The document outlines the rules and questions for a business quiz prelims round hosted by Thiagarajar School of Management. It contains 30 multiple choice questions related to business ranging from identifying business leaders, companies and brands to describing important events and innovations. The questions cover a wide variety of topics from different industries and sectors globally.

1. Thiagarajar School of Management
Prelims
“FOR BUSINESS TOUCHES ALL”
Quiz Master – Yogesh Pai
Feb 27, 2016

2. FOR BUSINESS TOUCHES ALL
 WELCOME AND THANK YOU FOR COMING TO THIS
QUIZ
 THANKS TO THIAGARAJAR SCHOOL OF MANAGEMENT
FOR DOING THIS QUIZ
 HOPE YOU ENJOY THE QUIZ

3. FOR BUSINESS TOUCHES ALL
 PRELIMS RULES
 30 QUESTIONS IN PRELIMS
 NO NEGATIVES – DO TAKE GUESSES
 STAR MARKED QTNS WILL BE DISPLAYED
 REMEMBER EVERY QTN IS RELATED TO BUSINESS –
EVEN IF IT DOESN’T LOOK LIKE…..
 Remember most of the clues are on the question slide
 QM DECISION IS FINAL

4. 1
 Lord Ganapathi has 2 wives- Ridhi and Sidhi.
 From them he has 2 sons.
 Name them.
 You see their names regularly

5. 2
 Tata Motors recently launched the “Zippy Car” with Messi as its
Brand Ambassador.
 The Company decided to change the cars name as of Feb 2016.
 What was the reason for this unfortunate change?

6. 3
 The Bihar Government has decided to levy a Luxury tax on a
very common product which has a significance with one of its
main party members - Laloo Prasad Yadav

7. 4
 Whose self branded Vodka? Its slogan was “Success Distilled”
Advertised as “the World’s Finest Super Premium Vodka,”
 Started paradoxically by a Teetotaler.
 One of the few failures of this very much in the news person.

8. 5
 Ms. Jean Case in February 2016 became the first woman to
be appointed the Chairman of which iconic 128 years old
organization?
 Whose motto is “ Inspire, Illuminate, Teach”

9. 6
 There is a Eatery called “Delhi Zaika” in Pakmodia street,
Bhendi Bazaar, Mumbai.
 Why is it in the news?

10. 7
 Suzanne Turquotte had a collaboration with the orphanage
Claretian Mercy Home which is situated in Azhagusirai village,
29km from Madurai. Her collaboration with the Orphanage
ended in 2013.
 She is the mother of which famous person?
 Clue – the smile

11. 8
 What did Vedire Ramachandra Reddy do on 18 April 1951 in
Pochampally, Telangana.
 His act started an important movement.
 This movement, though important, sadly is a forgotten
chapter.

12. 9
 In this extremely well written book “The Billlionaire’s Apprentice”.
Who was the Billionaires Apprentice?
 Careful – I am asking for the “apprentice” and not the
“Billionaire”

13. 10
 Which Country’s first Wine to be exported was labeled as
“Omar Khayyam” after the famous Mathematician, Poet and
wine drinker in 1986?

14. 11
 These are the pioneers in a particular profession in their
respective countries. Which profession?
 For India its Anand Bai Joshi

15. 12
 What stress did this author create in 1995?

16.  Identify the gentleman from the video
 13

17. 14
 From the introduction of a TV Series on a legendary business
family. Identify the Family? All the clues are in the Video

18. 15
 Connect

19. 16
 There are many magazines called “Inspire” as the examples
below
 Which prominent Middle Eastern Organization publishes a
magazine by the name “Inspire” ?

20. 17
 Identify the Brand from this advertisement?
 Clue – this product motto is “Guaranteed for Life!”
 One of the few products that advertised so.
Another clue – “Made in USA”

21. 18
 In 1947, Digamber Parasuram Dandekar was looking for
inspiration for the naming of his brand when he saw an iconic
American brand across the table. The Tagline of the brand
goes ” I would walk a mile for a .........”
 Which Brand did he see and draw inspiration from?

22. 19
 Its most famous brand carries the Number 7 as this was the
number assigned for this company by the Governments registry
while registering the company.
 It got the Gold medal at the 1904 St Louis Fair
 It is based in Lynchburg, USA


23. 20
 Connect the top 3 qtns
 17, 18, 19
 Clue given was it’s a Person….

24. 21
 What is the name given for this model based on the way it looks.
 This is an important training tool used in many industry, mainly in
the aircraft industry. It shows that despite having many layers of
precautions, procedures and measures, there is always a gap(hole)
 It is when these gaps get aligned that we get crashes or disasters.

25. 22
 Amalner is a town that lies to the west of India in Jalgaon Ditrict
of Maharastra.
 Its name means “Village with pure water”
 It grows a lot of crops of Banana, Wheat, Sunflower and
Groundnut.
 Its villagers hold 3% of the stock worth 3500 crores, of a
company started in 1945.
 Which company is this?

26. 23
 Mr Chakravarthy owns the Hotel Greenland in Chennai.
 The Hotel was started in the 60’s and is still running.
 Who was its most well known employee?

27. 24
 Mr Sarwan And Ms Sunita Poddar an NRI couple own 7.2% of
a major company,
 They are the second largest shareholders of this company.
 Of which privately held company are they the second largest
shareholders?

28. 25
 Who wrote the Anthem of AC Milan?
 Video of the anthem with translation

29. 26
 There is a dargah of Baba Budan at Bababudangiri Hills near
Chikmaglur, Karnataka. It is disputed site.
 It is named after Saint Baba Budan a 17th Century Sufi saint is
supposed to be an avatar of Lord Dattatreya.
 He traveled to Mecca and Medina to perform Hajj and to
nearby places.
 According to legend what very important thing did he do?

30. 27
 The Kerala government started the She-Taxi service for
women,
 They have now announced a new service called “G-Taxi” what
is this service for?

31. 28
 From this music video.
 Identify either the group or the husband of the lady singing.
 All clues are in the video. The businessman's life is being
picturised.

32. 29
 Identify the Adman from the Video

33. 30
 Which company? And why is this book in the news?
 At least locally

34.  Pl s SUBMIT YOUR PAPERS
 ALL THE BEST FOR THE FINALS!!!!
 TOP 8 TEAMS TO MAKE IT TO THE FINALS
 cyogeshpai@gmail.com

35.  The cut off at the venue was 15
 The highest was 24
 Now for the Answers……….

36. FOR BUSINESS TOUCHES ALL
 ANSWERS

37. 1
 Lord Ganapathi has 2 wives- Ridhi and Sidhi.
 From them he has 2 sons.
 Name them.
 You see their names regularly

38.  SHUBH and LAABH

39. 2
 Tata Motors recently launched the “Zippy Car” with Lionel Messi
as its Brand Ambassador.
 The Company decided to change the cars name as of Feb 2016.
 What was the reason for this unfortunate change?

40.  Due to the ZIKA Virus.
 The WHO declared Zika Virus a Global Epidemic. Tata had
shortened the cars name to “ZICA”

41. 3
 The Bihar Government has decided to levy a Luxury tax on a
very common product which has a significance with one of its
main party members - Laloo Prasad Yadav

42.  Samosa
 13.5% Luxury Tax

43. And the slogan is….

44. 4
 Whose self branded Vodka? Its slogan was “Success Distilled”
Advertised as “the World’s Finest Super Premium Vodka,”
 Started paradoxically by a Teetotaler.
 One of the few failures of this very much in the news person.

45.  Trump Vodka

46. 5
 Ms. Jean Case in February 2016 became the first woman to
be appointed the Chairman of which iconic 128 years old
organization?
 Whose motto is “ Inspire, Illuminate, Teach”

47.  National Geographic Society

48. 6
 There is a Eatery called “Delhi Zaika” in Pakmodia street,
Bhendi Bazaar, Mumbai.
 Why is it in the news?

49.  It was owned by Dawood Ibrahim
 Was recently put on Auction

50. 7
 Suzanne Turquotte had a collaboration with the orphanage
Claretian Mercy Home which is situated in Azhagusirai village,
29km from Madurai. Her collaboration with the Orphanage
ended in 2013.
 She is the mother of which famous person?
 Clue – the smile

51.  Katrina Kaif

52. 8
 What did Vedire Ramachandra Reddy do on 18 April 1951 in
Pochampally, Telangana.
 His act started an important movement.
 This movement, though important, sadly is a forgotten
chapter.

53.  He did Boodhan
 He donated 100 acres of his land.
 Acharya Vinobha Bhave was in this village when the Harijans
approached him to speak on their behalf to the government of
India to give them land so that they can get a living.
 Acharya asked the crowd for ideas when “Bhoodan”
Ramachandra Reddy offered 100 acres to the cause thus
starting the Bhoodan Movement.

54. 9
 In this extremely well written book “The Billlionaire’s Apprentice”.
Who was the Billionaires Apprentice?
 Careful – I am asking for the “apprentice” and not the
“Billionaire”

55.  Rajat Gupta of the Mc Kinsey and ISB fame.
 The Billionaire was Raja Rajaratnam of Galeon Funds

56. 10
 Which Country’s first Wine to be exported was labeled as
“Omar Khayyam” after the famous Mathematician, Poet and
wine drinker in 1986?

57.  India
 By Chateau Indage

58. 11
 These are the pioneers in a particular profession in their
respective countries. Which profession?
 For India its Anand Bai Joshi

59.  First Women Doctors (Western Medicine) in their respective
countries.
 Dr Anand Bai Joshi MD, got her Doctors certificate on 11
March 1886 from Womens Medical College of Pennsylvania.

60. 12
 What stress did this author create in 1995?

61.  He broke the Barings bank

62.  Identify the gentleman from the video
 13

63.  Edward Deming

64. 14
 From the introduction of a TV Series on a legendary business
family. Identify the Family? All the clues are in the Video

65.  House of Medici

66. 15
 Connect

67.  Capital
 Karl Marx wrote the book Das Kapital in 1867
 Thomas Piketty wrote the book in 2013

68. 16
 There are many magazines called “Inspire” as the examples
below
 Which prominent Middle Eastern Organization publishes a
magazine by the name “Inspire” ?

69.  Al Qaeda

70. 17
 Identify the Brand from this advertisement?
 Clue – this product motto is “Guaranteed for Life!”
 One of the few products that advertised so.
Another clue – “Made in USA”

71.  Zippo Lighters

72. 18
 In 1947, Digamber Parasuram Dandekar was looking for
inspiration for the naming of his brand when he saw an iconic
American brand across the table. The Tagline of the brand
goes ” I would walk a mile for a .........”
 Which Brand did he see and draw inspiration from?

73.  Camel Cigarettes

74. 19
 Its most famous brand carries the Number 7 as this was the
number assigned for this company by the Governments registry
while registering the company.
 It got the Gold medal at the 1904 St Louis Fair
 It is based in Lynchburg, USA


75.  Jack Daniels

76. 20
 Connect the top 3 qtns
 17, 18, 19
 Clue given was it’s a Person….

77. 20
 Frank Sinatra
 He was buried with his favorite brands
 Jack Daniels
 Camel Cigarettes
 Zippo Lighters

78. 21
 What is the name given for this model based on the way it looks.
 This is an important training tool used in many industry, mainly in
the aircraft industry. It shows that despite having many layers of
precautions, procedures and measures, there is always a gap(hole)
 It is when these gaps get aligned that we get crashes or disasters.

79.  Swiss Cheese Model

80. 22
 Amalner is a town that lies to the west of India in Jalgaon Ditrict
of Maharastra.
 Its name means “Village with pure water”
 It grows a lot of crops of Banana, Wheat, Sunflower and
Groundnut.
 Its villagers hold 3% of the stock worth 3500 crores, of a
company started in 1945.
 Which company is this?

81. Wipro
 Wipro full form is Western India Products Limited
 Btw – the Sunflower crop was used to get the Vegetable oil
for the first products of WIPRO
 Most of them had bought shares from this small factory in
town when it went public in 1947.
 It was still a small stock till the company ventured into IT
industry in 1981. Courtesy Azim Premji.

82. 23
 Mr Chakravarthy owns the Hotel Greenland in Chennai.
 The Hotel was started in the 60’s and is still running.
 Who was its most well known employee?

83.  Answer Video

84.  Server Sundaram

85. 24
 Mr Sarwan And Ms Sunita Poddar an NRI couple own 7.2% of
a major company,
 They are the second largest shareholders of this company.
 Of which privately held company are they the second largest
shareholders?

86.  Patanjali Ayurved Ltd

87. 25
 Who wrote the Anthem of AC Milan?
 Video of the anthem with translation

88.  Silvio Berlusconi
 He owns AC Milan

89. 26
 There is a dargah of Baba Budan at Bababudangiri Hills near
Chikmaglur, Karnataka. It is disputed site.
 It is named after Saint Baba Budan a 17th Century Sufi saint is
supposed to be an avatar of Lord Dattatreya.
 He traveled to Mecca and Medina to perform Hajj and to
nearby places.
 According to legend what very important thing did he do?

90.  He is supposed to have brought Coffee seeds to India.
 In his travels to the Middle East he picked up 7 fertile seeds
of Coffee from Mocha, Yemen. He hid them in the folds of his
robe. It was a risky affair as the Arabs were very strict about
the seeds.
 Luckily for us these seeds grew to plants.

91. 27
 The Kerala government started the She-Taxi service for
women,
 They have now announced a new service called “G-Taxi” what
is this service for?

92.  Transgenders. These taxis will be run by Transgenders.
 The “G” in G-Taxi stand for “Gender taxi”

93. 28
 From this music video.
 Identify either the group or the husband of the lady singing.
 All clues are in the video. The businessman's life is being
picturised.

94.  Sahara Parivar or Group
 Subrota Roy

95. 29
 Identify the Adman from the Video

96.  David Ogilvy

97. 30
 Which company? And why is this book in the news?
 At least locally

98.  Ikea
 Dhanush will be the Fakir in its film adaption!

99. FOR BUSINESS TOUCHES ALL
 Pl s SUBMIT YOUR PAPERS
 ALL THE BEST FOR THE FINALS!!!!
 TOP 8 TEAMS TO MAKE IT TO THE FINALS
 cyogeshpai@gmail.com