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How to manage and leverage business use of social media platformsSocialengine India
In this presentation, we shall discuss how social network development platform has become a knowledge-sharing platform where employees collaborate to improve their work productivity and workflow. Also, we will present some potential risks associated with employees creating their social media accounts while at the office, and how to address these issues by enforcing social media policies and keeping tabs on the legal landscape of social media.
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On Tuesday, April 14, 2015, Segun Akiode, ACIPM delivered a presentation titled "Human Resource Development and Solution Using Social Media Platforms" at the 2015 RCCG Admin Officers & Computer Secretaries Conference #RCCGAdminstratorsConference at the RCCG Youth Centre.
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Held at DICT, ICT Literacy and Competency Development Bureau, UP Diliman, Quezon City
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Since Facebook was invented a decade ago, it has attracted a billion users worldwide. Twitter now reports 200 million users who send 400 million tweets every day. Compounded by record IPO valuations well into the billions, there is little doubt that the social media way of life is here to stay.
Social Media Use in WorkplaceNameInstitutional Aff.docxwhitneyleman54422
Social Media Use in Workplace
Name
Institutional Affiliation
Date
Social Media aspect in workplace
Use of social media in the workplace continues to grow.
The growth in the social media in the business industries is on the rise.
Social media forms part of the marketing strategies.
For an organization to be successful, social media must be embraced(Michael, 2016).
Cont’d
There is a continuous growth in the use of the social media in the workplace. Social media use is growing in the business industries. Every organization that yearn to be successful must embrace the use of the social media. Social media forms part of the marketing strategies by the organizations.
3
Social media improves the communication as well as interaction between the workers
Social media interaction can occur through using internet tools like phones, personal computers, and laptops
Its use is becoming noticeable in many organizations(Society for Human Resource Management, 2016).
Cont’d
The use of social media in the workplace can be through internet tools like internet such as smart phones, laptops, and personal computers. Social media serve a primary purpose of improving communication as well as interaction between employees. Managers have to promote and control the use of social media in the workplace.
4
Cont’d
Promotion of the services
Generation of the new business
Increasing the web traffic to site
Building of the organizational brand recognition
Gaining an insight into the clients as well as the new industries(Society for Human Resource Management, 2016).
The importance of Social Media in workplace
Social media in the workplace is important because it helps in the building of the organization brand recognition. It helps in gaining an insight into customers and new industries. It also promotes the services, produces the new businesses, and increasing web traffic to site.
6
Social media offers a forum for organizational support to the clients
Offers immediate access to data
Allows for easy sharing of information
It is another platform for organization and customer interaction.
Cont’d
Social media offers another avenue for client-organizations’ interaction; it provides platform for sharing information; offers immediate access to information; and provide a customer support by the organization.
7
Creating of tattling to the management of the organizations.
Disclosure of the confidential information to the public thus putting the organization at risk
There is exposure to network attacks like the malware, spyware, and the adware.
Risk of using social media
The use of social media exposes networks to attack whereby the actions of the employees compromises the organization. There is likelihood of distributing confidential information for example posting of the statistical number of the followers and their views; there is also an issue of tattling to managers concerning other worker’s personal posts on the s.
The New Marketing Avenue in Social Media ConsultingSarah Boyer
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Social Media Use in WorkplaceNameInstitutional Aff.docxwhitneyleman54422
Social Media Use in Workplace
Name
Institutional Affiliation
Date
Social Media aspect in workplace
Use of social media in the workplace continues to grow.
The growth in the social media in the business industries is on the rise.
Social media forms part of the marketing strategies.
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There is a continuous growth in the use of the social media in the workplace. Social media use is growing in the business industries. Every organization that yearn to be successful must embrace the use of the social media. Social media forms part of the marketing strategies by the organizations.
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Cont’d
The use of social media in the workplace can be through internet tools like internet such as smart phones, laptops, and personal computers. Social media serve a primary purpose of improving communication as well as interaction between employees. Managers have to promote and control the use of social media in the workplace.
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Cont’d
Promotion of the services
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2. The Impact Of of Social Media in the Workplace
• Social networking has become a crucial aspect of our everyday lives in the
digital era. Its impact goes much beyond our private lives, influencing
everything from interacting with friends and family to sharing images and
ideas. Businesses have taken notice of social media's potential as a strong
tool for collaboration, communication, and fostering productivity in the
workplace.
• It was just a matter of time until social networking sites like Facebook, Twitter,
LinkedIn, and Instagram filtered into the workplace due to their broad usage.
Social media has developed into a useful communication tool for companies,
providing a platform for interaction and connection with staff, customers, and
the larger community. The way we operate has changed as a result of its
capacity to transcend geographical boundaries and promote real-time contact.
3. Strategic Approach For Social Media At The Workplace
While social media can be a powerful tool, it is essential to establish clear guidelines and policies to ensure its proper use. This includes
defining acceptable behavior, privacy guidelines, and guidelines for sharing company-related content.
Establish Clear Guidelines:
It is important to strike a balance between work-related social media use and personal use during working hours. Encouraging employees
to utilize social media platforms for professional purposes while being mindful of distractions can help maintain productivity and focus.
Balance Work and Personal Use:
Organizations must prioritize the security and protection of sensitive information when utilizing social media platforms. This includes
educating employees about online security best practices, enforcing strong passwords, and regularly updating privacy settings.
Security and Data Protection:
To ensure the effectiveness of social media initiatives in the workplace, it is crucial to measure their impact and return on investment. By
tracking metrics such as engagement, reach, and employee feedback, organizations can assess the success of their social media
strategies and make informed decisions for future improvements.
Measure Impact and ROI:
4. Conclusion
In conclusion, social media has emerged as a powerful tool in the modern
workplace, offering numerous opportunities to enhance communication,
collaboration, and employee engagement. By leveraging social media platforms
strategically and establishing clear guidelines, organizations can create a vibrant
and connected work environment. With careful consideration and implementation,
social media can be a valuable asset for businesses in today's digital age.
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