Featured by The Entrepreneurial Chronicles

10. Cover
Story

11. Founder and President
Emanuel
Avina
Constructing and Providing
Innovative Financial Services
Bravery, vision, and a great deal of spirit are all part of innovation. The idea is straightforward:
challenge yourself to try new activities that you have never done before. Being innovative
encourages you to reject tradition, be creative, defy expectations, and think beyond the box.
commitment to constantly prioritizing the interests of others is rooted in his three core values
of honesty, integrity, and caution.

12. The founder and president of Avina Financial
Group, Emanuel Avina, provides the ideal plan
to help you reach your retirement goals. As a
trailblazer, he enjoys reading autobiographies,
particularly those of creative types and leaders,
to hone his artistic side.
Johnson, Elon Musk, Alexander Graham Bell,
and Albert Einstein greatly impresses him.
Although their lives may have been different,
he finds it fascinating how their shared
experiences—adversity, perceived failures, and
ideas—made them unique along the way.
owner finds inspiration from a higher source in
life. Realizing you have a duty to serve
something bigger than yourself is it. He says,
"That serves as the foundation for every choice
and action I take."
that "we are never a finished product and there
are times that we take a detour or fall off the
track." That being said, if you have a distinct
North Star, you will always find your way back
to your main goals and objectives.
Presenting "More" To More Individuals
financial services sector led him to create his
passion project, Avina Financial Group. It
wasn't a sudden "aha" moment or supernatural
intervention that brought him on this extraordinary
adventure.
His next interesting endeavor was the result of his
entrepreneurial energy and dedication to always
taking the lead, whether it was in a club, sports team,
or among his friends.
greatest outcomes for his people. "I felt a great calling
to start something that was different, independent, and
limitless for my clients," the man claims. He achieved
this by utilizing innovative technology and sound
strategy, which was previously unattainable by relying
solely on the traditional broker-dealer relationship.
the results, it became immediately clear to him that
the only way to achieve was to set up a Fiduciary
Registered Investment Advisory Firm and work as an
investment advisor.
difference in the communities that we work and live in
by providing a quality financial plan that helps our
clients Retire with More" is the clear mission
statement that he has adhered to since his firm's
founding in 2016.
everyone will retire to do more of anything, whether it
is to spend more time with family, gain more peace of
mind, travel, or simply have more time to themselves.
Cover Story

14. Innovative
Early Years
"We want to plan and prepare to retire with
more, whatever that more may be," he says
in closing.
Remaining True to Your Vision
changed by Emanuel's dedication as the
founder and president of AFG and the skilled
advice services provided by his team.
in any form, he believes it's critical to leave
his stamp on every facet of the company. He
admires Jim Singega, the former Costco
CEO and founder, for his approaches to
corporate management.
by every Costco to check on operations,
make appearances, and make sure the brand
was living up to its name. That has greatly
motivated me to follow suit," he says.
source of his enthusiasm for evolutionary
action. Even now, he gives the majority of
his clients his personal advice. In addition,
he is deeply committed to narrowing the
notable disparity in financial literacy and
attempting to address it from two angles.
number of people have access to financial
literacy tools is to arrange educational
sessions at non-profits and educational
institutions. Ensuring that every client, and
potential client, receives a written retirement
income plan is the second method. He
discovers that by doing this, his team has
given them a strong foundation for increased
financial awareness.
up. He tells three of his favorite, most captivating
anecdotes from his early years.
lived with his close-knit family in a two-storey home.
Under the stairs leading to the second level, my father
constructed a makeshift fort. I used to spend hours
playing in the fort with every toy and garment I could
find," he says. Although his elder brother and
younger sister had distinct hobbies, Emanuel
preferred to spend much of his time in his
imagination, which was his closest companion.
"Reflecting on the past, I made a lot of games and
adventures at the time. I used to lose myself in my
imagination so much after breakfast that I wouldn't
come out until almost dinnertime.
measuring tape with a digital reader captured his
attention. That is the subject of the following story.
Even though it belonged to his father, he was
interested in learning more about this so-called
miraculous thing right away.
Cover Story

16. could accomplish, so it became my mission to test
it and figure out how it worked." Once again,
easily seduced by his curiosity, he attempted
measuring a variety of objects to see if he could
identify a mistake in the tool. Surprisingly, he was
unable to do so.
operated and managed to disassemble the tape.
His triumph was short-lived, though, as he
discovered that he was unable to put it back
together. The man continues, "I hated having to
tell my father about it because I was never able to
put that measuring tape back together."
new trip. She persuaded him to tell his father
about the incidents, even though she was worried
about his reaction. To his surprise, his father
decided to act calmly in order to support
Emanuel's natural curiosity rather than chastise
him.
it to both his personal and professional life.
when he made the decision to save money for
other essentials like groceries, rent, and college
expenses. He began by planning his food budget
based on the expense of attending college,
estimating his rent using PennySaver, and
budgeting for groceries using the ads for the
stores.
because there was no internet or it was just
getting started. He says, "And sure enough, I
finished a budget after a few days." He focused
his attention on being a financial counselor at the
age of twelve and began researching crucial
topics such as "what degree I would need to
obtain, what school I would go to, what licenses I
would need."
excellent role models for him and gave him
greater self-assurance and hope for the future. By
taking lessons from each of these tales, he molded
his own destiny, which ultimately brought him to
the financial services sector. Combining his
creative and analytical side with his primary goal
of helping people, he discovered his purpose.
but ever since I was a child, everything from my
upbringing to my circle of influence to my natural
tendencies, it all pointed here," he says in closing.
Cover Story

17. Taking Risks and
Creating Your Own Path
It can be difficult for a rookie entrepreneur to navigate a constantly
changing sector.
"have a solid foundation on a higher power," particularly in the financial
sector. Additionally, he advises recognizing and comprehending your
mission statement and adhering to it in all of your decisions.
even though it's true that outstanding leaders inspire their followers to
reach greater business outcomes.