The document discusses a Ruby workflow that focuses on continuous integration and deployment. It is presented by Clemens Helm, a Codeship employee, and proposes a workflow involving developing on feature branches, creating pull requests to merge code to the master branch, and then automatically deploying to production after the code is merged. The workflow aims to get ideas to users quickly through short development cycles, encourage contributions, and ensure code quality while making deployments effortless. However, it notes that the pull request cycle can be a potential downside.