Thri’ve Junction aims to create innovation hubs in communities outside major urban centers to foster local entrepreneurship, attract talent, and enhance collaboration through co-working, co-living, and co-production spaces. The initiative focuses on building resilience, retaining tech and creative workforces, and marketing communities to potential investors and residents. Their comprehensive support includes mentoring, access to technology, and branding strategies to drive local economic growth.

1. thrI’ve junction
Community builders: creating the space for people,
enterprises and places to prosper
CO-WORKING | CO-PRODUCTION | CO-LIVING

2. why?
Because your community is AMAZING!
Every community is distinct. And, by aligning then building on the strengths and
investments of your unique culture, core business, eco-system of small business
enterprise, history and natural/built assets your community can thrive in a way you
never imagined possible.
You can realize greater abundance by: Communicating your distinctive
brand; Aligning your business eco-system; Creating the space for
innovation to happen; Connecting local business with global enablers
& opportunities; Being market-ready to attract & retain new residents
and investors.
We can help. But you need to commit.

4. OUR MISSION: Build innovation hubs that
empower 20 distinctive, dynamic communities with
the space, local & global network connections,
aligned brand, mentoring/coaching for their people
to prosper, focused on 1. Building resiliency for local
entrepreneurs & small business owners, 2. Retaining
& attracting a technology & creative sector
workforce, 3. Being market-ready for investment &
new business dollars.

5. Coproduction
Coliving
Why do we focus on innovation hubs?
Shared accommodation - whether you are staying for a week, months or years - supports openness,
sharing and collaboration, and efficient use of resources and space. By design, it inspires & empowers
residents to be active creators and participants amongst residents, extended community & the world
around them - for professionals, makers, entrepreneurs, artists, and creatives.
Coworking
Sharing office, creative or other workspace by visitors, the self-employed, TRaDs working for different
employers typically to share equipment, ideas, knowledge. The result is a collaborative culture - which
is essential for enterprise, large and small - innovation, personal and company growth, amplified sense
of community.
Coproduction spaces enable shared power & responsibility between people with shared interests to be
supported, action ideas and produce amplified return-on-investment; creating improved quality of life for
people, their families and their community through maximized performance by design.
Why do we focus on innovation hubs?
We believe that smart, fast, awesome spaces keep you connected & are the home for what you do

6. the problem
Communities outside of major urban centres are struggling to attract and retain a
younger workforce.
The livelihood of entrepreneurs and business owners will increasingly depend on
being technologically savvy, connected to each other & to adjacent urban centres,
and offering TRaD (telecommuting, remote & distributed) workforce options.
Urban-rural income differential & lack of job growth is creating
an influx of top talent to major urban cities from regions.
The job market of the future demands higher skills, and few of
these jobs are currently being created outside of major urban
areas.

7. thrI’ve continuum
Where is your community on the thrI’ve continuum?
traditional
economy
Subsistence | Barter | Primary
Industry | Dependent on Rural
Economy
transitional
economy
Surpluses | Infrastructure |
Specialization | Social Appreciation
of Education & Skill Development
take off
Industrialization | Growing
Investment | Political Change |
Dependent on Suburban Economy
drive to
maturity
Resilience | Diversity | Innovation
Importing Investment | Growth &
Developed Economy
high growth
Consumer Oriented | Durable Goods
Flourish | Service Sector Dominates |
Global & Market Managed Economy
SURVIVING THRIVING
Source: Based on Rostow’s Stages of Growth

8. why
thrI’ve?
Accelerate your community on the continuum
from surviving to thriving by adding an dynamic
innovation hub to your local entrepreneurial
eco-system.
We provide focused leadership, concept &
design, building, marketing and systems support
to get your innovation hub space project from
idea to commercializaation with these smart, fast
awesome solutions….

9. the solution
thrI’ve junction engineers the
“spaces” for entrepreneurial
ecosystems to thrI’ve outside of
major urban centres. We create
readiness, blueprints & import resources &
systems for your community to access:
1. Network/collaboration technology
2. Coworking-coliving-coproduction spaces
3. Entrepreneur, small business and
leadership education, coaching, mentoring
4. Expert advisors, capital investment & crew
5. Destination branding, PR & marketing tools
to attract technology & creative talent

10. coworking is s
the software s
Network & collaboration technology
Leveraging technology is a must to grow
companies’ & communities’ bottom line.
Technology is an essential tool to increase
human connectedness, and is the most efficient
platform to connect our clients & their
community to adjacent enablers.
With technology, individuals can share
information, combine insights and create
greater collective outputs.
Investing in technology fosters a collaborative
culture, essential in modern workplaces.

11. coworking spacess
are the hardwaree
Coworking | Coproduction |
Coliving Spaces
By 2020, there will be 26,000 spaces with 3.8 million
Members, with more than 7,000 investment players
around the globe.
40% of all coworking spaces are profitable; and
small-town, rural, and even suburban regions clearly
present operators with greater challenges in
establishing a sustainable coworking space.
Co-production requires a designed, facilitated
operating space to happen.
Coliving caters to business visitors, young
professionals, digital nomads & TRaD workforces
whose priority is housing as a service that maximizes
efficiency & collaboration opportunities.
Sources: http://smallbusiness.com/facilities-manage/coworking-growth-forecast-2016-2020/;
www.coworkinghandbook.com/stats/

12. expertt
mentoring andi
coachingggggg
Our spaces are supported by
entrepreneur & small business
mentoring & coaching
Coaching/mentorship enables entrepreneurs &
small business to achieve levels of performance
that may not have been possible if left to his/her
own endeavour.
Wherever possible, we leverage insights,
experience, expertise of locals leaders to
educate, mentor, coach & share stories.
We import & broker connections to experts,
mentors & coaches to suit the distinctive needs of
local entrepreneurs & business owners to
accelerate their business growth.

13. & crewl
We aggregate local & import
global advisors, capital, crew
Like you, we are passionate about
business building in your
community.
We broker connections for
distinctive, dynamic companies in
regional communities to access
advisors, capital and crew.
advisors, capitall

14. "You can have the best product in the world,,
but if nobody knows about it, what good is,
it?" Phil Knight, chairman of Nike Inc.,
Destination branding & culture building to attract
top talent and grow locally based business.
Identify your strongest & most competitively
appealing assets (and any gaps you need to fill) to
be import ready to attract top talent & companies.
Execution-ready public relations tools and custom
solutions to empower your local business &
destination marketing organizations with
compelling resident/company attraction focused
marketing & communications.
PR, marketingIi
& destinationIIii
brandingg IIiIiii

15. How we work
IDEA STAGE
You know you want to build
an innovation hub, but you
need some motivation,
education, inspiration for you
and the community you
intend to serve.
RAISING SOCIAL &
FINANCIAL CAPITAL
You have an initial investment to
support building an innovation hub.
Now you need to invest it wisely to
maximize social and additional
financial capital and
return-on-investment.
IMPLEMENTATION
& MOMENTUM
to get you from idea to commercialization...
You have buy-in. Now you can
choose to build your eco-system
yourself, enroll our support services,
and/or deploy our suite of premium
services.
➔ SPEAKING
➔ LEAN FEASIBILITY & AUDIT
➔ BOOTCAMP
➔ D.I.Y. PROMOTIONAL TOOLS
➔ BIZ CANVAS & EXECUTION STRATEGY
➔ EVENTS & CAMPAIGNING
➔ CONNECTING WITH CAPITAL RAISERS
➔ BROKER PARTNERSHIPS WITH AN
INTELLIGENT NETWORK OF ADVISORS,
EXPERTS, CREW FOR CLIENTS
➔ FLEET OF TOOLS THAT ENSURE
INNOVATION
➔ SPACE DESIGN, BUILD, EXPAND
➔ TECHNOLOGY SOFTWARE & TRAINING
➔ HR TRAINING, COACHING, ADVISING
➔ EVENTS, PROGRAMS, PUBLIC RELATIONS

16. How we work ...leveraging our unique team and expertise
Our team has a proven track record of performance, portfolio of projects for a range of diverse
communities. We know what works and what doesn’t work, and we understand that time is of the essence
to build momentum between Idea through to Commercialization phase.

17. Revenue model & outputs
OUR TEAM
and partners
OUR NOT
FOR PROFIT
Amplified
● Cashflow
● Equity
● Happiness
● Sustainability
Return on
investment
Property Owner
Municipality
Hotelier
Entrepreneur
SERVICE
CONTRACT
Sponsors
Funders
Public Support
Companies
Organizations
Education Institutions
AND OR
Focused on
delivering
community benefit
Focused on
delivering targeted
return-on-investment
Focused on
delivering
excellent customer
service

18. ➔ Technology driven disruption
➔ Democratization of work space
➔ Workforce development shifting to
soft skills, creative & tech sectors,
individual talent, innovation and
entrepreneurship
➔ Geography no longer a limiting factor
for the rapidly growing TRaD*
workforce
Position your community to thrI’ve!
*Telecommuting, remote and distributed
why now?
technology
workspace
learning,
coaching,
mentoring
access to
capital
culture
branding
communicate
ithrI’vei

19. The team
CO-WORKING | CO-PRODUCTION | CO-LIVING

20. Julian BolsterGeorge Horhota
20 yrs rallying multiple stakeholders around
common vision for sport, art, cultural &
community collaboration projects. Currently
Chief Motiving Officer Thrive Junction & The
Network Hub coworking spaces; BC Small
Business Round Table Board Member.
Previously: Co-owner Painted Turtle
Guesthouse, Western Australian State
government project coordinate for the State
Sporting Facilities Plan, Perth International
Arts Festival, Alberta Winter Games,
coproducer Small Office, Home Office
Summit Nanaimo.
Email: angie@thrivejunction.com
ca.linkedin.com/in/angiebarnard
Currently President of Accelerator Strategies Inc.
advancing new workplace strategies & designing,
building & operating cowork centres, Senior
Industrial Advisor to the European Bank for
Reconstruction & Development Turnaround
Management Program. Previously: Founding
President & CEO of BrightLane®, Toronto’s largest
for profit single-site co-working centre; Co-founder
SuiteWorks®, global pioneer facilitating remote
work enabling employees of large enterprises
(IBM, Government of Ontario etc.) to work closer to
home, disrupting their employers’ corporate real
estate costs.
Email: george@thrivejunction.com
www.linkedin.com/in/george-horhota-b-a-j-d-icd-d-
a188807
20+ yrs in business, celebrated as one of
the top 1% of coaches globally, & co-author
with some of today’s biggest names incl.
Deepak Chopra and Dr. Ken Blanchard.
Julian’s products have been translated into
17 languages and he has appeared on TV
and radio as a leading expert in
professional development. Julian’s
incredible story of personal survival and
triumph has inspired people across the
globe to realize his motto, that ‘Anything is
Possible’. Chosen advisor to global
organizations, governments, celebrities,
royalty, and leading-edge companies
seeking innovation and evolution.
linkedin.com/in/julianbolster
Angie Barnard

21. 20+ yrs building digital start-ups into growing
enterprises. Currently CEO & Co-founder of
myLAB Box with the vision of transforming
healthcare on a global scale; Marketing Advisor
to NextGen Capital Markets focused on the
private capital markets ranging from $1M-$100M.
Previously: Video marketing pioneer for NASA’s
Spitzer Telescope, Sony Electronics, Summit
Entertainment, Coca Cola, Boost Mobile, Sony
Entertainment; Board Member for IncubatriX
incubator and co-working space; Producer of
FARfetched, an event that transformed public
spaces in LA; Producer & host of TEDx events.
Email: ursula@thrivejunction.com
www.linkedin.com/in/uhessenflow
20+ yrs digital marketing pioneer &
board-level executive/entrepreneur in
technology, real estate, higher education,
non-profit, & American Indian companies incl
Smithsonian Institution, University of Toronto,
Brock University, Microsoft, NEC, Samsung,
and Cisco Systems. Currently strategic
advisor, marketing visionary, product
marketer and board-level director to several
start-ups and major names in the technology,
real estate and travel sectors. Previously:
branding and marketing launch of
BrightLane® co-work space in Toronto.
Email: phil@thrivejunction.com
ca.linkedin.com/in/philbliss
20+ yrs A-talent creator/producer in intellectual
property development, marketing, promotions &
graphic design working with global
entertainment companies incl. Paramount
Pictures, Lionsgate, Summit Entertainment,
Warner Bros, Interscope Records, Sting, Eminem,
Vagrant Records, Tower Records, Bad Boy Bill, &
Richard Humpty Vision. Currently part-owner &
Producer of The Skin Trade by George RR
Martin, creator of Game of Thrones. Previous
history of investments in multi-million dollar real
estate developments in Southern California.
Email: lizandro@thrivejunction.com
www.linkedin.com/in/lizandrocruz
Ursula HessenflowLizandro CruzPhil Bliss

22. Design Infrastructure Technology Marketing & PR
who we work with
Capital
Whenever possible we collaborate & partner with local successful entrepreneurs/business people from the
communities in which we serve. And, when required we import the following skills, services and
affiliates/partners/collaborators with vested interest in accelerating your community.
Property Owners Municipalities Institutions
We work directly with CEOs, top executives and company owners to clarify how our solutions can help them
achieve social and financial return-on-investment with a coworking, coproduction, and/or coliving innovation hub
from ideal to commercialization. Then we get to work designing, developing & creating it.
Business Building Transportation & Logistics Tourism
Entrepreneurs

23. thrI’ve junction
some projects we are proud of...

24. BrightLane, Toronto ON The Network Hub, BC
2,000 sq ft | 75 Members, 200 Clients | 40 Workshops
popup.thenetworkhub.ca | Coproduced www.sohonanaimo.com
3 Business Accelerators | Futurpreneur Affiliation
30,00 sq ft | 280+ Members | 85% occupancy in first 24
months | Canada’s largest private-sector cowork community
| Entrepreneur Awards - www.brightlane.ca/bea

25. Painted Turtle Guesthouse, BC
Hostel & Coliving | 10,000+ international & domestic
travelers | Stay & Save Program | Transformed
heritage property into a gateway for Vancouver Island
regional travelers | Triptide.ca
Bloor Street Culture Corridor, ON
Strategy, branding & visual identity | User interface |
Digital Media | After two years Bloor Street Culture
Corridor has become a recognized hub for culture and
entertainment in the heart of Toronto.

26. thrI’ve junction
www.thrivejunction.com
Western Canada/Australia
(+1) 250-713-9409
Eastern Canada
Ph: (+1) 416-357-9788
U.K.
Ph: (+1) 416-518-6266
U.S.A.
(+1) 323-459-8726
thrive: to prosper; be fortunate or successful; to grow or develop vigorously.
junction: the act of joining; combining; a place or point where two or more things meet or
converge; something that joins things together.
I’ve: stand out from the crowd, boldly build on strengths, culture and innovation to attract
and attain an ecosystem of wealth, health and ideal working relationships