The document discusses the planning and construction of a media production project. It describes: - Using Mac computers, the internet, Google Images, YouTube, Microsoft PowerPoint, and blogger.com to research existing media, find inspiration, and display work. - Creating a storyboard by hand and filming it using a Canon DSLR camera, then editing in Windows Movie Maker. - Conducting practice shoots and editing in Final Cut Pro to test ideas and see what worked. - Using blogs on blogger.com to keep track of progress and share work within the group.

1. PLANNING AND CONSTRUCTION
In the planning of our media production we
used media technology. We used apple
Mac computers, on which we researched
existing media texts for inspiration, and to
find out what the genre codes and
conventions were. Using the internet on
the computers was very useful, as we could
find whatever we needed from the
internet, without having to use magazines
or newspapers and then only being able to
view what they were showing at that
moment.
For this, we used Google images, in
order to find digipacks of indie bands,
and YouTube, to view music videos of
indie and pop artists. We used
software products such as Microsoft
PowerPoint in order to display what
information we found, and also
blogger.com to display our work.

2. For our planning, we first made a storyboard by hand. We then filmed the storyboard
using a 5D mark ii Canon DSLR camera, and then put it together and added music using
windows movie maker.
We also did practise shoots, using the same Canon DSLR, and edited them using final cut
pro. Thanks to all the technology available to us we were able to easily and quickly shoot
and edit practise shoots and the animatic storyboard, which allowed us to see what we
needed to change and what worked (how it fitted in with the music). This was extremely
useful to us as it meant we saved time on the actual shoot.
All our planning and research we put on our blogs on blogspot.com. This helped us to
keep track of what we had done and what we had left to do. Blogger was also useful for
sharing work around our group. It meant that all our work could be kept, and viewed in
one place, without having to use a folder full of work.

3. Evaluation
I used media technology in order to gain feedback of our product in the evaluation
stages. We put our music video onto Facebook for people to comment on, and this
was a quick and easy way of letting lots of people see our video, and finding out
their opinions on it.
We found a lot easier then without
this technology, where we would have
had to hand out questionnaires, and
our people giving feedback would only
have been able to see the video when
we were there, as opposed to on
Facebook where they could see it
whenever they wanted. People may
also have been less likely to be truthful
about their opinions on our video to
our face.

4. For our evaluation, we used a Sony Camcorder, to film some parts of our evaluation; part of our question one and
question four. We then edited them using final cut pro.
For my evaluation, I also used Prezi to present my work in a more interesting way, and SlideShare to make my
PowerPoint's accessible on the internet. To make the overall presentation of my evaluation nicer, I used the
website www.wix.com to present my work, and I linked in all of my other pieces of evaluation, such as the videos
via YouTube links. This means my evaluation is set out clearly with everything in one place, and is easily accessible.