The Church of Jesus Christ of Latter-day Saints provides mobile applications and social media websites for its members and the world. This presentation was shown at Brigham Young University's Education Week. This is the second presentation in the series The Church's Mobile and Social Presence.

1. THE CHURCH’S MOBILE AND
SOCIAL PRESENCE
LIKE, TWEET OR +1: THE SOCIAL CHURCH

2. TECHNOLOGY
USE SOCIAL MEDIA TO SHARE
“At all times of the day across the entire world, the
Church and its teachings are being discussed on the
Internet, on blogs and social networks, by people who
have never written for a newspaper or a magazine.
“We encourage people, young and old, to use the Internet
and the social media to reach out and share their
religious beliefs.”
Elder L. Tom Perry
October 2011 General Conference
QUOTES

3. TECHNOLOGY
NEW WAYS TO SHARE
“Now in this day of the Internet, there are new and exciting
ways you can do missionary work. You can invite friends
and neighbors to visit the new mormon.org Web site. If you
have blogs and online social networks, you could link your
sites to mormon.org. And there you can create your own
personal profile. Each profile includes an expression of
belief, an experience, and a testimony.”
Elder Russell M. Nelson
October 2010 General Conference
QUOTES

4. TECHNOLOGY
BE A GUARDIAN OF VIRTUE
“Being a guardian of virtue means you will always be
modest not only in your dress but also in your speech, your
actions, and your use of social media.”
Sister Elaine S. Dalton
March 2011 CES Devotional
QUOTES

5. TECHNOLOGY
SPIRITUAL COMMUNICATION
“Technology, when understood and used for
righteous purposes, need not be a threat but
rather an enhancement to spiritual communication.
Elder Richard G. Scott
Ensign, May 2013
QUOTES

6. SOCIAL MEDIA
FACEBOOK
TWITTER
GOOGLE+
PINTEREST
YOUTUBE
INSTAGRAM
NETWORKS
VINE
BLOGS

8. FACEBOOK
44%
Of Internet users
are Facebook
users
1. USA
2. BRAZIL
3. INDIA
4. INDONESIA
5. MEXICO
Top Countries
600 Million
SOURCE: FACEBOOK NEWSROOM
Mobile Users
1.3 BillionTotal Facebook users
219 Billion Photos Uploaded

9. Church’s Facebook Page
Facebook.com/LDS

10. Mormon.org Facebook Page
Facebook.com/Mormon

11. Mormon Channel Facebook Page
Facebook.com/MormonChannel

12. WHO TO FOLLOW
/FamilySearch /churchhistorylibrary /friend.magazine /MormonTabernacleChoir
/MormonNewsroom /LDSinstitute /TempleSquare/Liahona.magazine
FACEBOOK

13. FACEBOOK VIDEO

14. TWITTER
6,939
TPS
Record Tweets per
Second
1. CHINA
2. INDIA
3. USA
4. BRAZIL
5. MEXICO
Top Countries
500 Million
SOURCE: TELEGRAPH.CO.UK
Tweets per day
500 Million Total Twitter users

15. Church’s Twitter Page
@LDSChurch

16. Mormon.org Twitter Page
@Mormonorg

17. Mormon.org Twitter Page
@MormonChannel

18. WHO TO FOLLOW
@FamilySearch @mormonchannel @LDSmessages @MormonTabChoir
@MormonNewsroom @Mormonorg @friendLDS@ldstech
TWITTER

19. GOOGLE+
343 Million Active Users
1. USA
2. INDIA
3. BRAZIL
4. UK
5. CANADA
Top Countries
6 Min 47 Sec
SOURCE: GLOBAL WEB INDEX
Avg Time Spent
per day
500 Million Registered total users

20. Church’s Google+ Page

21. Mormon.org Google+ Page
Plus.google.com/+Mormon

22. Mormon Channel Google+ Page
Plus.google.com/+MormonChannel

23. PINTEREST
80% Percentage of Female
Users
Garlic Cheese Bread
SOURCE: HUFFINGTON POST
Most Repinned pin
70 Million Total Pinterest users

24. YOUTUBE
100 Hours Of video uploaded Every
minute
6 Billion+
SOURCE: YouTube
Hours watched each month
1 Billion+ Total Unique Visitors per
month
70% Traffic from Outside the US

25. Mormon Channel YouTube Page
YouTube.com/MormonChannel

26. Mormon Tabernacle Choir YouTube Page
YouTube.com/MormonTabChoir

27. INSTAGRAM
130 Million Active Users
45 Million
SOURCE: Instagram
Photos shared each day
$1 Billion Amount paid by Facebook to purchase it

28. SHARING THE GOSPEL THROUGH
INSTAGRAM

29. LDS BLOGS
• Sugardoodle.net
• LDSMediaTalk.com
• WellBehavedMormonWoman.blogspot.com
• BeingLDS.blogspot.com
• TheRedHeadedHostess.com
• Inkablinka.com

30. THANK YOU
Feel free to ask any questions!