Offered the opportunity to be the Newsletter Editor of Tiffany & Co. San Francisco - Flagship From previous sample newsletters collected from other store by my manager and shared with me to use as a guideline I made it my goal to create something I can later call my own displaying my ideas and creativity.

1. TIFFANY & CO.
THE 350 POST
Volume 1, Issue 1 MAY-JUNE 2006
From the Desk of Susan Gearey
The 350 Post has taken a hiatus for awhile due to many factors but I’m so
pleased to see that it’s back and looking so terrific, thanks to Danielle and every-
one that has contributed to this first edition.
First of all our huge success last year was due to everyone’s hard work and contribu-
tions from all the departments in the store. It is a collaborative effort and we would
have not seen our tremendous growth without the support from each of you and from
each area of the building. Our financial success along with a beautiful renovation is due
to all of you. I salute you and thank everyone who made it possible. I know we will see
continued success in 2006!
Recently, I have taken on additional responsibilities with the oversight for the Pacific
region in addition to the Northwest stores. This is an exciting time and a wonderful op-
portunity that I’m looking forward to. In addition to the existing 4 stores in Hawaii and 2
in Guam, we are opening a new store on the Big Island in the King’s Shops in Kona this “There is no right or wrong. I
November. I leave in a few days to visit these stores for the first time and I’m looking
work intuitively. I just jump
forward to learning about each market and how they differ, understand their client
base, and get to know their teams. I will be sure to report back on my trip in the next in and learn to swim later.”
edition on the 350 Post.
~ Frank Gehry
I have been asked what advise I would give any aspiring employee who is looking to
advance within our company or store. I can’t imagine a better place to begin or con-
tinue your working career than with Tiffany & Co.; we have so many opportunities open
to us. My advice would be to have patience, excel in your area of expertise, do what you
can to learn every aspect of your job and be sure to talk with your manager or supervi-
sor and express your desire to do more. Nothing gives me more pride and pleasure
than to have one of our team move onward and upward, it is always bittersweet to
see one of our group move away but knowing that they are starting a new chal-
lenge is exciting. I know you all join me in wishing Amy all the best in her new
position in Nashville, Grand Ole Opry here we come!!! Inside The 350
Nashville’s New Star 2
TIFFANY RELOADED Friendly Reminders 2
M ore provocative,
sensual, and origi-
nal; it has been twenty-five
he is a hero and an inspira-
tion but most know him as
an architect.
If this is not something you
are ready to experience yet
then there are other lumi-
Security 2
TCO with George 2
years since Tiffany has nous collections that are
Having the opportunity
launched a new designer comparative with his.
for our employees as well Who Loves You Winners 3
and it has hit Tokyo, New
as our customers to own
York, Beverly Hills and 3
such brilliant pieces is like Fun Crossword Puzzle
done well; in addition, it is
owning a part of history. If
set to arrive in San Fran- Hall of Recognition 4
you are into being differ-
cisco late 6/30/06. Tiffany
ent, looking edgy, and feel-
is very fortunate to be Congratulations Patsy Myers 4
ing sexy then it is going to
working with such an icon
be Frank Gehry all the way. Birthdays, Events and more 4
like Frank Gehry. To some
The 350 Post 1

2. Tennessee Has A New Star In Nashville
Q: Where were you when you first heard about your promotion and how does it feel taking on
such a big role? What advise would you give to an aspiring employee and what will you miss most
about the city?
A: I was in New York meeting with our Regional Vice President, when I first heard about the
news I immediately called my family and friends. It has been eight years for an opportunity like
this to come by and here it is. Taking on a whole new market and introducing something phe-
nomenal to the people of Nashville, some of whom have never stepped into a Tiffany’s, is excit-
ing. The community of Nashville is known to be a huge volunteering town so I definitely look for-
ward to having the chance to be involved with some of the volunteering organizations. In addition
to this new role it also gives me the opportunity to instill and share with my staff everything that I
have come to learn and grasp knowledge of… Continued on pg. 4
TCO with George and long “bohemian” fluid printed skirtsMenswear is highly influenced by beach
which will abound over the next few sports and a hippie ethnic touch. Col-
By George O’Connor months. Our Atlas and 1837 Collections ored stripes for tops, cropped pants and
offer so many wonderful and unique op- arabesque screen prints on tee-shirts
T here is lots of excitement in the air
for spring/summer 2006 in both
the world of fashion, jewelry and home
tions to pair with a tailored business suit,
exemplify the trends for spring/summer
especially the wide Atlas Cuff to add that
“WOW” factor to any look.
2006. Think about suggesting the Surfer
Necklaces and Bracelets from the
décor! The new trends are totally domi- Paloma Picasso Groove Collection to
nated by exuberance, expressed by a Just in time for the beginning of summer,
compliment these looks. When not at
sun drenched explosion of colors. Lots we will launch the newest and most ex-
the beach this summer, suggest a new
of bright colors including liquid tur- citing introduction in the world of Fash-
pair of cufflinks from Frank Gehry to
quoise, sunny orange and orientalist ion Jewelry this year – The Frank Gehry
Collection. Think about modern looks really make a statement in the office!
reds can be found in extra-fluid, ultra-
lightweight fabrics. Think about suggest- and understand that the focus for our Lots of unique shapes and interesting
ing a unique pair of colored beads from client will be completely on the jewelry… colors can be found in our hand-blown
Paloma Picasso to compliment your cli- the clothes need to be minimal, modern glassware from Seguso in Italy. These
ent’s new spring/summer outfit. Gold is and tonal. With this collection, we take a pieces are exclusive designs for Tiffany &
the perfect accent to the bright colors different approach to fashion…the Co. and add a dramatic and fresh look to
found in the newest fashions, and a clothes are a backdrop to the jewelry that summer cottage at the beach or
treasure chest of options to suggest to instead of the jewelry accenting the wine country our clients go to each week-
your clients exists in our store. Think clothes! Suggest our client wear a sim- end! For the client who prefers to stay at
about suggesting the fun and whimsical ple black cashmere V-neck sweater to home during the summer to avoid the
earrings in our yellow gold Fringe Collec- really show off the modernist Gehry pen- crowds,…
tion to wear with the newest Capri pants dant in silver. Continued on pg. 3
Just A Friendly Reminder Security
- Please remember to put things back where you found them. It is better to be safe and be aware than be surprised. David
- Fill out all machine and hand engraving orders in its entirety;
Kingsley has provided us all with the awareness on not only what
meaning checking all the necessary boxes. happens in the store but also what goes on outside. He sent us
all an e-mail regarding the crimes that have been committed
- Write legibly when filling out an under 1K or an engraving within a ¼ mile radius of 350 Post Street over the last 60 days;
order form. It makes processing the paperwork go smoothly. crimes that are vehicle thefts and thefts from vehicles, however
- When closing your terminal please put your waybills in nu- there are a few assaults and robberies. Below there is a web site
meric order. that you can access to find out information about crimes in your
neighborhood that have happened in the past month or two. If
- Hand engraving takes 15 to 20 business days (3-4 weeks),
you have any questions, concerns, or you would like to discuss
Machine engraving takes 5 business days, yet you should
any of the information presented please feel free to contact David
enter 7 to allot for weekend days.
Kingsley at any time.
- You must get customer service’s approval first before proc-
essing any rush orders. A $25 RUSH fee must be charged for http://www.sfgov.org/site/police_index.asp?id=23813
each item in addition to normal engraving charges.
The 350 Post 2

3. Continued from pg. 2
suggest a set of mugs and dessert plates from the Tiffany
Summer Collection to use when enjoying their morning
coffee and almond croissant from the farmer’s market on
their terrace!
This Spring/Summer 2006 remember we have so many
wonderful and special things to suggest to our clients…
think color, think fashion and think fun! Shahla Fry Ann Nygreen
Heidi Gerber Annie Signio
6 1
9 12
2 4
4
-
1 10 8 7
9
5
3 8 5
6 11
2 10
7
First two people to complete this crossword puzzle DOWN
will win a prize! *Hint - Frank Gehry Workbook 1 Precious metal rings are offered in (3) types of 18k gold.
ACROSS 2 This type of gold is made of white gold with black rhodium plating.
1 He is known as an architect. He is __________________ . 3 This collection was inspired by paper.
2 What collection is named after a flower? 4 “...black ________ distinguishes it from ...black nephrite jade….”
3 This piece symbolizes a blend of form and movement. 5 What type of 18k gold does Equus and Orchid not have?
4 One of Gehry’s materials is Nephrite ________ . 6 Which collection is defined as “a turning or twisting force.”
5 The collection explores the use of wood, stones, and _____ . 7 The Fold collection has no gemstones, especially _____________ .
6 The Orchid is comparative to what Peretti collection. 8 Intrigued by the majesty of a horse’s head...
7 All ___________ are hand-carved by highly skilled lapidaries. 9 The Fold, Orchid, and the Fish only have this cord.
8 In the Torque collection which ring offers whole sizes (4-8). 10 Overlapping bars that create a geometric grid pattern.
9 This link bracelet features large open links and bars. 11 In the Torque and the Fold you have narrow and _______ designs.
10 There are three different cuff ______ in his collection. 12 Skilled lapidaries did what for the Fish collection.
The 350 Post 3

4. Hall of Recognition PATSY MYERS
“Well...I can do that.”
T
2005 Retail Winners Circle
hose who have worked with Patsy, old and new , became acquaintan-
Miyako Nakamura ces then friends. It is a mixture of sweetness and sorrow that we all
celebrate Patsy’s retirement and her thirty-five years of loyal service
Mary Shaler
to Tiffany’s. Leaving a familiar place and starting a new life is wonderful and
Annie Signio can be also filled with many questions (i.e. What is there to do today? Where
do I feel like going? Should I travel somewhere this weekend?). Some say that
Einori Tsuruta
life begins after retirement but the future is yet to be discovered by the one
2005 Tiffany $2 million Club and only Patsy Myers.
Benjamin Alfaro
Shahla Fry
Heidi Gerber
Yoyoko Kawada
Patsy Myers
Einori Tsuruta
Birthdays & Anniversaries Tiffany Upcoming Events
May Trunk Show (thru the weekend) May 6—9
Jesslyn Morrison May 7 Mother’s Day May 14
Susan Armas May 20 Deb and Dads (630pm—830pm) May 19
Annie Signio 19 years Respectable chalcedony,
Bridal Breakfast at Tiffany’s May 20
chastity of heaven,
Carlos Rocha 18 years Memorial Day May 29 delicate,
Jennifer Hui 5 years Father’s Day June 18 oval, smooth, whole,
reborn,
Continued from pg. 2 I sing of your fiery modesty,
June the sincere hardness
…and to mainly lead by example.
of your homage in the serene ring
Giles Marsden June 2
The advise that I would give to of the young girl; you aren't
Brian Beal June 8 someone who is looking to grow within the extravagant hell of the ruby
Antonio Cornejo June 11 the company is to keep working hard or the celebrity of the emerald.
and to not be too surprised on the op- You're more of a street stone,
Victoria LoGrasso June 14 portunities that come your way. Some simple as a dog,
George Libov June 17 of the opportunities that you feel may solid in the continuous
not seem what you are looking for traffic of water,
Ann Nygreen June 17 might turn out to be great in the long
close to the wood
Elizabeth Lauricella June 18 run. With that said I say farewell to my
of the fragrant forest;
friends and staff, to the waters under-
Jan Praggastis 25 years the earth's
neath the Golden Gate bridge, my
root child.
Jane Werner 19 years beautiful neighborhood, and it is with
mixed emotions that I leave San Fran-
Masako Keller 9 years
cisco.
Ann Nygreen 5 years ~Pablo Neruda~
Matthew Homyak 3 years
The 350 Post 4