The document discusses developing creativity in schools. It argues that creativity is innate in all people and can be taught. It lays out 12 design principles for schools to develop students' and teachers' creative capacities. These principles guide the RSA's work with a group of schools in the UK to implement programs that help students turn their ideas into action and encourage teachers to be innovative. The goal is to close the "creativity gap" so all students have opportunities to develop their creative abilities.