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HOW DOYOU SELECT ATOPIC
HOW DOYOU NARROWYOURTOPIC
HOW DOYOU ANALYZEYOUR AUDIENCE
HOW DOYOU ADAPTTOYOUR AUDIENCE
 Individual Brainstorming
 Personal Inventories
 YourTopic’s Importance
 Your Knowledge of theTopic
 Your Commitment to theTopic
 Topic Selection for ESL Speakers
 List SmallerCategories Related to theTopic
 Apply Multiple Steps to Narrow aTopic
 Four Levels of Audience Analysis
 Level 1: Captive andVoluntary Audiences
 Level 2: Demographic Analysis
 Level 3: Audience andTopic Age and Interest
 Level 4:The Audience’s Attitudes, Beliefs, andValues
 Three Methods of Audience Analysis
 Method 1: Observation
 Method 2: Inference
 Method 3:The Questionnaire
 AdaptingYourself
 AdaptingYourVerbal and NonverbalCodes
 AdaptingYourTopic
 AdaptingYour Purpose

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Topic selection & audience analysis

  • 1. HOW DOYOU SELECT ATOPIC HOW DOYOU NARROWYOURTOPIC HOW DOYOU ANALYZEYOUR AUDIENCE HOW DOYOU ADAPTTOYOUR AUDIENCE
  • 2.  Individual Brainstorming  Personal Inventories  YourTopic’s Importance  Your Knowledge of theTopic  Your Commitment to theTopic  Topic Selection for ESL Speakers
  • 3.  List SmallerCategories Related to theTopic  Apply Multiple Steps to Narrow aTopic
  • 4.  Four Levels of Audience Analysis  Level 1: Captive andVoluntary Audiences  Level 2: Demographic Analysis  Level 3: Audience andTopic Age and Interest  Level 4:The Audience’s Attitudes, Beliefs, andValues
  • 5.  Three Methods of Audience Analysis  Method 1: Observation  Method 2: Inference  Method 3:The Questionnaire
  • 6.  AdaptingYourself  AdaptingYourVerbal and NonverbalCodes  AdaptingYourTopic  AdaptingYour Purpose