SlideShare a Scribd company logo
1 of 61
Download to read offline
Step Time (1-5) Cost (1-5) Dullness (1-5) Avg. Score
... 5 2 3 3.33
Above: example scorecard
* these criteria are variable
Step Time (1-5) Cost (1-5) Dullness (1-5) Avg. Score
Identify business need 1 1 1 1.0
Budget 4 1 4 3.0
Choose destination 3 1 1 1.7
Research spaces 4 4 3 3.7
Solicit RFP responses 4 4 3 3.7
Evaluate 4 1 1 2.0
Select 5 5 5 5.0
Create agenda 5 2 1 2.7
Compile list 5 2 4 3.7
Communicate internally 5 4 4 4.3
...
Step Time (1-5) Cost (1-5) Dullness (1-5) Avg. Score
Select 5 5 5.0 5
Communicate internally 5 4 4.0 4.3
Research spaces 4 4 3.0 3.7
Solicit RFP responses 4 4 3.0 3.7
Compile list 5 2 4.0 3.7
Budget 4 1 4.0 3
Create agenda 5 2 1.0 2.7
Evaluate 4 1 1.0 2
Choose destination 3 1 1.0 1.7
Identify business need 1 1 1.0 1
...
○
○
○
○
○
○
Disclaimer:
Thought-provoking
Slides Ahead!
Event apps will no longer exists.
1990s 2010s 2030s
All events will have a virtual
component.
There will be no cash at
events.
Group business will be booked
mostly online.
Supplier professionals will become even
more knowledgeable and trusted
consultants.
There will be less site visits.
Coordinating event logistics
will be automated.
The industry processes we
know today will be
obliterated.
The event business model will change.
Content will be crowdsourced
or auto-generated.
Our industry will be embrace
transparency.
Hotels will do mostly group
business.
Everything planners need will
be available on-demand.
Economic impact will be the
key metrics for CVBs.
Attendees will discover events and
sessions that are right for them.
Networks at hotels and events
will be a target for hackers.
On-site logistics will be handled by
machines and robots.
The best photographers will know
how to fly.
Attendees will meet the right
people and no business cards will
be exchanged.
Technology will an integrated part
of the convention service team’s
offerings.
Adapted from Beyond Automation, HBR, 2015
4,000 customers
100 countries
3 languages
1 billion sq ft of function space
750,000 events created
100+ million attendees impacted
a few of our awards

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