India has one of the fastest growing economies and telecom sectors in the world. Its telecom market has grown at a compound annual rate of 34% over the last decade. As of 2009, India had over 362 million cell phone subscribers, making it one of the largest telecom markets globally. Major players in India's telecom industry include Reliance Communications, Bharti Airtel, Hutchison Essar, Idea Cellular, and others. The market is expected to continue growing rapidly as telecom access expands further, especially to rural areas, and as new services like 3G and mobile commerce are introduced.