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Business Development:
How To Be an Expert in Marketing and Sales
Presented by:
Audrey Terrazas- Albright
Marketing, May 2014
ROAD MAP
To Your 1st Placement:
Out of the Box Marketing
Training Guide
 InsideSales.com and Kellogg School of Business: The
best time to cold call is 4:00-5:00pm. The second best
time is 8:00-10:00 am. The worst times are 11:00am
and 2:00pm.
 InsideSales.com: Thursday is the best day to
prospect. Wednesday is the second best day. Tuesday
is the worst day.
 GetReponse: The best times to email prospects are
8:00am and 3:00pm.
Weekly Schedule
8:00 - 10:00
COLD CALL
10:00 – 11:00
Follow up calls
11:00 – 12:00
Research
Prospects
LUNCH
1:00 – 2:00
Continue
Researching
2:00 – 3:00
Follow up from
Marketing
Campaign
3:00 – 5:00
COLD CALL
8:00 – 10:00
Follow up calls
10:00-12:00
Find managers
on LinkedIn
LUNCH
1:00-4:00
Marketing
Campaign:
Write and send
personal hand
written cards
4:00-5:00
Find Ads on
Job boards
7:00 – 8:00
Early morning
ad calls
8:00 - 9:00
Weekly Office
Meeting
9:00 - 11:30
Send emails
LUNCH
1:30 – 3:00
Send follow up
emails
3:00 – 5:00
COLD CALL
8:00 - 10:00
COLD CALL
10:00 – 11:00
Follow up calls
11:00 – 12:00
Research
Prospects
LUNCH
1:00 – 2:00
Continue
Researching
2:00 – 3:00
Follow up from
Marketing
Campaign
3:00 – 5:00
COLD CALL
8:00 – 12:00
Go through
resumes and
find manager
leads.
Research
LinkedIn
connections
and company
websites.
LUNCH
1:00 - 3:00
Find ads on
Job boards
and go through
current client
websites.
3:00 – 5:00
Follow up calls
 Different Types of Calls:
 MVP (Most Valued Person)
 Ad Calls
 Marketing Campaign
 Warm Leads
 Cold Calls
Prospecting
 Example: JAVA Developer Position for Williams
 Example: Excel Developer Position for Saracen Energy
 Root of My Idea: ProStaff
 Handwritten cards
 Found prospects via LinkedIn
My Marketing Campaign
 Example: Client Visit with Tenaris
Video Intro
Hi Clay,
My name is Audrey Terrazas and I am a business
development manager for Technical ProSource. Click this link
to learn more about what I can offer you and your company.
Give me a call at (713) 272-8800 and thank you for watching!
Audrey Terrazas

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TPS Presentation

  • 1. Business Development: How To Be an Expert in Marketing and Sales Presented by: Audrey Terrazas- Albright Marketing, May 2014
  • 2. ROAD MAP To Your 1st Placement: Out of the Box Marketing Training Guide
  • 3.  InsideSales.com and Kellogg School of Business: The best time to cold call is 4:00-5:00pm. The second best time is 8:00-10:00 am. The worst times are 11:00am and 2:00pm.  InsideSales.com: Thursday is the best day to prospect. Wednesday is the second best day. Tuesday is the worst day.  GetReponse: The best times to email prospects are 8:00am and 3:00pm. Weekly Schedule
  • 4. 8:00 - 10:00 COLD CALL 10:00 – 11:00 Follow up calls 11:00 – 12:00 Research Prospects LUNCH 1:00 – 2:00 Continue Researching 2:00 – 3:00 Follow up from Marketing Campaign 3:00 – 5:00 COLD CALL 8:00 – 10:00 Follow up calls 10:00-12:00 Find managers on LinkedIn LUNCH 1:00-4:00 Marketing Campaign: Write and send personal hand written cards 4:00-5:00 Find Ads on Job boards 7:00 – 8:00 Early morning ad calls 8:00 - 9:00 Weekly Office Meeting 9:00 - 11:30 Send emails LUNCH 1:30 – 3:00 Send follow up emails 3:00 – 5:00 COLD CALL 8:00 - 10:00 COLD CALL 10:00 – 11:00 Follow up calls 11:00 – 12:00 Research Prospects LUNCH 1:00 – 2:00 Continue Researching 2:00 – 3:00 Follow up from Marketing Campaign 3:00 – 5:00 COLD CALL 8:00 – 12:00 Go through resumes and find manager leads. Research LinkedIn connections and company websites. LUNCH 1:00 - 3:00 Find ads on Job boards and go through current client websites. 3:00 – 5:00 Follow up calls
  • 5.  Different Types of Calls:  MVP (Most Valued Person)  Ad Calls  Marketing Campaign  Warm Leads  Cold Calls Prospecting  Example: JAVA Developer Position for Williams  Example: Excel Developer Position for Saracen Energy
  • 6.  Root of My Idea: ProStaff  Handwritten cards  Found prospects via LinkedIn My Marketing Campaign  Example: Client Visit with Tenaris
  • 7. Video Intro Hi Clay, My name is Audrey Terrazas and I am a business development manager for Technical ProSource. Click this link to learn more about what I can offer you and your company. Give me a call at (713) 272-8800 and thank you for watching! Audrey Terrazas