our customer’s needs. TRANSITION NOTE: Focusing in on the US, we have an extensive network of training locations across the nation to meet your training needs.
- #6 The Apple training curriculum for IT, Hardware, and Pro Applications courses is delivered through a network of Apple Authorized Training Centers. Current number as of Feb 2008 Number of Training Centers in the US, total: 149 (some teach both IT and Pro Apps) Number of Training Centers in the US, teaching IT courses: 42 Number of Training Centers if the US, teaching Pro Apps courses: 99 SALES NOTE: Find out how many centers are in the customer’s vicinity, and their location, so you can mention that during the presentation. http://training.apple.com/locations TRANSITION NOTE: Training and Certification is one component of Apple’s complete services offering.
- #7 - Apple’s Training and Certification program was developed to complement Apple’s services offerings, and complete the total Apple Solution. - Apple Professional Services provides onsite integration and migration planning, deployment services and guidance on best practices. - AppleCare provides long-term service and support through a variety of vehicles including self-service information, AppleCare Protection Plans, Apple Authorized Service Providers and repair centers. - Apple Professional Development is designed for the education market and consists of workshops that help educators implement Apple technologies in their classroom. - Apple Training and certification complements these three service components through certification offerings to validate expertise and qualify for specific programs, and curriculum offerings that increase proficiency in Mac OS X and Apple’s professional applications. SALES NOTE: Our customers have indicated that increased proficiency in Apple’s OS and applications leads to more effective planning and increased creativity in the workplace. TRANSITION NOTE: Apple has built the Training & Certification program to meet 4 basic needs expressed by our customers in education, business, and government.
- #8 - Apple’s Training and Certification program was developed to complement Apple’s services offerings, and complete the total Apple Solution. - Apple Professional Services provides onsite integration and migration planning, deployment services and guidance on best practices. - AppleCare provides long-term service and support through a variety of vehicles including self-service information, AppleCare Protection Plans, Apple Authorized Service Providers and repair centers. - Apple Professional Development is designed for the education market and consists of workshops that help educators implement Apple technologies in their classroom. - Apple Training and certification complements these three service components through certification offerings to validate expertise and qualify for specific programs, and curriculum offerings that increase proficiency in Mac OS X and Apple’s professional applications. SALES NOTE: Our customers have indicated that increased proficiency in Apple’s OS and applications leads to more effective planning and increased creativity in the workplace. TRANSITION NOTE: Apple has built the Training & Certification program to meet 4 basic needs expressed by our customers in education, business, and government.
- #9 - Apple’s Training and Certification program was developed to complement Apple’s services offerings, and complete the total Apple Solution. - Apple Professional Services provides onsite integration and migration planning, deployment services and guidance on best practices. - AppleCare provides long-term service and support through a variety of vehicles including self-service information, AppleCare Protection Plans, Apple Authorized Service Providers and repair centers. - Apple Professional Development is designed for the education market and consists of workshops that help educators implement Apple technologies in their classroom. - Apple Training and certification complements these three service components through certification offerings to validate expertise and qualify for specific programs, and curriculum offerings that increase proficiency in Mac OS X and Apple’s professional applications. SALES NOTE: Our customers have indicated that increased proficiency in Apple’s OS and applications leads to more effective planning and increased creativity in the workplace. TRANSITION NOTE: Apple has built the Training & Certification program to meet 4 basic needs expressed by our customers in education, business, and government.
- #10 - Apple’s Training and Certification program was developed to complement Apple’s services offerings, and complete the total Apple Solution. - Apple Professional Services provides onsite integration and migration planning, deployment services and guidance on best practices. - AppleCare provides long-term service and support through a variety of vehicles including self-service information, AppleCare Protection Plans, Apple Authorized Service Providers and repair centers. - Apple Professional Development is designed for the education market and consists of workshops that help educators implement Apple technologies in their classroom. - Apple Training and certification complements these three service components through certification offerings to validate expertise and qualify for specific programs, and curriculum offerings that increase proficiency in Mac OS X and Apple’s professional applications. SALES NOTE: Our customers have indicated that increased proficiency in Apple’s OS and applications leads to more effective planning and increased creativity in the workplace. TRANSITION NOTE: Apple has built the Training & Certification program to meet 4 basic needs expressed by our customers in education, business, and government.
- #11 - Apple’s Training and Certification program was developed to complement Apple’s services offerings, and complete the total Apple Solution. - Apple Professional Services provides onsite integration and migration planning, deployment services and guidance on best practices. - AppleCare provides long-term service and support through a variety of vehicles including self-service information, AppleCare Protection Plans, Apple Authorized Service Providers and repair centers. - Apple Professional Development is designed for the education market and consists of workshops that help educators implement Apple technologies in their classroom. - Apple Training and certification complements these three service components through certification offerings to validate expertise and qualify for specific programs, and curriculum offerings that increase proficiency in Mac OS X and Apple’s professional applications. SALES NOTE: Our customers have indicated that increased proficiency in Apple’s OS and applications leads to more effective planning and increased creativity in the workplace. TRANSITION NOTE: Apple has built the Training & Certification program to meet 4 basic needs expressed by our customers in education, business, and government.
- #12 - Apple’s Training and Certification program was developed to complement Apple’s services offerings, and complete the total Apple Solution. - Apple Professional Services provides onsite integration and migration planning, deployment services and guidance on best practices. - AppleCare provides long-term service and support through a variety of vehicles including self-service information, AppleCare Protection Plans, Apple Authorized Service Providers and repair centers. - Apple Professional Development is designed for the education market and consists of workshops that help educators implement Apple technologies in their classroom. - Apple Training and certification complements these three service components through certification offerings to validate expertise and qualify for specific programs, and curriculum offerings that increase proficiency in Mac OS X and Apple’s professional applications. SALES NOTE: Our customers have indicated that increased proficiency in Apple’s OS and applications leads to more effective planning and increased creativity in the workplace. TRANSITION NOTE: Apple has built the Training & Certification program to meet 4 basic needs expressed by our customers in education, business, and government.
- #13 - Apple’s Training and Certification program was developed to complement Apple’s services offerings, and complete the total Apple Solution. - Apple Professional Services provides onsite integration and migration planning, deployment services and guidance on best practices. - AppleCare provides long-term service and support through a variety of vehicles including self-service information, AppleCare Protection Plans, Apple Authorized Service Providers and repair centers. - Apple Professional Development is designed for the education market and consists of workshops that help educators implement Apple technologies in their classroom. - Apple Training and certification complements these three service components through certification offerings to validate expertise and qualify for specific programs, and curriculum offerings that increase proficiency in Mac OS X and Apple’s professional applications. SALES NOTE: Our customers have indicated that increased proficiency in Apple’s OS and applications leads to more effective planning and increased creativity in the workplace. TRANSITION NOTE: Apple has built the Training & Certification program to meet 4 basic needs expressed by our customers in education, business, and government.
- #14 - Apple’s Training and Certification program was developed to complement Apple’s services offerings, and complete the total Apple Solution. - Apple Professional Services provides onsite integration and migration planning, deployment services and guidance on best practices. - AppleCare provides long-term service and support through a variety of vehicles including self-service information, AppleCare Protection Plans, Apple Authorized Service Providers and repair centers. - Apple Professional Development is designed for the education market and consists of workshops that help educators implement Apple technologies in their classroom. - Apple Training and certification complements these three service components through certification offerings to validate expertise and qualify for specific programs, and curriculum offerings that increase proficiency in Mac OS X and Apple’s professional applications. SALES NOTE: Our customers have indicated that increased proficiency in Apple’s OS and applications leads to more effective planning and increased creativity in the workplace. TRANSITION NOTE: Apple has built the Training & Certification program to meet 4 basic needs expressed by our customers in education, business, and government.
- #15 - Our customers want to reduce support costs by ensuring they have a staff capable of addressing most of their technical needs, thus making them self-sufficient. - They want to plan, architect and implement complex solutions including Apple Technology – something they can only do with a staff that is technically proficient with the solution so they understand the potential of the implementation. Often, customers use training as an evaluation tool, to see how they can best implement Apple technology into their environment. - They want to empower the users of Apple professional applications – if their users are proficient with the professional apps they are more likely to spend their time on the creative aspects of their job – the real competitive differentiator. - Finally, they want to ensure that the employee or contractor they are about to hire has been “certified” as technically proficient on the Mac OS, Apple hardware, or applications. In fact, customers often tell us that they use training and certification as an employee development program to retain their top performers. These are pretty standard for most largely deployed applications, operating systems and hardware. What is unique is Apple’s position in the market – Apple produces all three: hardware, software and the operating system. As such, we have a unique opportunity to offer truly integrated training to maximize your implementation, deployment and user proficiency. TRANSITION NOTE: Once we understood our customers’ requirements and our unique opportunity to address this need, we took a look at our prospective audiences and how we can best meet their specific training needs.
- #16 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #17 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #18 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #19 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #20 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #21 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #22 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #23 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #24 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #25 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #26 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #27 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #28 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #29 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #30 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #31 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #32 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #33 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #34 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #35 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #36 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #37 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #38 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #39 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training
- #40 We have made it a point to understand our customers’ requirements and developed a comprehensive curriculum to address these needs. This is only a sampling and I’ll show a complete list later in the presentation. For a complete list: http://training.apple.com/training