Adwords is the google's version of the pay per click advertisement. it allows you to advertise your business on online with your website link to your particular keywords or keyphrases.

1. Target your Audience with Google
Target your Audience with Google
AdWords
AdWords
www.corvusseo.com

2. What is Google AdWords?
What is Google AdWords?
AdWords is the Google’s version of the pay per
click advertisement. it allows you to advertise
your business on online with your website link to
your particular keywords or key phrases. Based
on the users search queries Google will display
your ads on the right side of the SERP only if
search queries matches your keywords. At the
same if your ads get the users click then you can
pay for the amount that you bid.

3. How to start with Google Ad
How to start with Google Ad
words?
words?
Create a Google AdWords account.
Decide the Kind of ads you want.
Decide where you want to place your ads
Select your keywords that you want to
use for your ads.
Determine your targeting exact country
location where your ad needs to show up.
Determine the money you ready to spend
for your ads.

4. How Does Google AdWords Work?
How Does Google AdWords Work?
•A vast way to enlarge your visibility on the net is
to buy ads through Google’s Adwords.
•Using Adwords, you can assist manage the sum of
traffic you’d like to get by deciding how much you
believe each click is value.
•Through Google Adwords, you can suggest a list
of words linked to your site and any search
including those things will listing you along with
the Search Engine results as a sponsored ad.
•Google Adwords works in a simple manner in such
a way you have to pick keywords, you have to pay
a fee and at last you will get the sponsored Search
Engine result placement when users search for a
term.

5. Three Important Terms
Three Important Terms
AdWords allows you to buy your business ads using three terms which
include Cost Per Click, Cost Per Impression, or Cost Per Conversion.
Cost per click means that you pay for each click on your ads. Here you will
set maximum CPC amount that you willing to pay for each click. It is also
referred as pay-per-click.
Cost per Thousand Impression means that you paying for your ad to display
on the Google Display Network . So you have to pay for each set of a
thousand impressions of your ads.
Cost Per Conversion is the final alternative, and this essentially means
you’re paying for every person who comes to your site via your ads and
completes a sale. Clearly this is a great choice for small business, but
remember this is probable the most costly choice offered.

6. What is Quality Score?
What is Quality Score?
Quality score is a rank given by Google
for your ads keywords out of 10.
If you are not using relevant keywords
and landing pages in your ads then no
doubt you will receive a low quality
score.
You will get high quality score if your
keywords and landing page in your ads
are relevant.

7. How Quality Score is Calculated?
How Quality Score is Calculated?

8. Why to use Google AdWords?
Why to use Google AdWords?
Basically there are peoples who
Basically there are peoples who
visiting
visiting websites
websites forfor gaining
gaining
information or to get the service or
information or to get the service or
products. People who trying to
products. People who trying to
gather information would likely to
gather information would likely to
find their website through aa search
find their website through search
result, but people who like to get aa
result, but people who like to get
product or service prefer to click an
product or service prefer to click an
ad they have found. So Google
ad they have found. So Google
Adwords is the best tool to reach
Adwords is the best tool to reach
your audience quickly.
your audience quickly.

9. Benefits that Google AdWords
Benefits that Google AdWords
offer
offer
Helps to bring the target audience to
your website.
Helps to work within your decided
budgets.
Helps to grow your advertising skills.
Helps to promote your product /
services in fastest way.

10. Benefits that Google AdWords
Benefits that Google AdWords
offer
offer
Helps to bring the target audience to
your website.
Helps to work within your decided
budgets.
Helps to grow your advertising skills.
Helps to promote your product /
services in fastest way.