Contrary to the belief of many Horse Racing Executives the takeout rate, or the percentage of money that is removed from the wagering pool, has a negative correlation with wagering handle in Thoroughbred Horse Racing. If the takeout rate is increased the wagering handle decreases and vice versa. In this presentation three case studies are examined that affirm this idea.
The document summarizes a research study on global email deliverability conducted by Return Path from July to December 2009. Some key findings include:
- Non-delivery rates remained high, with as much as 20% of commercial emails not reaching recipients globally. Delivery rates varied by region and country.
- Reaching business inboxes in the US and Canada was still difficult, with only 75.2% of emails delivered to the inbox through enterprise email systems.
- Delivery rates varied significantly depending on the specific ISP and country. Some ISPs had non-delivery rates over 50% while others were below 5%.
- Three main reasons for ongoing deliverability issues were identified: overreliance on bounce
Session Title: Building a Cohesive Marketing / Development Partnership for your Nonprofit - [177]
Join us for a discussion on how to improve your fundraising efforts through integrated marketing. It’s important to understand the changes taking place today in both disciplines, and how these shifts are reshaping the way we approach both fundraising and marketing. In this workshop, a seasoned veteran with 15+ years experience as a nonprofit leader and business executive will outline exactly what you need to do to be successful at both.
The document is a confidential presentation for InsightMarket.com that describes their WannaBet business. It summarizes that WannaBet will create an online marketplace for person-to-person betting on a wide variety of topics beyond just sports. This will build communities around betting and drive revenue through commissions, interest on balances, and advertising. The presentation outlines the large market opportunity and WannaBet's competitive advantages over traditional gambling sites and portals. It also introduces the founding team and advisors who have relevant experience.
The document discusses the importance of changing behaviors when real change is needed. Experts note that 90% of health care costs are due to preventable lifestyle behaviors like smoking, drinking, diet, and exercise. However, people are unlikely to change, even when their lives depend on it. The same resistance to change exists in businesses and with CEOs. Developing an effective plan is important for career success, as it helps prioritize goals and tasks to focus time and energy on high-return activities.
Mobile Betting - Gaming Racing & Wagering Australia (13 Aug 2014), Sydney AUPub Payments
Mobile Betting Post Conference Masterclass as part of the Gaming Racing & Wagering Australia (13 Aug 2014), Sydney Australia. http://www.gamingdownunder.com/
Business Driven Architecture for Strategic TransformationDavid Baker
Business driven architecture is an approach to strategic transformation that involves confirming the business strategy context, understanding how the business wants to operate through its business model and operating model, and performing impact analysis to understand how changes will affect business capabilities. The approach bundles proposed changes into initiatives, builds a case for change and risk for each, and develops a sequenced multi-year roadmap. It requires collaboration between business and technology experts to ensure strategic objectives are properly translated into operations and technology.
This business plan outlines a company that aims to address a pain point in the [target market segment] market. The plan details the team, products/services, market opportunity, competitors, goals, milestones, marketing strategy, and financial projections. The company sees potential to disrupt the [target market] industry by offering a solution that provides [key benefit] and achieves profitability within [timeframe]. It aspires to reach [$ amount] in revenue within [timeframe] and pursue further expansion opportunities.
The document summarizes a research study on global email deliverability conducted by Return Path from July to December 2009. Some key findings include:
- Non-delivery rates remained high, with as much as 20% of commercial emails not reaching recipients globally. Delivery rates varied by region and country.
- Reaching business inboxes in the US and Canada was still difficult, with only 75.2% of emails delivered to the inbox through enterprise email systems.
- Delivery rates varied significantly depending on the specific ISP and country. Some ISPs had non-delivery rates over 50% while others were below 5%.
- Three main reasons for ongoing deliverability issues were identified: overreliance on bounce
Session Title: Building a Cohesive Marketing / Development Partnership for your Nonprofit - [177]
Join us for a discussion on how to improve your fundraising efforts through integrated marketing. It’s important to understand the changes taking place today in both disciplines, and how these shifts are reshaping the way we approach both fundraising and marketing. In this workshop, a seasoned veteran with 15+ years experience as a nonprofit leader and business executive will outline exactly what you need to do to be successful at both.
The document is a confidential presentation for InsightMarket.com that describes their WannaBet business. It summarizes that WannaBet will create an online marketplace for person-to-person betting on a wide variety of topics beyond just sports. This will build communities around betting and drive revenue through commissions, interest on balances, and advertising. The presentation outlines the large market opportunity and WannaBet's competitive advantages over traditional gambling sites and portals. It also introduces the founding team and advisors who have relevant experience.
The document discusses the importance of changing behaviors when real change is needed. Experts note that 90% of health care costs are due to preventable lifestyle behaviors like smoking, drinking, diet, and exercise. However, people are unlikely to change, even when their lives depend on it. The same resistance to change exists in businesses and with CEOs. Developing an effective plan is important for career success, as it helps prioritize goals and tasks to focus time and energy on high-return activities.
Mobile Betting - Gaming Racing & Wagering Australia (13 Aug 2014), Sydney AUPub Payments
Mobile Betting Post Conference Masterclass as part of the Gaming Racing & Wagering Australia (13 Aug 2014), Sydney Australia. http://www.gamingdownunder.com/
Business Driven Architecture for Strategic TransformationDavid Baker
Business driven architecture is an approach to strategic transformation that involves confirming the business strategy context, understanding how the business wants to operate through its business model and operating model, and performing impact analysis to understand how changes will affect business capabilities. The approach bundles proposed changes into initiatives, builds a case for change and risk for each, and develops a sequenced multi-year roadmap. It requires collaboration between business and technology experts to ensure strategic objectives are properly translated into operations and technology.
This business plan outlines a company that aims to address a pain point in the [target market segment] market. The plan details the team, products/services, market opportunity, competitors, goals, milestones, marketing strategy, and financial projections. The company sees potential to disrupt the [target market] industry by offering a solution that provides [key benefit] and achieves profitability within [timeframe]. It aspires to reach [$ amount] in revenue within [timeframe] and pursue further expansion opportunities.
Turkey vs Georgia Tickets: Turkey's Provisional Squad for UEFA Euro 2024, Key...Eticketing.co
Euro Cup Germany fans worldwide can book Euro 2024 Tickets from our online platform www.eticketing.co.Fans can book Euro Cup 2024 Tickets on our website at discounted prices.
Belgium vs Romania Ultimate Guide to Euro Cup 2024 Tactics, Ticketing, and Qu...Eticketing.co
Euro Cup 2024 fans worldwide can book Belgium vs Romania Tickets from our online platform www.eticketing.co. Fans can book Euro Cup Germany Tickets on our website at discounted prices.
Here are our Euro 2024 predictions for the group stages
Will England make it through the group stages?, Will Germany use the home advantage to full effect?
Follow our progress, see how many we get right
If you want to join in let us know before the first game kick off and we can invite you to our private league
or join in with our friends at DeeperThanBlue
https://www.linkedin.com/posts/activity-7204868572995538944-qejG
https://www.selectdistinct.co.uk/2024/06/13/euro-2024-match-predictions/
#EURO2024 #Germany2024 #England #EURO2024predictions
Euro Cup Group E Preview, Team Strategies, Key Players, and Tactical Insights...Eticketing.co
We offer Euro Cup Tickets to admirers who can get Belgium vs Romania Tickets through our trusted online ticketing marketplace. Eticketing.co is the most reliable source for booking Euro Cup Final Tickets. Sign up for the latest Euro Cup Germany Ticket alert.
Euro 2024 Belgium's Rebirth the New Generation Match the Golden Era.docxEticketing.co
The Golden Group is over. Can a new group step up? Two years ago, Kevin De Bruyne plunged Belgium’s Euro 2024 plans into disorder when he claimed the team was “too old” to win in an interview with The Protector. That Belgian squad had 10 players over 30 and the maximum average age of any Euro Cup 2024 team at the competition. A group-stage exit and just one goal at the World Cup put Belgium on course for a restructure.
We offer Euro Cup Tickets to admirers who can get Belgium vs Romania Tickets through our trusted online ticketing marketplace. Eticketing.co is the most reliable source for booking Euro Cup Final Tickets. Sign up for the latest Euro Cup Germany Ticket alert.
Belgium vs Romania Tickets | Euro Cup Tickets | Euro Cup Final Tickets
Coach Domenico Tedesco has managed a tactical shakeup and a regular exit for some of the oldest players. Experienced bests remain, not least the 37-year-old Jan Vertonghen in defense, the 32-year-old De Bruyne himself in midfield, and 31-year-old Romelu Lukaku up visible.
Still, younger actors like De Bruyne’s Manchester City partner Jeremy Doku bring fresh vitality to the team. Euro Cup Germany Qualifying unbeaten with just four goals allowed from eight games was a welcome sign of accomplishment back on track under Tedesco.
The only other squad in Group E besides Belgium to UEFA Euro 2024 qualify unbeaten, Romania was awestruck by winning a group that also checked Switzerland and Israel. Still, Euro 2024 will test a squad sorely lacking in top-level skill.
Euro 2024: Belgium's Transition from Golden Generation to New Hope
Tottenham guardian Vlad Dragusin is the only Euro Cup 2024 squad member singing regularly for one of Europe’s top clubs this flavor. He even played only nine Premier League games since adoption in January. Goalkeeper Horatiu Moldovan is a stoppage at Atletico Madrid.
There’s a link to the beauty days of Romanian soccer with midfielder Ianis Hagi, son of Gheorghe Hagi, who assisted the team to the rounds of the 1994 World Cup and Euro 2000.
We are only a combine of days away from the UEFA Euro 2024 curtain raiser. The 24 squads are winding up their provisions and getting ready to give it their all to life the wanted Euro Cup Final trophy on July 14. Spread across six clusters, the first hurdle in the knockout phase will be the plump of 16.
Euro fans worldwide can book Euro 2024 Tickets from our online platform, www.eticketing.co. Fans can book Euro Cup 2024 Tickets on our website at discounted prices.
Germany and Scotland will take things off before we get into overdrive in two weeks. Meanwhile, Belgium will be longing to bounce back after a horrendous 2022 FIFA World Cup movement, which ended in the group stage.
Belgium vs Romania Tickets | Euro Cup 2024 Tickets | Euro Cup Tickets | Euro Cup Final Tickets
Roberto Martinez completed the way for Domenico Tedesco, who has overseen a compact start to his tenure. The 38-year-old will be assured heading into the group stage
Croatia vs Italy Modric's Last Dance Croatia's UEFA Euro 2024 Journey and Ita...Eticketing.co
UEFA Euro 2024 fans worldwide can book Croatia vs Italy Tickets from our online platform www.eticketing.co. Fans can book Euro Cup Germany Tickets on our website at discounted prices.
Poland vs Netherlands UEFA Euro 2024 Poland Battles Injuries Without Lewandow...Eticketing.co
UEFA Euro 2024 fans worldwide can book Poland vs Netherlands Tickets from our online platform www.eticketing.co. Fans can book Euro Cup Germany Tickets on our website at discounted prices.
Olympic 2024 Key Players and Teams to Watch in Men's and Women's Football at ...Eticketing.co
Olympic 2024 fans worldwide can book Olympic Football Tickets from our online platforms e-ticketing. co. Fans can book Olympic Tickets on our website at discounted prices. Experience the thrill of the Games in Paris and support your favorites athletes as they compete for glory.
Football World Cup enthusiasts worldwide can secure their FIFA World Cup 2026 Tickets through our online platform, eticketing.co. With a user-friendly interface and exclusive deals, fans can effortlessly book FIFA World Cup Tickets for thrilling matches, all at discounted prices.
Luciano Spalletti Leads Italy's Transition at UEFA Euro 2024.docxEuro Cup 2024 Tickets
Italy are the defending European champs, but after Luciano Spalletti swapped Roberto Mancini last September, they are still taking the cautious first steps of a new era
Georgia vs Portugal Euro Cup 2024 Clash Unites a Nation Amid Turmoil.pdfEticketing.co
Euro 2024 fans worldwide can book Georgia vs Portugal Tickets from our online platform www.eticketing.co. Fans can book Euro Cup Germany Tickets on our website at discounted prices.
Euro 2024 Key Tactics and Strategies of the Netherlands.docxEticketing.co
We offer Euro Cup Tickets to admirers who can get Netherlands vs Austria Tickets through our trusted online ticketing marketplace. Eticketing.co is the most reliable source for booking Euro Cup Final Tickets. Sign up for the latest Euro Cup Germany Ticket alert.
Turkey UEFA Euro 2024 Journey A Quest for Redemption and Success.docxEticketing.co
We offer Euro Cup Tickets to admirers who can get Turkiye vs Georgia Tickets through our trusted online ticketing marketplace. Eticketing.co is the most reliable source for booking Euro Cup Final Tickets. Sign up for the latest Euro Cup Germany Ticket alert.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Turkey vs Georgia Tickets: Turkey's Provisional Squad for UEFA Euro 2024, Key...Eticketing.co
Euro Cup Germany fans worldwide can book Euro 2024 Tickets from our online platform www.eticketing.co.Fans can book Euro Cup 2024 Tickets on our website at discounted prices.
Belgium vs Romania Ultimate Guide to Euro Cup 2024 Tactics, Ticketing, and Qu...Eticketing.co
Euro Cup 2024 fans worldwide can book Belgium vs Romania Tickets from our online platform www.eticketing.co. Fans can book Euro Cup Germany Tickets on our website at discounted prices.
Here are our Euro 2024 predictions for the group stages
Will England make it through the group stages?, Will Germany use the home advantage to full effect?
Follow our progress, see how many we get right
If you want to join in let us know before the first game kick off and we can invite you to our private league
or join in with our friends at DeeperThanBlue
https://www.linkedin.com/posts/activity-7204868572995538944-qejG
https://www.selectdistinct.co.uk/2024/06/13/euro-2024-match-predictions/
#EURO2024 #Germany2024 #England #EURO2024predictions
Euro Cup Group E Preview, Team Strategies, Key Players, and Tactical Insights...Eticketing.co
We offer Euro Cup Tickets to admirers who can get Belgium vs Romania Tickets through our trusted online ticketing marketplace. Eticketing.co is the most reliable source for booking Euro Cup Final Tickets. Sign up for the latest Euro Cup Germany Ticket alert.
Euro 2024 Belgium's Rebirth the New Generation Match the Golden Era.docxEticketing.co
The Golden Group is over. Can a new group step up? Two years ago, Kevin De Bruyne plunged Belgium’s Euro 2024 plans into disorder when he claimed the team was “too old” to win in an interview with The Protector. That Belgian squad had 10 players over 30 and the maximum average age of any Euro Cup 2024 team at the competition. A group-stage exit and just one goal at the World Cup put Belgium on course for a restructure.
We offer Euro Cup Tickets to admirers who can get Belgium vs Romania Tickets through our trusted online ticketing marketplace. Eticketing.co is the most reliable source for booking Euro Cup Final Tickets. Sign up for the latest Euro Cup Germany Ticket alert.
Belgium vs Romania Tickets | Euro Cup Tickets | Euro Cup Final Tickets
Coach Domenico Tedesco has managed a tactical shakeup and a regular exit for some of the oldest players. Experienced bests remain, not least the 37-year-old Jan Vertonghen in defense, the 32-year-old De Bruyne himself in midfield, and 31-year-old Romelu Lukaku up visible.
Still, younger actors like De Bruyne’s Manchester City partner Jeremy Doku bring fresh vitality to the team. Euro Cup Germany Qualifying unbeaten with just four goals allowed from eight games was a welcome sign of accomplishment back on track under Tedesco.
The only other squad in Group E besides Belgium to UEFA Euro 2024 qualify unbeaten, Romania was awestruck by winning a group that also checked Switzerland and Israel. Still, Euro 2024 will test a squad sorely lacking in top-level skill.
Euro 2024: Belgium's Transition from Golden Generation to New Hope
Tottenham guardian Vlad Dragusin is the only Euro Cup 2024 squad member singing regularly for one of Europe’s top clubs this flavor. He even played only nine Premier League games since adoption in January. Goalkeeper Horatiu Moldovan is a stoppage at Atletico Madrid.
There’s a link to the beauty days of Romanian soccer with midfielder Ianis Hagi, son of Gheorghe Hagi, who assisted the team to the rounds of the 1994 World Cup and Euro 2000.
We are only a combine of days away from the UEFA Euro 2024 curtain raiser. The 24 squads are winding up their provisions and getting ready to give it their all to life the wanted Euro Cup Final trophy on July 14. Spread across six clusters, the first hurdle in the knockout phase will be the plump of 16.
Euro fans worldwide can book Euro 2024 Tickets from our online platform, www.eticketing.co. Fans can book Euro Cup 2024 Tickets on our website at discounted prices.
Germany and Scotland will take things off before we get into overdrive in two weeks. Meanwhile, Belgium will be longing to bounce back after a horrendous 2022 FIFA World Cup movement, which ended in the group stage.
Belgium vs Romania Tickets | Euro Cup 2024 Tickets | Euro Cup Tickets | Euro Cup Final Tickets
Roberto Martinez completed the way for Domenico Tedesco, who has overseen a compact start to his tenure. The 38-year-old will be assured heading into the group stage
Croatia vs Italy Modric's Last Dance Croatia's UEFA Euro 2024 Journey and Ita...Eticketing.co
UEFA Euro 2024 fans worldwide can book Croatia vs Italy Tickets from our online platform www.eticketing.co. Fans can book Euro Cup Germany Tickets on our website at discounted prices.
Poland vs Netherlands UEFA Euro 2024 Poland Battles Injuries Without Lewandow...Eticketing.co
UEFA Euro 2024 fans worldwide can book Poland vs Netherlands Tickets from our online platform www.eticketing.co. Fans can book Euro Cup Germany Tickets on our website at discounted prices.
Olympic 2024 Key Players and Teams to Watch in Men's and Women's Football at ...Eticketing.co
Olympic 2024 fans worldwide can book Olympic Football Tickets from our online platforms e-ticketing. co. Fans can book Olympic Tickets on our website at discounted prices. Experience the thrill of the Games in Paris and support your favorites athletes as they compete for glory.
Football World Cup enthusiasts worldwide can secure their FIFA World Cup 2026 Tickets through our online platform, eticketing.co. With a user-friendly interface and exclusive deals, fans can effortlessly book FIFA World Cup Tickets for thrilling matches, all at discounted prices.
Luciano Spalletti Leads Italy's Transition at UEFA Euro 2024.docxEuro Cup 2024 Tickets
Italy are the defending European champs, but after Luciano Spalletti swapped Roberto Mancini last September, they are still taking the cautious first steps of a new era
Georgia vs Portugal Euro Cup 2024 Clash Unites a Nation Amid Turmoil.pdfEticketing.co
Euro 2024 fans worldwide can book Georgia vs Portugal Tickets from our online platform www.eticketing.co. Fans can book Euro Cup Germany Tickets on our website at discounted prices.
Euro 2024 Key Tactics and Strategies of the Netherlands.docxEticketing.co
We offer Euro Cup Tickets to admirers who can get Netherlands vs Austria Tickets through our trusted online ticketing marketplace. Eticketing.co is the most reliable source for booking Euro Cup Final Tickets. Sign up for the latest Euro Cup Germany Ticket alert.
Turkey UEFA Euro 2024 Journey A Quest for Redemption and Success.docxEticketing.co
We offer Euro Cup Tickets to admirers who can get Turkiye vs Georgia Tickets through our trusted online ticketing marketplace. Eticketing.co is the most reliable source for booking Euro Cup Final Tickets. Sign up for the latest Euro Cup Germany Ticket alert.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
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The Effect of Takeout on Thoroughbred Horse Racing Wagering Handle
1. The Effect of Changing the Takeout
Rate on Thoroughbred Horse Racing
Wagering Handle
By: Lenny Moon
www.equinometry.com
@equinometry
2. Takeout Rate vs. Wagering Handle
• Hypothesis: There is a negative correlation between takeout rate and
wagering handle, wherein as one increases the other decreases and vice
versa.
• Test: Review the impact of increasing and decreasing takeout rates on
wagering handle.
– Case Study #1: Laurel Park Pick 4
– Case Study #2: Tampa Bay Downs Pick 4
– Case Study #3: Fort Erie Pick 4
2
4. Case Study #1 – Increased Takeout % Laurel Pick 4
• The takeout % for the Pick 4 at Laurel was:
– 2006 = 14%
– 2007 = 10%
– 2008 = 14%
– 2009 = 25.75%
– 2010 = 25.75%
• The data used for this example is the Pick 4 pools at the August meets
from 2006 to 2010.
4
5. Case Study #1 – Increased Takeout % Laurel Pick 4
Laurel Park P4 Pool Size vs. Takeout %
15,000 30%
12,500 25%
10,000 20%
Avg P4 Pool
7,500 15%
Takeout $
Takeout %
5,000 10%
2,500 5%
- 0%
August '06 August '07 August '08 August '09 August '10
5
6. Case Study #1 – Increased Takeout % Laurel Pick 4
• From 2006 to 2010:
– Takeout increased from 14% to 25.75%.
– The average Pick 4 pool decreased 53%.
– The average takeout dollars generated decreased 13%.
– The one year takeout was lowered handle increased 16%.
• Simple conclusions:
– Higher takeout resulted in decreased handle.
– Higher takeout lowered profits generated for the racetrack.
– Higher takeout is, therefore, a lose-lose situation.
6
8. Case Study #2 – Decreased Takeout % Tampa Bay Pick 4
• The takeout % for the Pick 4 at Tampa Bay was:
– 2008 = 20%
– 2009 = 20%
– 2010 = 19%
– 2011 = 18%
• The data used for this example is the late Pick 4 for the first two weeks of
February from 2008 to 2011.
8
9. Case Study #2 – Decreased Takeout % Tampa Bay Pick 4
Tampa Bay P4 Pool Size vs Takeout %
90,000 22%
75,000 21%
60,000 20%
Avg P4 Pool
45,000 19%
Takeout $
Takeout %
30,000 18%
15,000 17%
- 16%
February '08 February '09 February '10 February '11
9
10. Case Study #2 – Decreased Takeout % Tampa Bay Pick 4
• From 2009 to 2011:
– Takeout was reduced from 20% to 18%.
– The average Pick 4 pool increased by 97%.
– The average takeout dollars generated increased by 77%.
• Simple conclusion:
– Lower takeout resulted in increased handle.
– Lower takeout generated more profit for the racetrack.
– Lower takeout is, therefore, a win-win situation.
10
11. Case Study #3 - Decreased Takeout %
Fort Erie Pick 4
12. Case Study #3 – Decreased Takeout % Fort Erie Pick 4
• The takeout % for the Pick 4 at Fort Erie was:
– 2010 = 26.20%
– 2011 = 14.00%
• The data used for this example is the June Pick 4 pools from 2010 to 2011.
12
13. Case Study #3 – Decreased Takeout % Fort Erie Pick 4
Fort Erie Early Pick 4
15,000
12,000
9,000
2010 - EP4
2011 - EP4
6,000
3,000
-
1-Sun 1-Mon 1-Tue 2-Sun 2-Mon 2-Tue 3-Sun 3-Mon 3-Tue 4-Sun 4-Mon 4-Tue
13
14. Case Study #3 – Decreased Takeout % Fort Erie Pick 4
• The Early Pick 4 averaged $3,579 in 2010 when the takeout rate was
26.20%.
• The Early Pick 4 averaged $5,833 in 2011 when the takeout rate was
lowered to 14.00%.
• The Early Pick 4 average handle increased 63% from 2010 to 2011.
• The Early Pick 4 average handle:
– Increased 38% on Sundays
– Increased 75% on Mondays
– Increased 70% on Tuesdays
14
15. Case Study #3 – Decreased Takeout % Fort Erie Pick 4
Fort Erie Late Pick 4
15,000
12,000
9,000
2010 - LP4
2011 - LP4
6,000
3,000
-
1-Sun 1-Mon 1-Tue 2-Sun 2-Mon 2-Tue 3-Sun 3-Mon 3-Tue 4-Sun 4-Mon 4-Tue
15
16. Case Study #3 – Decreased Takeout % Fort Erie Pick 4
• The Late Pick 4 averaged $7,563 in 2010 when the takeout rate was
26.20%.
• The Late Pick 4 averaged $8,810 in 2011 when the takeout rate was
lowered to 14.00%.
• The Late Pick 4 average handle increased 16% from 2010 to 2011.
• The Late Pick 4 average handle:
– Decreased 7% on Sundays
– Increased 15% on Mondays
– Increased 36% on Tuesdays
16
17. Case Study #3 – Decreased Takeout % Fort Erie Pick 4
Fort Erie Total Pick 4
25,000
20,000
15,000
2010 - Total
2011 - Total
10,000
5,000
-
1-Sun 1-Mon 1-Tue 2-Sun 2-Mon 2-Tue 3-Sun 3-Mon 3-Tue 4-Sun 4-Mon 4-Tue
17
18. Case Study #3 – Decreased Takeout % Fort Erie Pick 4
• The Total Pick 4 averaged $11,142 in 2010 when the takeout rate was
26.20%.
• The Total Pick 4 averaged $14,642 in 2011 when the takeout rate was
lowered to 14.00%.
• The Total Pick 4 average handle increased 31% from 2010 to 2011.
• The Total Pick 4 average handle:
– Increased 8% on Sundays
– Increased 33% on Mondays
– Increased 48% on Tuesdays
18
19. Case Study #3 – Decreased Takeout % Fort Erie Pick 4
• The average Total Pick 4 handle increased 31% when the takeout was
reduced from 26.20% to 14.00%.
• The Early Pick 4 outperformed the Late Pick 4.
• Monday’s and Tuesday’s outperformed Sunday’s likely as a result of less
competition from other tracks, especially the major circuits.
19
21. Summary
• In each of three case studies a negative correlation between Takeout %
and Wagering Handle existed.
• Increasing the Takeout % resulted in decreased Wagering Handle and
stagnant Takeout Revenue for Laurel.
• Decreasing the Takeout % resulted in increased Wagering Handle and
increased Takeout Revenue for Tampa Bay.
• Increased Wagering Handle as a result of decreased Takeout % can be
amplified by racing on days with less competition as was the case with
Fort Erie.
21
22. Conclusion
• The results from the small sample presented affirmed the hypothesis that
there is a negative correlation between takeout rate and wagering handle.
Therefore if the thoroughbred horse racing industry wants to increase
wagering handle the takeout rates on all wagers should be reduced.
• Please visit my website www.equinometry.com for an in depth look at
each of the case studies presented in this presentation.
22