The death of usability
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The document discusses trends in computing including the growth of mobile devices and apps, the move to "Web 3.0", and the ubiquity of Android. It also notes issues with an overemphasis on agile engineering practices that don't consider users. Additionally, it predicts the "death of usability" due to three fatal business models: the collapse of middle value products, de facto technical standards that ignore users, and a focus on multiplying products and profits without understanding user needs. Deep user understanding is argued as the key to driving continued innovation in this changing technological landscape.
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This document provides an overview of nine macro technology forces that are shaping technology trends: digital experiences, analytics, cloud, digital reality, cognitive technologies, blockchain, modernizing core systems, transforming the business of technology, and evolving cyber strategies. It discusses how these forces have evolved from emerging innovations to foundational components of business and technology. Specifically, it notes that while digital experiences, analytics, and cloud are now ubiquitous, their full potential remains largely untapped. It also describes how digital reality, cognitive technologies, and blockchain are poised to become equally impactful macro forces. The document emphasizes that harnessing the power of these nine intersecting forces through "controlled collision" can drive meaningful digital transformation and help organizations journey beyond the digital frontier.
The Analyst's Dilemma: Matt Hatton, Machina Research at IoT14
Slides from IoT14. In the manner of fantasy football we gave Matt Hatton, founder and analyst at Machina Research, an imaginary £250K and asked him where in the IoT he would invest it. Here are the slides of his answer.
L07 Becoming Invisible
In the early days of product development, the technology is inferior and lacking in performance. The focus is very much on the technology itself. The users are enthusiast who like the idea of the product, find use for it, and except the lack of performance. Then as the product becomes more mature, other factors become important, such as price, design, features, portability. The product moves from being a technology to become a consumer item, and even a community.
In this lecture we explore the change from technology focus to consumer focus, and look at why people stand in line overnight to buy the latest gadgets.
Beyond XPages
Many organizations are now investing in the development of web interfaces for their existing (and new) Notes/Domino applications. Now is the perfect time to start paying down on the technical debt we have accumulated to ensure that we don’t pass on an unsustainable software development deficit to those that will follow. With this presentation we will challenge the notion that trickle down development based on XPages is the next logical step in that evolution. While XPages still has a place in the world of modern Domino development we will explore new approaches and alternative technologies that have the potential to deliver a brighter prosperous.
Similar to The death of usability (20)
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The Analyst's Dilemma: Matt Hatton, Machina Research at IoT14
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The death of usability
- 1. The Death of Usability (and Other Peeks at the Future) Baltimore Parlay Troy Winfrey 4.22.10
- 2. The Big Deal: From Scarcity to Abundance
- 4. ...and It’s Getting Even Better.
- 5. But Here’s the Best.
- 7. The Good: the iStuff and the App Store
- 10. Engineers engineering their way out of engineering problems. Useful for the “how” of building Cuts out users, ironically Defensive reaction?
- 11. The Bad: The Death of Usability, Or, Three Fatal Business Models
- 12. 1: Collapse of the Middle Value then Value soon
- 13. 2: De Facto Standard
Editor's Notes
- Email, WP, shopping, web browsing. Wireless. Search engines.
- We predicted cheaper, faster, and smarter. We didn’t really think about Everywhere.
- We didn’t really think about Everywhere. This changes everything. We’ve seen that the capability of computing has changed. This changes the context. This one is really big, because it’s exponentially harder to predict changes.
- Remonetize the Net. Cell phone analogy. Providing content does not solve a consumer problem (abundance). Apps do.
- Can’t be outsourced. Ford and the “faster horse.” William gibson and permanent writer’s block.
- Value Position. Macy’s—commodity or pure luxury player. Applicable for most usability firms and, increasingly, agencies.
- Many solutions eventually converge into coherent, comprehensive solutions or standards. “It works” means bad news for expert reviews and psychological frameworks for usability/HCI.
- Product platforming tries to create a system or solution that can be leveraged. Increasingly easy with interactive. Bloomberg, Disney...and Eye-dee-o.