The magic screw: About the value of experience

•

1 like•864 views

Robert introduces himself and his background in marketing management, events, and blogging. He claims to have magic that can make companies successful and provides his contact information. He then presents several short anecdotes about the value of experience and how small details or fixes from experienced experts can solve major problems and save companies significant losses. He urges customers not to underestimate the value of an expert's experience and knowledge.

Yet another presentation is about to begin.

A little something about me ...

Robert is doing▶
marketing management

A little something about me ...

Robert is doing▶
marketing management
events

A little something about me ...

Robert is doing▶
marketing management
events
blogging

A little something about me ...

Robert is doing▶
marketing management
events
blogging
magic, that will make your company become the
sweet lollipop everyone desires (something like
that)

You know the situation.
Customer asks you ...

You know the situation.
Customer asks you ...
... about how much you will charge for a project.

You know the situation.
Customer asks you ...
... about how much you will charge for a project.

And you tell him ...

You know the situation.
Customer asks you ...
... about how much you will charge for a project.

And you tell him ... ✌♥
... and he is like ...

It‘s all about the macig screw ... *

*based on a true story!

There was a big company ...
... and they had some huge machines ...

There was a big company ...
... and they had some huge machines ...
... running all night and day ...

There was a big company ...
... and they had some huge machines ...
... running all night and day ...
... for 15 years.

Guess what.
One day ...
... a machine stood still.

Now some hell broke loose ...
... and because no one could fix it ...

Now some hell broke loose ...
... and because no one could fix it ...
... they called the retired engineer.

He fixed the problem within 30 minutes ...

He fixed the problem within 30 minutes ...

... and wrote the following invoice ...

1x screw to be replaced 0.50 $
to know where to look at 49.999,50 $

1x screw to be replaced 0.50 $
to know where to look at 49.999,50 $
50.000 $

He got paid the next day.
Without any questions.

Fine with that.
The punchline is ...

Customer doesn‘t pay for what you are doing.

Fine with that.
The punchline is ...

Customer doesn‘t pay for what you are doing.
Customer pays for what you don‘t need to do.

Another revolting thesis ...
... is that your work ...

Another revolting thesis ...
... is that your work ...

... could be done by anyone.

Another revolting thesis ...
... is that your work ...

*
... could be done by anyone.
*except you are Steve Jobs or some M.I.T. scientist.

Remember those days ...
... when you need a group of experts to write and publish a book?

Remember those days ...
... when you need a group of experts to write and publish a book?

vs.
+

Remember those days ...
... when you need a group of experts to write and publish a book?

vs.
+

... just saying.

Your

EXPERIENCE IS A MAGIC SCREW.

So just one more example ...

Your

EXPERIENCE IS A MAGIC SCREW.

So just one more example ...
... on what separates the boys from the men ...

The difference between a working website ...

The difference between a working website ...
... for an event ...

The difference between a working website ...
... for an event ...

& ... a website where they
invested some experience ...

It‘s some very small details making that difference.

So when one of your customers ...
... goes like WTF?? ...

So when one of your customers ...
... goes like WTF?? ...
... tell him about the magic screw ...

So when one of your customers ...
... goes like WTF?? ...
... tell him about the magic screw ...
... and those 7 to 10 percent ...

So when one of your customers ...
... goes like WTF?? ...
... tell him about the magic screw ...
... and those 7 to 10 percent ...

... and finally ...

TEAM UP FOR SOME SERIOUS BUSINESS.
Thank you very much.

TEAM UP FOR SOME SERIOUS BUSINESS.
Thank you very much.

@robsblog

TEAM UP FOR SOME SERIOUS BUSINESS.
Thank you very much.

@robsblog
xing.com

TEAM UP FOR SOME SERIOUS BUSINESS.
Thank you very much.

@robsblog
xing.com
linkedin.com

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The magic screw: About the value of experience

1. Yet another presentation is about to begin.

3. A little something about me ...

4. A little something about me ... Robert

5. A little something about me ... Robert is doing▶ marketing management

6. A little something about me ... Robert is doing▶ marketing management events

7. A little something about me ... Robert is doing▶ marketing management events blogging

8. A little something about me ... Robert is doing▶ marketing management events blogging magic, that will make your company become the sweet lollipop everyone desires (something like that)

9. A little something about me ... Robert is doing▶ marketing management events blogging magic, that will make your company become the sweet lollipop everyone desires (something like that) Contact me

10. A little something about me ... Robert is doing▶ marketing management events blogging magic, that will make your company become the sweet lollipop everyone desires (something like that) Contact me @robsblog

11. A little something about me ... Robert is doing▶ marketing management events blogging magic, that will make your company become the sweet lollipop everyone desires (something like that) Contact me @robsblog xing.com

12. A little something about me ... Robert is doing▶ marketing management events blogging magic, that will make your company become the sweet lollipop everyone desires (something like that) Contact me @robsblog xing.com linkedin.com

13.

14. You know the situation.

15. You know the situation. Customer asks you ...

16. You know the situation. Customer asks you ... ... about how much you will charge for a project.

17. You know the situation. Customer asks you ... ... about how much you will charge for a project. And you tell him ...

18. You know the situation. Customer asks you ... ... about how much you will charge for a project. And you tell him ... ✌♥

19. You know the situation. Customer asks you ... ... about how much you will charge for a project. And you tell him ... ✌♥ ... and he is like ...

20. WTF???

21.

22. I tell them ...

23. It‘s all about the macig screw ... *

24. It‘s all about the macig screw ... * *based on a true story!

25. There was a big company ...

26. There was a big company ... ... and they had some huge machines ...

27. There was a big company ... ... and they had some huge machines ... ... running all night and day ...

28. There was a big company ... ... and they had some huge machines ... ... running all night and day ... ... for 15 years.

29. Guess what.

30. Guess what. One day ...

31. Guess what. One day ... ... a machine stood still.

32. 150.000 $$ LOSS

33. 150.000 $$ LOSS EACH DAY.

34. The original engineer

35. The original engineer RETIRED.

36. Now some hell broke loose ...

37. Now some hell broke loose ... ... and because no one could fix it ...

38. Now some hell broke loose ... ... and because no one could fix it ... ... they called the retired engineer.

39. He fixed the problem within 30 minutes ...

40. He fixed the problem within 30 minutes ... ... and wrote the following invoice ...

41.

42. 1x screw to be replaced 0.50 $

43. 1x screw to be replaced 0.50 $ to know where to look at 49.999,50 $

44. 1x screw to be replaced 0.50 $ to know where to look at 49.999,50 $ 50.000 $

45. He got paid the next day.

46. He got paid the next day. Without any questions.

47.

48. Fine with that.

49. Fine with that. The punchline is ...

50. Fine with that. The punchline is ...

51. Fine with that. The punchline is ... Customer doesn‘t pay for what you are doing.

52. Fine with that. The punchline is ... Customer doesn‘t pay for what you are doing. Customer pays for what you don‘t need to do.

53. EXPERIENCE

54. EXPERIENCE IS A MAGIC SCREW.

55. Your EXPERIENCE IS A MAGIC SCREW.

56.

57. Another revolting thesis ...

58. Another revolting thesis ... ... is that your work ...

59. Another revolting thesis ... ... is that your work ... ... could be done by anyone.

60. Another revolting thesis ... ... is that your work ... * ... could be done by anyone. *except you are Steve Jobs or some M.I.T. scientist.

61.

62. Remember those days ...

63. Remember those days ... ... when you need a group of experts to write and publish a book?

64. Remember those days ... ... when you need a group of experts to write and publish a book?

65. Remember those days ... ... when you need a group of experts to write and publish a book? vs. +

66. Remember those days ... ... when you need a group of experts to write and publish a book? vs. + ... just saying.

67. Your EXPERIENCE IS A MAGIC SCREW.

68. Your EXPERIENCE IS A MAGIC SCREW. So just one more example ...

69. Your EXPERIENCE IS A MAGIC SCREW. So just one more example ... ... on what separates the boys from the men ...

70.

71. The difference between a working website ...

72. The difference between a working website ... ... for an event ...

73. The difference between a working website ... ... for an event ... &

74. The difference between a working website ... ... for an event ... & ... a website where they invested some experience ...

75. 7 to 10 percent

76. 7 to 10 percent more paying customers.

77.

78. It‘s some very small details making that difference.

79.

80. So when one of your customers ...

81. So when one of your customers ... ... goes like WTF?? ...

82. So when one of your customers ... ... goes like WTF?? ... ... tell him about the magic screw ...

83. So when one of your customers ... ... goes like WTF?? ... ... tell him about the magic screw ... ... and those 7 to 10 percent ...

84. So when one of your customers ... ... goes like WTF?? ... ... tell him about the magic screw ... ... and those 7 to 10 percent ... ... and finally ...

85. TEAM UP FOR SOME SERIOUS BUSINESS.

86. TEAM UP FOR SOME SERIOUS BUSINESS. Thank you very much.

87. TEAM UP FOR SOME SERIOUS BUSINESS. Thank you very much. @robsblog

88. TEAM UP FOR SOME SERIOUS BUSINESS. Thank you very much. @robsblog xing.com

89. TEAM UP FOR SOME SERIOUS BUSINESS. Thank you very much. @robsblog xing.com linkedin.com

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