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Tracking the use of OERs
Open Nottingham Seminar, University of
Nottingham
7th July 2011

Executive summary:
Why bother tracking: its impossible isn’t it?
Yes, short of adding viruses to OERs – but
there are some things we can try now.
© Rob Pearce, Loughborough University.
Benefits of tracking OER usage
• funders to measure the value and direction of
their activities
• Creators can have something more tangible
than “number of downloads”
• potential re-users of an OER can discover
similar works, or to see the 'family tree' of the
resource.
• Seeing the „provenance‟ or history of an OER
can add value and credibility to it and may
generate serendipitous discoveries
© Rob Pearce, Loughborough
University.
…OER projects
We are working with :
• Business, Management, Accountancy & Finance (BMAF) Subject Centre
- Open for business accredited courses

• Hospitality, Leisure, Sport and Tourism (HLST) Subject Centre & BMAF 2012: Learning Legacies
• University College Falmouth. Accredited Course 30 credit, postgraduate
module that introduces and builds awareness of IPR and copyright within
course design and development.
• JISC/HEA Phase 1 OER project released 360 credits of Engineering
related OERs (inc. lots of images)
Early tracking attempts: TinEye web
service

© Rob Pearce, Loughborough
University.
The plan…
• Create a simple tracking method that
could be easily attached to the majority of
OERs
• Release some test OERs with tracking
codes and monitor online progress (if any)

© Rob Pearce, Loughborough
University.
Tracking Method
• System had to be as quick and simple to use as OERs
themselves
• Not draconian but users/re-users had to be motivated to
support it
• Not technically complex – text format – easy to add to most
things
• no central regulatory agency (e.g; DOI) or bureaucracy – slow
and expensive (and so not recession proof?)
• potential re-users of an OER can discover similar works, or to
see the 'family tree' of the resource, just by clicking a link.
• Completely new codes must be easy to create by anybody
• Don‟t expect perfection – OERs are about relaxing control, not
tightening it and this is an unregulated system

© Rob Pearce, Loughborough University.
Tracking Method
Each Resource should be allocated a code in the following format:

man:240265:rh4xs
man: An (optional) three letter name, no vocabulary, could
be “oer”, “Joe”, “man” (Manchester), oxf (Oxford) etc. If not used remove
the colon that comes after it (a-z, 0-9, A-Z)
240265: the date of the creation or release of the OER in the form DD/MM/YY
rh4xs: a unique 5-letter code, allocated by the project. (a-z, 0-9)

This code would be added to the copyright citation, e.g;
© Poppleton University (ppl:240265:rh4xs) or
© ppl:240265:rh4xs or © 240265:rh4xs
© Rob Pearce, Loughborough
University.
Derivative works

© rcp:051010:a0021

© Rob Pearce, Loughborough
University.

© guy:120311:a0021
How to generate a new unique
code for new OERs.

• If an author doesn't wish to link a new work with any
existing materials contained a new code can be created.
Choose your own 3-letter code, add the anticipated release
date and search as below on Google with a plus sign
prepended:
+tom:030504
• if nothing comes back citing this code
then create a new 5-letter code of your
choice, e.g; “a0000″ and append it to your
resource. If the search returns a positive
result, either make up a new 5-letter code
and check for that appended to the
previous search, or start again.
© Rob Pearce, Loughborough University.

© luf:240200:l0002
22 Example Engineering releases

Profile board
© luf:131010:L0014
Yagi antenna system.
© rcp:140510:a0001

Using a dummy frame
© luf:131010:L0012
© Rob Pearce, Loughborough
University.

OER logo
© luf:240111:L0047
29 general images

© rcp:051010:a0021

© rcp:251010:a0029

© rcp:051010:a0024

© rcp:051010:a0013
© Rob Pearce, Loughborough University.
83 results

Fig. 1. An example image released
via the project including a copyright
tracking code. © rcp:140510:a0001
12 results

© rcp:051010:a0021

© Rob Pearce, Loughborough
University.
Squirrel reuse

© Rob Pearce, Loughborough
University.
Advantages
• (Though not guaranteed), propagation of the code becomes a
simple part of the legal obligation of the user or re-user of the
material under all the Creative Commons (CC) licenses, thus linking
all works incorporating parts or all of the original work together.
• Due to the penetration and ubiquity of Google‟s search tool the need
for a custom resolver service is dispensed with. (Particularly as
Open Resources should be discoverable by normal means to be
properly “open”)
• By adding a Google search URL into the original OER where
possible, perhaps on the legal disclaimer page or the introductory
text in the case of documents e.g
http://www.google.co.uk/search?q=240265:rh4xs
• a click on that link will bring up all visible online linked and derivative
works as well as metadata if the resource is cited in a open
repository, for instance, Jorum.
© Rob Pearce, Loughborough
University.
The future..
• Tracking of OER usage and derivative works and
the ability to easily generate a family tree of
related resources by just using a tamed Google
search
• An indirect way of linking people with similar
interests and areas of expertise
• Usage and reusage data
• How a code propagates
(or doesn‟t), can provide
insights into community
needs and understanding of
proper copyright citation
practices
© Rob Pearce, Loughborough
University.

© luf:240200:l0001
More details
• http://icesculpture.wordpress.com/makeevolved-oer-discoverable/

© luf:060809:l0006

© Rob Pearce, Loughborough
University.

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Tracking session univ of notts2

  • 1. Tracking the use of OERs Open Nottingham Seminar, University of Nottingham 7th July 2011 Executive summary: Why bother tracking: its impossible isn’t it? Yes, short of adding viruses to OERs – but there are some things we can try now. © Rob Pearce, Loughborough University.
  • 2. Benefits of tracking OER usage • funders to measure the value and direction of their activities • Creators can have something more tangible than “number of downloads” • potential re-users of an OER can discover similar works, or to see the 'family tree' of the resource. • Seeing the „provenance‟ or history of an OER can add value and credibility to it and may generate serendipitous discoveries © Rob Pearce, Loughborough University.
  • 3. …OER projects We are working with : • Business, Management, Accountancy & Finance (BMAF) Subject Centre - Open for business accredited courses • Hospitality, Leisure, Sport and Tourism (HLST) Subject Centre & BMAF 2012: Learning Legacies • University College Falmouth. Accredited Course 30 credit, postgraduate module that introduces and builds awareness of IPR and copyright within course design and development. • JISC/HEA Phase 1 OER project released 360 credits of Engineering related OERs (inc. lots of images)
  • 4. Early tracking attempts: TinEye web service © Rob Pearce, Loughborough University.
  • 5. The plan… • Create a simple tracking method that could be easily attached to the majority of OERs • Release some test OERs with tracking codes and monitor online progress (if any) © Rob Pearce, Loughborough University.
  • 6. Tracking Method • System had to be as quick and simple to use as OERs themselves • Not draconian but users/re-users had to be motivated to support it • Not technically complex – text format – easy to add to most things • no central regulatory agency (e.g; DOI) or bureaucracy – slow and expensive (and so not recession proof?) • potential re-users of an OER can discover similar works, or to see the 'family tree' of the resource, just by clicking a link. • Completely new codes must be easy to create by anybody • Don‟t expect perfection – OERs are about relaxing control, not tightening it and this is an unregulated system © Rob Pearce, Loughborough University.
  • 7. Tracking Method Each Resource should be allocated a code in the following format: man:240265:rh4xs man: An (optional) three letter name, no vocabulary, could be “oer”, “Joe”, “man” (Manchester), oxf (Oxford) etc. If not used remove the colon that comes after it (a-z, 0-9, A-Z) 240265: the date of the creation or release of the OER in the form DD/MM/YY rh4xs: a unique 5-letter code, allocated by the project. (a-z, 0-9) This code would be added to the copyright citation, e.g; © Poppleton University (ppl:240265:rh4xs) or © ppl:240265:rh4xs or © 240265:rh4xs © Rob Pearce, Loughborough University.
  • 8. Derivative works © rcp:051010:a0021 © Rob Pearce, Loughborough University. © guy:120311:a0021
  • 9. How to generate a new unique code for new OERs. • If an author doesn't wish to link a new work with any existing materials contained a new code can be created. Choose your own 3-letter code, add the anticipated release date and search as below on Google with a plus sign prepended: +tom:030504 • if nothing comes back citing this code then create a new 5-letter code of your choice, e.g; “a0000″ and append it to your resource. If the search returns a positive result, either make up a new 5-letter code and check for that appended to the previous search, or start again. © Rob Pearce, Loughborough University. © luf:240200:l0002
  • 10. 22 Example Engineering releases Profile board © luf:131010:L0014 Yagi antenna system. © rcp:140510:a0001 Using a dummy frame © luf:131010:L0012 © Rob Pearce, Loughborough University. OER logo © luf:240111:L0047
  • 11. 29 general images © rcp:051010:a0021 © rcp:251010:a0029 © rcp:051010:a0024 © rcp:051010:a0013 © Rob Pearce, Loughborough University.
  • 12. 83 results Fig. 1. An example image released via the project including a copyright tracking code. © rcp:140510:a0001
  • 13. 12 results © rcp:051010:a0021 © Rob Pearce, Loughborough University.
  • 14. Squirrel reuse © Rob Pearce, Loughborough University.
  • 15. Advantages • (Though not guaranteed), propagation of the code becomes a simple part of the legal obligation of the user or re-user of the material under all the Creative Commons (CC) licenses, thus linking all works incorporating parts or all of the original work together. • Due to the penetration and ubiquity of Google‟s search tool the need for a custom resolver service is dispensed with. (Particularly as Open Resources should be discoverable by normal means to be properly “open”) • By adding a Google search URL into the original OER where possible, perhaps on the legal disclaimer page or the introductory text in the case of documents e.g http://www.google.co.uk/search?q=240265:rh4xs • a click on that link will bring up all visible online linked and derivative works as well as metadata if the resource is cited in a open repository, for instance, Jorum. © Rob Pearce, Loughborough University.
  • 16. The future.. • Tracking of OER usage and derivative works and the ability to easily generate a family tree of related resources by just using a tamed Google search • An indirect way of linking people with similar interests and areas of expertise • Usage and reusage data • How a code propagates (or doesn‟t), can provide insights into community needs and understanding of proper copyright citation practices © Rob Pearce, Loughborough University. © luf:240200:l0001
  • 17. More details • http://icesculpture.wordpress.com/makeevolved-oer-discoverable/ © luf:060809:l0006 © Rob Pearce, Loughborough University.