This document outlines key elements that are commonly included in movie trailers such as setting up the story's dilemma, including signifiers of the genre and mise-en-scene, employing conventions like enigma codes to pique audience interest, and identifying the film's title, tagline, release date and studio logo to promote the movie.

1. Tagline:
Brief narrative outline: Setting:
A tagline is Institutional logo:
What is the story about So the audience know
were the film is set a slogan which The logo of the company
makes the audience want to on the start.
and could provide is memorable.
watch the actual movie.
genre Release date: so we
Signifiers.
Mise en scene: know when its out!
The products and things Name of the
that are in the shot. film:
This is at the end
Denotation: so the watchers
Introduce the Trailer conventions. can remember
Dilemma. the name.
Enigma code:
Non diegetic
sound: Makes the audience
want to ask questions
Non-Diegetic about the narrative and
sound is only the Genre signifiers: makes them want to
Helps the Genre: watch the movie.
sound that the
audience can audience to know The style the Diegetic sounds:
what to expect. film is e.g.
hear.
Horror actions Diegetic sound is the sound
or comedy only the characters in the
film can hear.