2. “Leaders are being asked to be the
embodiment of the mission statement of their
organisation every single day; to develop –
and simultaneously walk in the shoes of –
their teams with vulnerability and
authenticity; to connect meaningfully and
often, directly with their stakeholders; and to
build value-adding partnerships and
collaborations.”
Jan Owen
CEO, Federation of Young Australians
(@JanOwenAM)
5. “Social media
supports a CEO’s
critical role in being
the face, and in
many instances the
voice, of the
brand.”
Jack Salzwedel
Chairman, CEO &
President,
American Family Mutual
Insurance Company
(@AmFamJack)
6. “By 2020, 50% of the workforce will be
millennials, with an expectation for
leaders to be more accessible and
authentic.
Talent can only follow if they’re aware
of and understand a leader’s vision.
Social media is unique in offering tools
for leaders to express their thoughts,
perspectives and beliefs openly and
authentically on a daily basis.”
https://youtu.be/P1TFvhaSCog
Paul Frampton Calero
CEO, Havas Media UK & Ireland
(@Paul_Framp)
7. “If you want bright people to join you, it makes total sense to ensure you
have a digital breadcrumb trail and can be easily found.”
Phil Jones, Managing Director, Brother UK (@PhilJones40)
8. “I am a vocal, animated
and sometimes foul-
mouthed CEO.”
John Legere, CEO of
T-Mobile USA
(@JohnLegere)
9. “If Popes, Presidents and Prime Ministers can be
on Twitter, then CEOs can too!”
Francis Ingham
Director General, PRCA UK & MENA / CEO, ICCO
(@PRCAIngham)
10. The Social CEO
The right mindset
Authentic
Transparent
Curious
Passionate
Fearless
Honest
Humble
Engages
IS the brand