The Bernard Group is a full-service visual merchandising company with over 300,000 square feet of manufacturing space for print, plastics fabrication, prototyping, and fulfillment. They specialize in retail environments and have worked with prestigious brands like Kate Spade, Tommy Hilfiger, American Girl, Loft, Mac Cosmetics, Best Buy, Adidas, Champs, Michael Kors, and American Standard. Their capabilities include design, engineering, printing, fabrication, project management, and logistics.

2. • Large and Small Format Print
Services both Digital and
Conventional
• Plastics Fabrication
• Prototyping
• Design and Engineering
• CNC Routing
• Wood and Metal Manufacturing
• Laser Routing
• Vacuum Forming
• Laser Die Cutting
• Injection Molding
• Extrusion
• 200,000 Square Feet
of Warehousing and
Fulfillment
• Overseas Sourcing
• Web-Based On Demand
Print and Fulfillment
Platform
The Bernard Group is a visual merchandising company that specializes in retail environments.
Our core in-house capabilities are Print, Plastic Fabrication, Prototyping, 3D Design and Project Management.
Because of our retail focus and solution based process, we are a trusted partner to some of the most
prestigious brands in the industry.
We are driven to serve our clients by producing world-class products that exceed their expectations.
Our designers are experts at interpreting merchandising needs and anticipating consumer behaviors.
Our project managers are experienced professionals with hybrid skills of account management
and hands on manufacturing.
With over 300,000 square feet of print, plastic fabrication, prototyping and fulfillment we are able
to provide our clients with cost effective solutions for their merchandising needs.
Our 3D designers and project managers work with brilliant manufacturing partners when a client challenge
requires production in areas we don’t manufacture in-house. Over 15 years we have built a portfolio of specialty
resources that compliment our clients growing needs. Our partners, both in our rich local retail community and
overseas, provide a tremendous value in quality and price. These partnerships reflect a deliberate strategy to
remain nimble, while allowing us to stay focused on details and execution, collectively creating superior
solutions for our clients. We have over 350 employee owners that are inspired and invested to provide solutions
for our clients’ success. We are not just a culture of perfection, but one that is driven to serve.
It is why we do what we do.

3. KATE SPADE Spring 2014 - The window program at Kate Spade typically
challenges us to design, engineer, prototype, fabricate and hand assemble
a combination of materials to create her pattern and art inspired windows. We
maintain the brand standard for color and artistic interpretation our client’s
require on a mass-scale.
Printed Display Props
• Unique cut foam shapes
• Hand applied printed
edge-banding
2-Sided Mirror Image
Window Clings
Printed And Custom
Fabricated Acrylic
Store Installation
• Fabrication for store
level installation
• Unique store configurations
with appropriate instructions
PRINT & ACRYLIC FABRICATION

4. TOMMY HILFIGER Cabana - The visual team at Tommy Hilfiger
worked with The Bernard Group to create a full program of dimensional
cabanas that brought the initial drawings by Mr. Hilfiger to full-scale.
Originally planned to be wood construction, the engineering team at
The Bernard Group replicated the design in PVC for lighter
shipping and easier assembly.
Creative Concept Was Developed
And Engineered From Original
Client Sketches
Mixed Material Print And
Fabrication
• Printed and custom
cnc routed PVC to recreate
wainscoting and beadboard
PRINT & FABRICATION
Value Engineered To Add Efficiency
To Manufacturing And Installation
• KD construction methods
• Lighter weight PVC version v.s.
traditional wood construction
• Store specific kitting and shipping

5. AMERICAN GIRL Holiday Feature Table - The Bernard Group designed and
produced a display table fixture to feature the first ever “in-store only” product
launch for American Girl. The fixture needed to provide messaging, spotlight the
featured doll and carry pre-wrapped product for the Holiday gift-giving season.
The featured product sold-out in the first two weeks of it’s introduction.
Thematic Fixture Design Keeping
In Brand Character Of Client
• Wood construction
• Fabric removable insert top
• “Cake Topper” riser
Acrylic Signage Elements
• Printed P95 acrylic
• Laser etch detail
Custom Storage Case
• Rolling wood crate with padded
interior with hinged detail for
easy packing and protection
PRINT, WOOD & PLASTIC FABRICATION

6. LOFT Merchandising Table - After several attempts to develop a seasonal
table plan The Bernard Group was referred to LOFT to design a fixture to
display accessories and gifts, communicate a gift card merchandise offer
and be flexible enough to adapt for future promotions. When the fixture
was installed, LOFT reported 200% increase in sales for this category.
Modular Display Components
• Acrylic bracelet tubes
• Necklace “T” stands
• Vacuum form trays
• Slot card panel inserts
Wood Construction
• KD construction table
• Laminate finish
• Two-tier and one-tier
options
Acrylic Sign Element
• Printed messaging
• Heat form and glue assembly
construction
• Foil stamped typography
DIGITAL PRINT & FILE MANAGEMENT

7. MAC COSMETICS Eyelash Bar - From concept to final execution, The Bernard Group engineered
a self-contained, back-lit wall module to display 36 existing eyelashes and packaging with a removable
supporting graphic. The modules needed to fit in a variety of merchandising spaces and be easily
assembled and installed by store associates. Stores receiving the fixture reported a dramatic increase
in lash sales and an increase in add-on beauty products.
Design Engineered
• Zero light leakage
• Low production cost
• Tool-less installation
• Tight timelines
Technological Solutions
• 3D Rapid Print Prototyping
• Injection-molded
• UV printed on backlit film
• Product specific color matching
• LED lighting
DESIGN ENGINEERING

8. BEST BUY DSLR Camera Exhibit - Best Buy came to The Bernard Group to develop
a way for customers to experience the functionality of the new DSLR cameras and
lens options. The Bernard Group created a “Focus Hub” where customers could try
out camera details by focusing on moving objects, miniature details and a variety
of lighting situations. Our partnership on this project generated an immediate
roll-out to 100 stores and is launching a wave of product demonstration zones.
Full In-House Fabrication
• Design of over 200
individual components
• Manufacturing from
prototype to roll-out
Print And Fabrication
• Acrylic, PVC, styrene
and laminate substrates
• Wood cabinet work
Interactive Components
• Miniature buildings with
viewable interiors
• Electrification of found
and custom objects
• Mechanical animation
Client Partnership
At Design, Sales
And Store Level
CONCEPT DESIGN & ENGINEERING

9. ADIDAS Trefoil - Our client requested that we design and manufacture
a basic riser display for the “all original” shoe featuring the iconic Adidas
trefoil logo. In one day, The Bernard Group designed a “good-better-best”
presentation that elevated the request to a premium solution the client
invested in beyond their original budget.
Design Development
• 3D modeling for quick
client review
• Unique friction-fit,
wedge-clip base
Full Production Capability
• Laser cut acrylic
• 1st and 2nd surface printing
• Acrylic precision inlay
Premiere Service
• Multi-tiered cost options
• One day design review
• Two day prototype
• Two week 330 store roll-out
DESIGN & INSTALLATION FABRICATION

10. CHAMPS Holiday - Window programs for Champs require us to
produce concept design, prototypes, production and kitting for
national distribution in less than 3 weeks. The diversity of our
manufacturing capabilities allows us to provide full-service solutions
with fast turns, without mistakes or sacrificing client expectations.
Design Engineering
• Hanging dimensional
signage
• Cardboard structural risers
• Custom hanging solutions
Superior Print Standards
• Vinyl banners
• Corrugate and ultraboard with
UV printed metallic laminate
Logistic Services
• Store specific kitting and instructions
for over 400 locations
• Time sensitive in-store dates
• Distribution management
PRINT & DESIGN

11. MICHAEL KORS - Monthly backlit graphic program for these international fashion
icon stores. Requires critical Photoshop retouching, extensive color corrections
and our proprietary method of print to produce brilliantly saturated, high fidelity
color. Project management team directs over 100 unique versions under very
demanding timelines for national and international distribution.
In-House Production
• Meticulous photoshop
color correction
• Image manipulation and
refinement
• File prep and management
Project Management
Partnership
• International logistics
• Site specific dimensions
and substrates
Fast Track
• Time sensitive distribution to coordinate
with international advertising campaign
• From time of released art to in-store
delivery is often less than one week
DIGITAL PRINT & FILE MANAGEMENT

12. MAC COSMETICS - The Bernard Group produces the color-rich window cling program for
MAC by utilizing our leading edge print technology and color management. Our project
management and production teams manage each of the individual store-by-store layouts
to ensure a perfect installation. It’s our attention to detail that makes the MAC windows,
like this 3-story Times Square window, the statement the brand envisioned.
Saturated Color
• Advanced technology
digital printing
• Color-white-color
printing
Mirror Image Window
Cling Graphics
Store Installation
• Custom window configurations
for all installations nationwide
with detailed instructions and
guides
PRINT & INSTALLATION MANAGEMENT

13. AMERICAN STANDARD DXV - The Bernard Group took the new DXV product line
graphic identity and developed the first three-dimensional space for the global
brand. The New York showroom opened with a celebration featuring Elle Décor,
The New York Times and Dwell magazines. 15W 20th Street is the brand
beacon for DXV and according to their CEO “represents the new American Standard”.
Print And Fabrication
• Printed acrylic, laminate and
vinyl wallpaper
• Fabricated acrylic kiosks and
branded sign elements
• Wood cabinet work
Multiple Levels Of
Interactive Components
• Programmable media
space
• Social media kiosks
Partnership With National Marketing
Team And Product Manufacturing
• Development of environmental
extensions of brand standards
• Grand Opening 45 days after
project origination
SPACE & PRODUCT DESIGN

14. BEAUTY BRANDS Gondola - The Bernard Group worked with Beauty Brands
to develop this hybrid fixture that utilized our full in-house capability. The
gondola style fixture was engineered from initial conversations with the
merchandising team to incorporate changeable graphics, testers, branded
signage, full functionality as an in-line fixture and efficient store set-up.
Concept And Design Engineering
• Sketches and 3D model drawings
• Metal fabrication design and
engineering
• Plastic fabrication design and
engineering
Multiple Material Expertise
• Custom metal fabrication
• Acrylic fabrication
• Laminate and powder-coated
surfaces
Print Technology
• Product color matching for over
100 individual cosmetic shades
• Acrylic and magnet printing
• File and image editing
CONCEPT DESIGN & ENGINEERING

15. ARMANI EXCHANGE - A last hour request from Armani Exchange after being
referred to us by another retail client. A|E was struggling to find a vendor to produce
their holiday windows. The project required invisible, floating frames with hex mesh
(chicken wire) to hold various colors of rolled paper forming creative patterns
and shapes. We produced multiple sizes up to 6’x6’, rolling out to 214 stores.
Job was planned, produced and delivered in less than 30 days.
Design Engineering
• CAD drawings
• Acrylic fabrication design
and engineering
• Hanging exploration
Rapid Prototyping
• Custom acrylic fabrication
• UV gluing techniques
• Hex mesh testing
Custom Shipping Crates
• Custom designed crates for
both international and domestic
• Custom shipments to 214 doors
ACRYLIC MESH FABRICATION

16. WILSONS - Monthly kits for Wilsons are made up of dozens of versions,
across a multiple of different substrates. Color correcting and PMS color matching
to each substrate requires sophisticated systems and a very dedicated color team.
As always, our project management team doesn’t get weary of the details of a
complicated distribution that has to happen in a very short amount of time.
Digital Printing
• Large format banners
• Small format signage
• Color formulating
Multiple Substrates
• 13 oz. vinyl
• 24 pt. card stock
• PETG gels
Kitting Distribution
• 180 stores/80+ parts per kit
• Monthly roll outs
• Custom distro per store
DIGITAL PRINT DISTRIBUTION

17. MILLS FLEET FARM - Very typical 3D sign printing we do for retail stores. These
Fleet Farm signs were printed 2 sided on black 6mm PVC to keep black edge continuity
with black border of graphic. Signs were color critical. Orange was achieved by printing on
our widest color gamut UV press, which also uses a very rich white ink that gets laid down
first to cover black PVC. Logos were printed separately and jigs used to apply to signs for
perfect registration. Multiple versions produced for all “new stores” roll outs.
Printing
• Digital Printing
• Screen Printing
Critical Color
• PMS color match
with digital and PMS ink
on multiple substrates
Finishing
• Custom jig for lug-ons
• Hand assembly
PRINT IN-STORE SIGNAGE

18. CARIBOU COFFEE - For the re-cladding of this existing book shelf merchandiser,
we produced a dimensional shadow box and header graphics, applied directly
to the book case. 3D lug off caribou were printed on 3/16” white styrene.
Acrylic shelf strip holders were fabricated to hold printed strips with
coffee descriptions. Window clings accompanied the sign kit, printing white only
on 8mil optically clear cling material. Photo wall fixture is clear coated rough
metal, designed to be modular with changeable, photographic prints mounted
to styrene. These graphics were kitted and distributed to over 300 stores.
Digital Print
• Crystal Clear clings with white ink
• 3D styrene headers w/ lug offs
• Corrugated shadow box
for featured product
• 24 pt card stock shelf strips
Fabrication
Metal Works Sign Holders
• Design engineering
• Modular design frames
• Changeable graphics
Acrylic Shelf Strip Holders
• Design, engineering
manufactured
Kitting Distribution
• Custom kits to 300 stores
• 80 stores received the
metal wall fixture
DIGITAL PRINT 3D GRAPHICS